The next steps for Chateau Noble! I found 3 wines, a red, a white and a rosé all from France

Added: 2026-05-28

[00:00:00]Episode 21 of starting a wine brand, Chateau Noble is about to become more than just one type of wine. I went to London Wine Fair and I found a white from the Loire Valley, I found a red from Bordeaux and I already have a rosé.

[00:00:11]So, there's three wines now, all sourced from France. I want to keep Chateau Noble exclusively French for now. France is arguably the best wine producer in the world. They produce top class wines in every color. They're pretty close to the UK, so the shipping costs aren't insane. A few days ago, I genuinely thought this brand was over. I launched on my test to sell 20 bottles of wine. I only sold 16 and then because of that, I decided to close the brand down. But, I posted the next day saying the brand was closing, that got 200,000 views, went viral and the rest of the bottles sold out. So, I think I've got to give it a bit more time. I'm going to give Chateau Noble another chance. I'm going to give it one more month. Now, I have a to-do list. I'm going to change the logo. I do know that it's not the best in the world. And I'm going to get my licenses.

[00:00:49]I'm not just going to rely on a one-day workaround. Got to plan out some PR stunts for marketing. I've got to raise some money so I can buy the wine and then I've actually got to go and get the wine. I genuinely believe that this industry is ripe for disruption. So, I'm going to go all in over the next month to see what happens.