Stop Fighting Uphill Battles — Here's How Smart Entrepreneurs Pick Winning Markets 🚀

Added: 2026-05-25

[00:00:00]So, that brings me to the third one, which is expansion. I want something that is growing. That's the best It's the easiest way to grow is to go into something that's already growing. So, if you just do a normal amount, you still grow by default. This is a skill advantage to us as entrepreneurs picking the right markets because once you know how to generate demand, then you don't need to always have a tailwind behind you. You just need to not be in a a headwind, fundamentally. Make sure you're just not fighting an uphill battle. Even if you know how to market and sell, going into or staying in a space that's shrinking is an uphill battle. And this is why I use the example of newspapers. Most people are like, "I don't really read the newspaper." And every single year, it goes down