The tradwife movement, which promotes traditional domestic roles for women, has gained significant popularity in recent years, with a boom in tradwife novels and social media influencers. However, this trend raises important questions about authenticity, as many tradwife influencers have jobs and millions of followers, selling a lifestyle they may not actually live. The movement is closely linked to broader demographic concerns, particularly the declining birthrate, as it represents an agenda to encourage women to stay at home and potentially address population challenges.
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The SHE Word AFTERHOURS - Tradwives and Women's Roles #thesheword #podcast #tradwives #womenAdded:
Tradwives is becoming a growing trend.
What's that? Define it for us.
You don't know what a tradwife is?
A traditional wife. There is a movement.
>> They're back [clears throat] in fashion.
>> They are very much back in fashion. In the past few months, there's been a boom in tradwife novels. My point being, you are not a tradwife if you're an influencer.
Cuz surely traditional wives don't have a phone.
They're making everything look pretty and stuff.
>> They've got a job. Tradwives have a vocation. They have a job. They are an influencer with millions of followers.
So therefore they are selling a lifestyle that they're not living by.
But there is a huge agenda to keep women at home. And this is all as well about the birthrate because there is a huge problem with the birthrate dropping.
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