He Stopped Waiting for a Government Job in Ghana - Now He Hires Graduates

Added: 2026-06-03

[00:00:00]You are selling popcorn on campus. When you started, how much were you selling the popcorns for?

[00:00:04]>> It was like for 8 10 CDs.

[00:00:07]>> But now, how much are you selling it for?

[00:00:09]>> 15.

[00:00:09]>> Let's say when you were selling for 10 CD, what was your cost price? Produce one >> like two cities, 50.

[00:00:14]>> Really?

[00:00:14]>> Yeah.

[00:00:15]>> How many could you sell in say a day?

[00:00:18]>> Like a,000 pieces.

[00:00:20]>> You're kidding. How did you start that?

[00:00:22]>> I started it as a student when I was in K University. My business partner, Joshua. What did you study at university?

[00:00:29]>> I did human settlement planning.

[00:00:31]>> Okay. So, if you wanted to apply for a job, you would wait for the government to post you.

[00:00:35]>> Yeah.

[00:00:35]>> How many people were you in your class?

[00:00:38]>> 1307.

[00:00:39]>> How many of them have gotten jobs since you finished?

[00:00:42]>> Are you earning more today than you would have earned an entry role in a job that you were doing?

[00:00:48]>> Way more.

[00:00:50]>> Currently, you're just in Kumasi. At which point are you thinking of coming to Ara?

[00:00:53]>> We were hoping for investment. So if I was the investor today, >> I like big money. I'm giving you 150,000 cities. Can a branch of your business opposite UPSA or somewhere on campus leon >> make 15 to 25,000 in total revenue?

[00:01:10]>> LA.

[00:01:12]>> Easy. 15,000 a day.

[00:01:14]>> Easily >> in popcorn.

[00:01:16]>> Easy.

[00:01:17]>> You mean business?

[00:01:18]>> We don't sell products, but we sell Man, today I have another young person in the studio um of the name KBY Kabuzu Bright and we're going to have a conversation about his business, his story, why he decided to start as a student, a student at KD.

[00:01:40]>> Yes sir.

[00:01:40]>> Um and then he started a business. This is not to tell you that going to school is a bad idea, but it's just to tell you that when the jobs are not there and you have it in you to create a job, you can also do that. And we want to tell you how because this conversation does not happen on campuses. Like why do you think we should have this conversation?

[00:02:01]>> Well, I think that the Ghanaian youth needs a change of mind. They have to think differently towards um work towards creating Yeah. So, I'd love to be the person to inspire the Ghanaian youth to get that tweak.

[00:02:18]>> Yeah. That change.

[00:02:20]>> That's interesting. And so far, what has been your view of the podcast since you started watching it?

[00:02:26]>> Fantastic. Um, actually on my way coming here, the Uber I picked the driver. I was on a corn. I was telling my friend that on my way to the connected mind house and then after I spoke and then I hanged up and he was like, "Oh, are you going to do an interview?" I'm like, "Yeah, I'm going to do an interview."

[00:02:44]And it's like, >> it's an it's an incredible platform.

[00:02:48]>> Wow.

[00:02:49]>> Incredible platform. He told me that it has inspired him to actually start a business to do his potry far from. I'm like, Derek, you are changing lives. You are actually changing lives.

[00:03:00]>> Kobe, thank you. It's incredible. Thank you. I I appreciate it. Sometimes we need this. Um, every now and then, you know, I chance on an email cuz I usually don't check the email, but every now and then, you know, when I open the email, I see one beautiful message crafted. There's one I saw of a 70-year-old who dropped this to us, and I said, "Wow."

[00:03:21]You know, sometimes we don't internalize how much the little we do inspire people. So, your company, Favor, >> Yeah.

[00:03:30]>> How do you start that? I started it as a student when I was in K University USD.

[00:03:36]My business partner and I Joshua, we had to go to uh events to sell popcorn. So um I actually started let me take you way back.

[00:03:48]>> Take me back.

[00:03:49]>> Let me take you way back. Um Joshua was my um schoolmate. We weren't friends way back in. And um I knew him, he knew me, but we never actually had an encounter.

[00:04:00]We never talked or anything but then in university we met again. And then I realized that how he thinks would benefit me as a friend. So we befriended each other. And then there was a random day. I'm like Joshua you have a popcorn machine. I have one too. Let's go and sell popcorn. I mean there's nothing to lose, only something to gain, right? And then immediately he was like he's down for it. That's how the business started.

[00:04:30]>> How does Joshua think and how is his thinking different from yours?

[00:04:34]>> Joshua is an intelligent human being, very intelligent. Um, naturally, he's not one of those people who have to constantly be studying even though he still does.

[00:04:47]>> He studies a lot, but naturally he's gifted with how he thinks. And I mean, I had to get some of that. And then being friends with him has changed my life. So this thing we say about you know the circle >> you know have the right circle around you definitely think that you have somebody in a great circle with >> people can take you places money can never take you >> yeah so if you are aligned with the right people >> you'll go places >> what was one thing that is your friendship with because I really wanted to talk about partnership as well because this part of the world we don't speak or we don't especially as Ghanaians We don't like to partner a lot >> and you've done it.

[00:05:33]>> Yeah.

[00:05:33]>> So, what's that one thing you know you've learned together as as partners?

[00:05:39]>> I think um there are always problems.

[00:05:42]Everybody has their different perspective of things.

[00:05:46]>> Yeah.

[00:05:46]>> But then coming down, sitting back and actually taking each person's perspective and getting the right solution is the best.

[00:05:57]Sometimes people have pride. They always think that their way is always the right way. Meanwhile, maybe if it's properly thought of, you get a better alternative to solve a problem. And I think that's where the whole problem is. Some people envy.

[00:06:12]Maybe your partner is doing better than you in things he does. As I said, he's more intelligent than I am.

[00:06:18]>> Maybe he's better spoken or something.

[00:06:22]And then people rather envy their partner than appreciate what they have in front of them. Right? So I think there's a mentality that has to shift that if someone is like allow the person to like go and if you have to follow follow >> if you have to follow follow. That's >> that's an incredible way of looking at it. So, it's okay to allow your partner to lead and follow because at the end of the day, you're going to benefit from it anyway.

[00:06:52]>> Exactly. I mean, both of us are trying to create something. So, >> not necessarily have to following him every step of the way because sometimes maybe his perspective isn't the right way. Yeah.

[00:07:03]>> So, I mean, >> always having a leader is important, right?

[00:07:09]>> I struggled with this when I was doing music. I struggled to allow somebody else to lead the group because I thought, "Oh, I'm the one that started it and I have to be the leader."

[00:07:18]>> And it was an egoal problem all the time. It actually affected the success of the music group because of that. So, I think you're right. You know, sometimes we need to recognize that, okay, out of the three of us, this is the person who is the most qualified to lead us. I think you've done it well. So between the two of you who has come out as you know I'm going to lead the team or be the CEO or the MD or whatever.

[00:07:43]>> I'm the CEO. So basically >> most operations go through me. I handle the stuff. I do most of the work when it comes to but then >> when it comes to critical thinking um solving problems so many other aspects of the business that's called the background work of the business. Joshua is an incredible uh person who deals with that and helps us with that.

[00:08:08]>> Okay. So, let's go back for this again.

[00:08:10]So, you had a pop popcorn machine.

[00:08:12]>> Yeah.

[00:08:13]>> You both had one.

[00:08:14]>> Both had a >> right. And then what was what was happening?

[00:08:16]>> So, my mom gave me that one and then he also had one. So, then we go for events once we hear that. Oh, there's a program at Brunai Sports Complex. We are there.

[00:08:26]There's a movie night here. We are there. Then we're just selling selling selling selling selling selling. And then you were like, "Hey, there's so much money in just selling corn, why don't we expand? Let's let's let's try and tackle this. Let's do this. Let's make it our fulltime job."

[00:08:43]So I think right >> at that time had you finished school.

[00:08:46]>> At that time he was a year ahead of me.

[00:08:48]I stayed home after SH. So he was a year ahead ahead of me. So once I completed and he was already working is when we started favry. We had a stand. There was a stand and then we had our popcorn machines there. We added pastries and we were able to purchase an ice cream machine. We started as an ice cream brand but we were already known for popcorn but then when we started the brand Faby >> it was an ice cream brand.

[00:09:18]>> So the idea came from understanding that you have access to popcorn machines and you can use that to start selling popcorn. Yeah.

[00:09:26]>> But where did you get the funds to start it? That's one thing that people don't you don't really need much. I had the popcorn machine for my mom and he already had one. I don't know where he got that one from, but he already had it.

[00:09:38]>> And then getting corn, it's not up to 15 CDs.

[00:09:42]>> Okay.

[00:09:42]>> You can get like a cup of corn, >> sugar, and then your special ingredients, anything you want to add, not up to 100 CDs. So, starting something isn't that expensive.

[00:09:55]>> And when you started, how much were you selling the popcorns for? was like for 10 CDs. 8 10 8 10 8 >> When you started 2003, >> no 23, right? You were selling it for 8 CD to 10 CDs.

[00:10:10]>> 8.

[00:10:10]>> But now, how much are you selling it for?

[00:10:12]>> 15.

[00:10:13]>> And what would you say your cost price on at the time? Let's say when you were selling for 10 CD, what was your cost price to produce one?

[00:10:19]>> Like two cities, 50 pes.

[00:10:20]>> Really?

[00:10:21]>> Yeah.

[00:10:21]>> That's a huge markup.

[00:10:22]>> Yeah. Like two cities, 50 pes. It wasn't It's not much. And how many could you sell in say a day of an event?

[00:10:31]>> Like a thousand pieces.

[00:10:32]>> You're kidding.

[00:10:34]>> People like popcorn. It's crazy. The reason why we actually increased the price cuz there was too much traffic on just our popcorn, >> right?

[00:10:42]>> People love popcorn and it's very profitable.

[00:10:45]>> Okay. So now your business has, you know, it's turned into something else.

[00:10:49]Now you have other products. I think you do some boba as well >> and you've moved it into several branches. is I think you have three branches now.

[00:10:57]>> Three.

[00:10:57]>> Okay. Talk to me about them. How did you how did the thought come in to expand to make it into a real business?

[00:11:03]>> When you sit back and you study, if you want a successful business, you have to expand. So, I think learning got us to where we are today. Um, reinvesting, putting your profits back into the business.

[00:11:16]>> Yeah. So, as a CEO, there are a few things that you have to know. You have to know your revenue, your expenses, you have to know your leads. That's are the people who you're going to sell to. You have to know the people you're able to acquire and then you have to have to know your acquisition cost, how much it costs you to get that person.

[00:11:34]>> Then you also have to know your profits.

[00:11:36]>> Once you're able to go through these things and you know your numbers, >> yeah, >> you know how much you can reinvest, put it back into the business and expand.

[00:11:46]Expanding is what brings more capital, more cash flow to the business. So at what point did you decide that okay now I'm no longer a student here I've been selling at university at this time I want to push the business >> create more branches how did you guys make that decision based on what metrics >> was the game plan at the beginning the very first day of starting the business that this thing has to be at least if not globally Ghanaian recognized >> so the whole idea idea when we started Fabi was to expand, get it to most people, let everybody experience what we have. We don't sell products, but we sell an experience.

[00:12:32]>> Okay. What experience is that?

[00:12:33]>> Happiness.

[00:12:35]>> Okay.

[00:12:36]>> Yes. If you come to our our environment, the students on Kenya company will let you know that what we have to offer isn't just boba tea ice cream, but rather the experience they come and enjoy. Today there we do games nights.

[00:12:51]We like we've organized so many events to tackle depression and people who aren't really feeling that well on the Kenya. I mean I experienced uh some very bad days on the Ken University campus was terrible.

[00:13:07]>> Bro, what were you going through?

[00:13:09]>> Well, me personally, finance >> and I was very depressed because my parents weren't able to provide as they used to. My parents are incredible and they have given me a beautiful life.

[00:13:21]They did everything in their power to get me where I am. Right. But then it got to a time things got a bit difficult. So I was a bit depressed. I know some people who were hearts broken.

[00:13:32]>> Yeah.

[00:13:33]>> Yeah. A lot like there's a lot of things that go on in university campuses that people just don't recognize. But I did.

[00:13:41]I went through it and I wanted to be the person to solve it. Most of the time the things that um the boys go through on campuses is it mainly finance related?

[00:13:50]>> Um some everybody actually has their um problems but some finance um some academic some relationship. I mean thousands of problems.

[00:14:04]>> I see >> thousands.

[00:14:06]So when you come to FAVI it's like drinking uh a beer and forgetting all your problems.

[00:14:13]>> Yeah. You just come experience when you're inside our environment.

[00:14:15]>> Kobe, is there enough support on campus for young boys who are going through this?

[00:14:20]>> No, I don't recognize any support.

[00:14:23]Although there are set up places that people can go and see counselors and the boys aren't comfortable going there.

[00:14:30]>> Why?

[00:14:30]>> They don't like telling their problems.

[00:14:32]I mean, being that manly man, it's a thing. They don't really like talking about their problems.

[00:14:39]>> Do you think that's the way to go?

[00:14:41]>> No. It's unhealthy. I mean, if there's a problem, there's always a solution. But if you don't tell somebody about your problem, how do you find the solution?

[00:14:51]So, if you probably happen to come to Fury and then through you having fun and stuff, you start talking and then we're able to like get you back.

[00:15:04]>> Yeah.

[00:15:04]>> We understand you. We've been through it. Like all our workers was one students. So we've been through it. We know what they're going through. So yeah, even some of our workers are currently students. So >> So when you were going through your issues, how did you deal with it?

[00:15:20]>> I started working. So I had to get a job while I was in campus. I worked uh for almost 2 years at Pizza Man while I was a student. I started getting my own money and then my old man used to call and like I wasn't calling him for money anymore. So it's like, "Are you sure you don't need any money?" I'm like, "I'm good. I'm good." And then it feels so good that like you're not putting too much stress on your old people anymore.

[00:15:44]>> Yeah, >> it feels so good.

[00:15:47]>> It feels good.

[00:15:47]>> It feels so good >> to not always have to call home and ask for money.

[00:15:52]>> If there's in like you have income, an income source, don't bother your parents, but rather let them enjoy.

[00:15:59]Right. So, I find any like every way to make my parents happy.

[00:16:04]>> Are you happy >> for how far God has brought me? I'm happy.

[00:16:10]>> Let me stop you here for a minute. So, if it's your first time watching Connected Minds or you have been here before but still have not subscribed, do us a favor because majority of the people that watch our videos have not subscribed. This doesn't help us grow beyond what we expect. So, help us by hitting the subscribe button. Thank you.

[00:16:32]Now, let's get back to the conversation.

[00:16:34]I was once a student too and I remember um one of my senior mentor Anessasari there was a time I left campus and you know got a train to London to meet him and when I did you know we're just having a chat like you know just just a random chat you know Derek how you doing and the conversation went on for about an hour and we left his living room came out to stand at the bus stop where I was waiting for my and we were still talking and he realized that nah there's something wrong. So he asked me is everything okay and I said one of my domain names has just been shut down by Google ads so I don't have you know money >> and he just reached to his pocket and I never forget I think he took £50 out of his pocket and then gave it to me. You have no idea what that did before.

[00:17:28]>> Yeah. Changed a lot.

[00:17:30]>> Yeah.

[00:17:30]>> Yeah. Now the time has come when you've decided I want to expand the business.

[00:17:37]>> Yeah.

[00:17:38]>> You didn't study business at school. So I always find it really interesting when someone does not have that sort of a background and they're able to go from one business to the next to the next.

[00:17:50]>> I really want to understand like I I want you to stay on there and tell me what you saw.

[00:17:55]>> Yeah.

[00:17:55]>> That made you say let's open the next one.

[00:17:57]>> From experience from my childhood. Yes.

[00:18:01]My father traveled to South Africa and he went as a teacher. When he went, the teaching wasn't really beneficial.

[00:18:09]>> He had to divert. He learned how to shave. So he had a garage. Then when there are kids passing by, he used the kids to practice and then gives them free haircuts and stuff. And then from there, he was able to move to a different town and get a shop and started operating.

[00:18:27]He was able to open several other shops with my mother and then just from his life story knowing that that is a possibility from coming from nothing >> to where he was we were living a good life was enough to inspire me to say nah one isn't enough two isn't enough even the three that we are right now isn't enough we need to go global but it starts from somewhere and we will definitely get there.

[00:18:58]>> Yeah.

[00:18:58]>> No investors.

[00:18:59]>> No investors. Zero. You've done this from reinvesting.

[00:19:02]>> Reinvesting our profits. No investors.

[00:19:06]>> Yeah. You know, when I first moved to Ghana, I had a pharmacy in Islam area. Okay.

[00:19:25]Exactly one year in a I opened the second branch. Now we're opening the third branch. But you know between the second and the third is taking a long time. And I tell you why it took a long time. Not because we didn't have the money to do it but because we had issues like landlords suddenly increasing rents or you know sometimes it can affect the relations.

[00:19:50]So I said you know what let's hold on.

[00:19:53]The next one was really coming to understand what's the max that the company can make from one branch. Once I have that data then I'm thinking okay cool does it make sense to open another branch in the same vicinity or I want to understand the data like what have you guys used you know was it turnover was it what was it what was the metrics >> first of all I think that someone should interview you on your life story because >> right here on this podcast but anyway Okay. Um, it was turnover, right?

[00:20:34]>> Okay.

[00:20:35]>> We were just selling, selling, selling, selling. We became a household name on campus.

[00:20:40]>> Yes.

[00:20:41]>> I mean, the type of money we were getting, me myself, I had never seen that type of money in my life.

[00:20:47]>> I see.

[00:20:47]>> Were you surprised?

[00:20:49]>> Very.

[00:20:49]>> I see.

[00:20:50]>> Didn't expect that. Right. And then again, um, I think the whole thing started when we didn't have a sitting area. our first brunch.

[00:21:01]>> Okay.

[00:21:03]>> And then customers passed by and they were like, "Oh, isn't there anywhere we could sit down dining in?" It was a stand. There wasn't any. So then we had to create a solution to that. So we had to open a second branch on campus.

[00:21:19]>> It makes sense. So you opened the second branch because customers needed a place to sit and dine. You know, I always say this that if you pay close attention to your customers, they will tell you what the next step in your business is.

[00:21:34]>> And it was incredible. We thought that probably oh the market for the first branch will come down because we are dividing it.

[00:21:42]Some people would rather prefer to go sit, some people would pass by.

[00:21:45]>> Yeah.

[00:21:46]>> Different story. They both just keep on selling, selling, selling, selling, selling, selling.

[00:21:52]>> And then now the third branch. And then the third branch we were like okay since we are targeting students and they vacate sometimes they can go to vacation for like up to four months. We have 12 people to pay right? How do you do that?

[00:22:07]We had to open one in town where people could still buy and we kept one on campus open and people were still buying. So the whole idea of the third branch was to let people know us outside campus and also a survival tactic to pay our workers and also survive our >> How many employees do you have >> at the moment? 12.

[00:22:30]>> You have 12 employees across the three branches. That's amazing. Um Kobe, what did you study at university?

[00:22:36]>> I did human settlement planning.

[00:22:38]>> Okay. So if you wanted to apply for a job, what job would you have done?

[00:22:41]>> I will work at the lands commission.

[00:22:44]more governmental jobs.

[00:22:46]>> You would wait for the government to give you a job to post you.

[00:22:49]>> That's how most of people who do my work, they wait for posting.

[00:22:53]>> Okay. How many people were you in your class roughly?

[00:22:57]>> 130.

[00:22:58]>> Okay. How many of them have gotten jobs since you finished?

[00:23:01]>> Um sadly not that much.

[00:23:03]>> So you employ 12 people. So that means that if roughly out of theundund let's say 100 people in your class if four people say five people started businesses you guys could have employed the others >> easily.

[00:23:18]>> This is my point and I think Saka said it here. He says that you know you go to school so you can create a job not just sitting around waiting for a job. And I'm going to ask you another tough question. Are you earning more today than you'd have earned an entry role in the job that you were doing?

[00:23:35]>> Way more Derek. Way more money that um I never really expected. Although we haven't started profit sharing, but at least seeing the money in the account and your salary as well.

[00:23:51]>> It's okay. It's okay.

[00:23:52]>> Sometimes we say these things and people think that we're against um traditional school. No, I'm just saying my point is really simple that it's all well and good to get yourself educated in the tertiary university um level and then wait for the government to give you a job. But the problem we have in this our country is that there aren't enough jobs.

[00:24:18]So some people would have to come out those that feel the urge to start businesses they need to listen to conversations like this create businesses and employ the other people will be left in the classrooms >> perfectly said and then it's also a mentality thing with our youth >> okay >> that I would love as it we started the interview that said to change >> you are not young you see if someone is 16 17 18 and they are making their millions they are young people making their money and it's incredible you enter your 20ies, you are not young anymore to make money.

[00:24:51]>> Huh?

[00:24:52]>> It's a probably an African perspective.

[00:24:57]But then if you go outside Africa, the young people 20 to like 30 are the people who are making the millions. So you're not young to start making money.

[00:25:07]You are of age. Like if you are making money and you see sometimes they see young people driving cars and then they tag them as >> Yeah. the fraud boys or they've done some blood money.

[00:25:18]>> Well, that's what's pulling the youth back.

[00:25:21]>> Okay.

[00:25:21]>> They don't want people to see them like that. But then you have to take that risk, make your own money, and forget what other people think about you.

[00:25:27]>> So, what you're saying is that because people will think they probably make the money through fraud or whatever it is, they would rather wait until they much older than they make decisions about their finances.

[00:25:43]>> Exactly. That is a dead mindset.

[00:25:46]>> Exactly. I mean I actually heard rumors about myself. A friend of mine came to tell me that boy he's doing something.

[00:25:59]>> And then I got so angry and then I just realized that now people's perspective about who I am doesn't matter.

[00:26:08]>> I know who I am. I know what I've been doing. I know the work I put in when I was a student picking up ice cream machines, selling popcorn, doing that, doing this. They weren't there to see it.

[00:26:18]>> But now they see progress and you are trying to pull me down, telling people that I've been going places.

[00:26:25]>> I don't care anymore.

[00:26:26]>> But this is quite normal within our Ghanaian communities.

[00:26:33]>> Yes. And that's why people have to stop listening and take that risk, do something for themselves. In fact, sometimes it's not even people like yourself or I. Um, it's people like I think recently I saw an interview of RNAQ where people were on Twitter just saying a whole lot of things. And I made one tweet. I just said, "Look, any energy you have to bash somebody who has results, put it in yourself and go and make money because the truth is you may never know the truth >> and it doesn't matter anyway.

[00:27:05]>> Think about yourself. Do something yourself. create your own dynasty, >> something that people will appreciate.

[00:27:11]And if they don't appreciate, they'll talk to other people badly about how they have been doing to Ron UK, myself.

[00:27:19]>> Yeah.

[00:27:20]>> I mean, >> you are selling popcorn on campus. The problem I have with your business idea is that what if the students are all off campus? How you going to sell? As I said, our branch on campus, although we have targeted students, the residents around love.

[00:27:48]Popcorn is universal from children to adults. Everybody loves it. So, even the residents at the town, they purchase from us, they buy from us, they patronize us.

[00:28:03]>> Doesn't it affect your sales when a student go on campus? It does. like that you don't see a dip in your >> It does. It does.

[00:28:08]>> Yeah.

[00:28:08]>> But then there are some things that are out of your control.

[00:28:11]>> Okay.

[00:28:11]>> So that's why we decided to open another branch, >> right?

[00:28:15]>> In town.

[00:28:16]>> Okay.

[00:28:16]>> Get more customers there.

[00:28:18]>> Okay.

[00:28:18]>> We have workers to pay, stay open, let them do those few sales. But when the students are back, how they p they purchase from us, how they buy from you.

[00:28:29]>> You think it makes up?

[00:28:29]>> Going going on vacation is okay, >> right?

[00:28:32]>> Makes up. You think it makes up for the losses you make when the students are not around? So at somebody from the outside bird's eye view, wouldn't it probably be easier to simply just have one branch on campus >> and then two branches outside and expand outside?

[00:28:47]>> With our products, >> yeah, >> it depends on what the person is selling. With our product, it's targeted. We have targeted the youth.

[00:28:55]>> So we would rather be in environments where are very youthful. You get it? So it's fine if they go on vacation and we lose something we deal with it when they are back.

[00:29:10]>> You you you made a statement about how you know your parents did really well for themselves and even for you the kids as well but then it got to a point where financially you could feel that they were not doing as as well as they used to.

[00:29:24]Do you think that has done something to your psyche?

[00:29:26]>> Proper planning. I think um things weren't really planned properly when we migrated back to Ghana and it has also put me in a different way of thinking.

[00:29:40]If something is to happen, >> yeah, >> there has to be always a backup. So I think with their story, the lesson I learned from it is to plan properly for the future because once they moved to Ghana, some investors took money from my dad trying to like I mean he lost a lot of money then he had to settle for something less. So it was a mistake on his end and something that I've learned and I hope I do not repeat that.

[00:30:12]>> What are you doing differently?

[00:30:13]planning.

[00:30:15]>> Okay.

[00:30:15]>> Yeah.

[00:30:16]>> Like what does that mean >> from him? When he migrated to Ghana, he didn't really have a plan to generate income for Favry.

[00:30:27]As I said once they vacate, we also have a backup plan. That's >> our branch in town. So was planned, right?

[00:30:38]If we are to expand, go to a different location, it will be prop properly planned >> today. How many shareholders do you have in your business?

[00:30:47]>> Three.

[00:30:48]>> Three. Two. Two partners.

[00:30:51]>> Or three partners.

[00:30:52]>> So Harrison.

[00:30:54]>> Okay.

[00:30:54]>> Harrison Mensah. Love that guy so much.

[00:30:57]Our creative director. He came in the business while we already started operating.

[00:31:03]and how he was putting work in giving our brand that identity. Joshua and I sat down and like we need this guy. We need to keep him. We need to let him stay in this business. How do we do that? Harrison, take shares. We love what you are doing.

[00:31:22]>> Really?

[00:31:23]>> Yeah.

[00:31:24]You don't have to be greedy if you are building a dynasty. I mean you don't have to be greedy because you know that in the future even if you have 20 35 whatever percentage you have in the business will be worth millions in the future. So in the beginning stages if you are benefiting from someone and you cannot pay for the person sell the person on a dream give the person shares has that increased his productivity >> incredibly he loves the company so much that business strategies marketing everything he sits down and he plans and it works we get result from it that's a really good idea but then if somebody else is coming in see and an and an an investor is coming into the business.

[00:32:12]>> Mhm.

[00:32:13]>> You still have shares. You can you can dilute your shares.

[00:32:16]>> I mean just three people. So I mean there's a lot of dilution that could happen. Okay.

[00:32:20]>> And then also depends on what the investor is bringing on board. We just don't want money but we also need experience. Someone that can help us elevate. We are still learning but someone has already surpassed where we are today.

[00:32:32]>> What does elevation mean for your business?

[00:32:34]>> Expansion >> to where?

[00:32:36]>> Acra the whole Ghana. Okay.

[00:32:38]>> The whole world.

[00:32:40]>> So currently you're just in Kumasi.

[00:32:41]>> Currently we're just thinking.

[00:32:42]>> At which point are you thinking of coming to Ara?

[00:32:45]>> Late this year, >> early next year.

[00:32:48]>> And I mean we were open for investment.

[00:32:50]So I mean >> in popcorn, >> popcorn, ice cream, selling happiness.

[00:32:54]>> If I was the investor today >> and I ask you this question, >> what sort of revenue would I expect from a shop that I put money in >> in a day? What would it be? Total revenue. So, >> so we are just about to do a new shop in Ara.

[00:33:09]>> Promise me a revenue. What can I potentially get in ison? Okay, let's say actually opposite UPS instead instead instead instead instead instead instead instead instead instead of >> opposite UPSA. So, I wouldn't like to expose too much numbers.

[00:33:19]>> No, no, but this is a new business. This is not your existing business. This is a new business. Opposite UPSA selling popcorn.

[00:33:25]>> Before that survey is done, >> okay, >> these are the people we're targeting.

[00:33:29]This is how much we are going to sell for. This is how much uh it cost us to produce this item.

[00:33:34]>> Just popcorn. Yes, >> we can easily do 3,000 a day.

[00:33:38]>> You know, I want I like big money.

[00:33:40]>> Yeah.

[00:33:40]>> So, I'm giving you 150,000 um cities and you're telling me you're going to give me You're going to do a revenue of 3,000 cities a day. I'm just looking at I'm thinking, okay, what else can you add?

[00:33:52]Because I'm looking at 15 to 25,000.

[00:33:55]>> You're looking for 25,000 revenue in a day.

[00:33:57]>> In a day.

[00:33:58]>> Yes.

[00:33:58]>> So, I mean, >> what we will tell you is that >> bring your money.

[00:34:03]>> Mhm. We have that branch open at UPSA.

[00:34:06]We reinvest that money to open a different branch in Lagon.

[00:34:12]In the course of time, four 5 months, all these branches come together and you'll get your money.

[00:34:20]>> Let me rephrase the question.

[00:34:21]>> Can a branch of your business opposite UPSA or somewhere on campus leong >> with everything you do, >> new branch?

[00:34:32]>> Yes. Make 15 to 25,000 in total revenue a day.

[00:34:35]>> In a day we can possibly. Yes.

[00:34:38]>> Selling how many items? Popcorn.

[00:34:41]>> Popcorn, ice cream, boba, waffles, milkshake, hot chocolate.

[00:34:46]>> These six items >> and then open for expansion. I mean we always adding new things to our menu.

[00:34:52]>> So easy 15,000 a day easily >> in total revenue possible. Okay. Now next thing is that how do you make sure but when while you're opening branches how do you make sure your product has the same consistency across we have a book right so everything is written down our recipe >> Mhm.

[00:35:16]>> is written down >> okay >> our customer service >> Mhm. Everything is there. All you have to do is to give proper training and con constant supervision.

[00:35:30]>> Okay.

[00:35:31]>> Right. To keep that standard >> who has access to the uh um the menu the menu formula >> shareholders.

[00:35:39]>> Okay.

[00:35:40]>> And then also people who have we have dedicated positions and the people we started the company with they all have those.

[00:35:48]>> Why is it important to keep it to a few people? Because what we are doing is incredible. People would love to steal our formulas and then to keep that safe.

[00:35:59]Not too many people have to have access to that because not all the like people aren't that loyal. People could sell your recipe, your business ideas, everything. So you just keep it in a small circle.

[00:36:13]>> You mean business. Is there anything we can still talk about that we haven't spoken about? The idea is just to change people's perspective about business. So if this podcast has been able to tackle that, I'm okay.

[00:36:30]>> Awesome. Thank you so much. Um and to my viewers and to my listeners, I'm definitely sure Kobe is going to come for a part two in two years when he has 20 to 30 branches across the country.

[00:36:43]>> But if you made it to the end, I'd love to know in the comments. Um this is part of our youth um segment which we release on Wednesdays. So thank you so much for being here. My name is Derek Kabite and we have been speaking with KBI. I'm out.