Career changers over 40 should position themselves as a person of value from day one, recognizing that their past experience is their highest leverage point and not baggage; the key is to stop trying to blend in at the bottom of a new ladder and instead leverage their accumulated experience as their most valuable asset.
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Deep Dive
The biggest mistake career changers make after 40? #shortsAdded:
All career changes after 40, please hear me out.
Position yourself as a person of value.
This is the sentence I use and repeat over and over throughout the day my clients, on my groups, and potential clients.
Position yourself as a person of value.
Why? Because after 40, my clients and the people I talk with, they tend to not value the experience. And the experience is the most valuable part of the profile. So, it's a question of positioning. Positioning. So, remember the sentence again.
>> [laughter and gasps] >> Position yourself as the person of value.
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