Why Lawyers Lose Referral Sources Overnight

Añadido: 2026-06-02

[00:00:00]The thing with referral marketing is it's also uh risky, right? Everything is risky. But the referral source becomes a judge. The referral source uh quits. Um the referral source just says uh dies or they or their buddy, their daughter or son becomes a lawyer and they want to do like all of those things can can change.

[00:00:22]And so what you should be doing is referrals are going to be the best way for you to get uh business. And if I was talking to my law students, I'm like, you know, if you're looking to start a solo firm, go into an office building where there are other law firms and say, "Hey, I just opened a firm and I litigate. Uh, if you have anything you don't want, please give it to me." And I'm like, "You're going to get business.