6 AI Digital Products that ALWAYS Sell on INSTAGRAM!

Added: 2026-05-11

[00:00:00]So, if you're a returning viewer on this channel, you would already know that I'm someone that's big into AI and digital products. And I'm also someone who spends a lot of time researching how different stores are driving traffic to their product pages. Now, one of the most popular methods out there is simply by posting content on Instagram.

[00:00:17]Instagram isn't only a social media platform. The mistake that most people make is that they use it to post pictures of their food so that they can show their friends. when in reality, if you're looking to launch a digital product business, you should be using it as a traffic distribution channel. So, in today's video, what I'm going to do is show you five, maybe six different examples of people that are posting content on Instagram. Some of them are showing their face, some are not. And the goal of these different Instagram accounts is to send traffic to digital products. And by the end of this video, you're going to have an understanding of what type of digital products they're selling, and more importantly, how they're using Instagram to sell them successfully. Let's go. So, we're going to start off with this Instagram account that you can see on the screen right now. As you can see, they're posting content on a regular basis. And a lot of their content has gone somewhat viral.

[00:01:05]And the interesting thing about this particular page is that number one, there's no one showing their face on screen. Essentially, all they're doing is posting different images, different reels of the different digital planners that they're selling. Just by looking at it, we can definitely tell that they've done a good job of making sure that they're targeting a specific audience.

[00:01:23]It looks like they're mainly trying to target the female audience. But the main lesson that we can learn from them is the fact that you don't have to show your face and as long as you put out highquality content on a consistent basis, you're going to be able to build up engagement. Now, to quickly show you the site that they're sending all of this traffic to. If I just click on the link in their bio. Okay, so this is the store that you can see on the screen.

[00:01:45]So, they've also done a good job of building a professionallook store. when someone lands on it, there's a high chance that they're going to buy an item from them if there's someone that is, of course, interested in digital planners.

[00:01:56]And I've actually showcased this store on this channel before because they're doing a good job, generally speaking, in terms of the amount of traffic that they're getting and the potential revenue that they're bringing in based on the estimates. And I want to quickly show you what I mean, right? So, if I just copy the URL of the store and then make my way over to the digital maker AI app, on the left hand side, you're going to see competitor analyzer. And with this, what you can do is paste the URL in there, just like that. And then click on analyze. And what DigitalMaker AI is going to do is come back with a lot of useful data. We can see straight away how much organic traffic they're getting, how many products they've got listed, the average price they're selling it for, and the estimated revenue. And from this store, we can see that they're not running any type of paid ads, specifically Google ads or meta ads. A lot of their traffic is coming from organic means. So yeah, this is the first Instagram account I wanted to show you. They've been on my radar for some time now. I've been tracking them and they still seem to be doing really well. But moving on to the second Instagram account that I want to show you and I want to break down how this Instagram account is sending traffic to a highlevel digital product. So, it's not a regular one like a digital planner or any low ticket digital product. What they're doing is posting content and sending traffic to a web application.

[00:03:11]Most people don't think of a web app when they think of digital products, but this is something that I'm moving more into in 2026 because I have the belief that web apps or any type of highle digital product is something that can yield big results. Now, of course, this all depends on how you structure it. It all depends on what type of web app you build. But if you're able to do it right and you know exactly how to use AI to assist you, it's something that can definitely put you on the path that you're hoping for. But yeah, as you can see, this is the Instagram account right here. Sometimes there's someone that is talking on camera, other times it's regular Instagram images. But what they're doing is sending people to the link in their bio. And the link in their bio takes people to this social media scheduling tool. And right now, most of you are probably thinking, "But Sam, isn't it a difficult thing for me to build a web app? Isn't it something that I need to hire some sort of a developer for?" Well, that isn't the case. And I'm going to show you in a moment how this can be done. But firstly, what I found really unique about this Instagram account and just this general web application is that it was started by a regular person, someone probably no different than yourself. So, this is the woman that started it. Her name is Christy Lawrence. She built up the web app and she was able to sell it to one of the biggest linking bio companies, which is Linkree. I thought I'd show this to you because this is the mindset that you need to have with any type of business that you're looking to build.

[00:04:29]You need to build it in a way where it's not necessarily branded around yourself and you're giving yourself the opportunity of being able to potentially sell it in the future. But let's not get ahead of ourselves. The way that you can build a similar web app in any niche is with a tool called Horizons. This is what I personally use with the different web apps that I'm running right now. And I found it to be efficient. I found it to be easy to use. And there's so many different advantages to using it as well. And I'm just going to quickly show you what I would personally do if I was looking to build up a new Instagram account, new social media accounts for the purpose of driving traffic to a web app. I'm going to use the example of, let's say, an investing web app. Again, you can build any type of application that you want to build. But the way that Horizon's works is that you just need to input a prompt. You can make it simple.

[00:05:15]You can give it one sentence. As long as you're detailed, it's going to be able to go away and build exactly what you're trying to build. But if you've been watching my channel for any amount of time, you would already know that the way that I like to build my prompts is to use the prompt maker in Digital Maker AI. So, I'm just going to click into Horizons. And because I'm looking to build an app that's going to help people with their stock portfolios, I'm just going to click on this and type it in.

[00:05:39]I'm going to say that it's going to be a stock portfolio app. Who is this app going to be for? I'm just going to say for everyday people. What problem should this web app help people solve? I'm just going to say that it should help them with the problem of deciding on what stocks to buy. What should the user input to get results from this app? I'm just going to say numbers or values or even text because they're just going to enter some information. What should the app show the user after they click continue? I'm going to say an overall rating or verdict. And the color scheme, I want it to be black and blue. And then I'm going to click on generate prompt.

[00:06:12]And what it's going to do is come back with this custom prompt for Horizon. So I'm just going to click on copy. And by the way, if you don't know, you can sign up to DigitalMaker AI for completely free. It's going to be the top link in the description. And you can also click directly into Horizons by using this link and follow these instructions. So, what I'm going to do is just paste the custom prompt in there just like that.

[00:06:32]And then click on enter. And what's going to happen is that Horizons is going to come back with something similar to this. So, if I just make it full screen, this is what it was able to build. So, it's got this homepage. It's got everything customized. Everything looks good. Everything looks really professional. It looks like an actual developer built this, but I was able to do it in less than 2 or 3 minutes. And the good thing about Horizons is that it's going to come back with a web app that's fully functional. So, if I just click on login, it's going to initially ask the user some questions. So, I'm just going to click some random answers for this one. My upfront investment, let's just go with that. How much do I want to contribute? I'm going to go with this. What is my goal? I'm going to say to build wealth. Click on next. What is my risk tolerance? I'm going to say moderate and I'm going to get some stock recommendations. All right, perfect. So, right there, as you can see, it's now come back with some recommendations for different investments that I can make and how I can build up my portfolio. And it's also coming back with breaking news as well that relates to the stock market. And if I want to make any change to this app whatsoever, I can easily do it by going over to the left hand side, entering in all of the changes. If there's a change to the color, if I want to add a page, if I want to change anything to the code, this is what I'm going to use. If I wanted to add any back-end database, whether it's some sort of AI tool to help me power this app that I've built, I can do it within data. If I want to edit the code manually, I can click into code and I can view all of it. Again, you don't have to touch this. You can always use the assistant on the left hand side. Or if I wanted to make any manual changes, I can easily do it by clicking into this and just making simple changes. as you can see. So yeah, if you are someone that is thinking about posting content on Instagram for the purpose of driving someone to a highlevel digital product like your own app, Horizons is definitely the platform that you might want to consider using. I'm going to leave a direct link to them down below in my description as well as a coupon code. Using that, you can sign up for free, test it out, and see if it's something that you want to continue using. The hosting is going to be included. You're also going to get a free domain once you're ready to make your app go live by simply clicking on publish. But let's move on to the next Instagram page that I've been tracking for some time now, which is this one that is mainly focused on posting content within the ADHD niche. And if we go over to Google Trends, I'm going to type in ADHD just like that. I'm going to set this to worldwide. I'm going to change this to 2004 to present day. And we can see for whatever reason more and more people since 2020 have been going onto Google to search for information about ADHD. And by no means am I showing you this because I'm saying that you should also start posting content about it as well because I don't know about the legal or the medical side of things.

[00:09:13]But whatever the case is, that is what this Instagram page is doing. As you can see, they're posting content on a regular basis. They're not showing their face. They're not even posting reals.

[00:09:22]It's a simple images that are done with animation. And there's a couple different things that this Instagram page is doing that is something that I believe every person should do if you've got a digital product. Let me show you an example. Right. So, I'm going to click into one of their post. Let's click into a random one. Let's click into this one. So, this is the post right here. It's a carousel post because there's multiple different images. What they're doing right is that they are using a lot of text on the images.

[00:09:50]People have to click through. They have to read it. And because of that, Instagram are going to show this post to more people because to them, it seems as though people spent more time on Instagram by looking at this post. So that's one of the first things that they're doing, right? In [clears throat] addition to that, they're also using a DM automation tool. So right here, we can see that they're asking people to comment the word playbook. And if we look on the right hand side, we can see that this is what people are doing. And what's going to happen is that on the back end, the person is then going to receive a DM that's going to contain the link to this digital product, which is an ebook. And this is all done using a tool called Many Chat. The reason why I know this is because this is what I do with the different Instagram accounts that I'm running. I've got various different Many Chat automation set up.

[00:10:35]when someone comments a specific word, there's going to be a automated DM sequence that's going to happen that's going to promote my digital products in one way, shape, or form. In addition to that, this is also something that I teach in my AI digital product blueprint. In there, what I do is show you how you can use Instagram to drive traffic to a digital product that you don't need to build yourself. And I also walk you through how to set up your first many chat automation if you're a complete beginner. So, I'm also going to leave that link down below. It should be the second link in the description. But if we just go over to their website, let's just take a look at exactly what their site looks like. Okay, so this is the landing page for the playbook that they're sending people to. As you can see, this is the price right here. Super simple site. If we just go over to their shop, we can see that they've got other ebooks that they're selling as well. And being able to make an ebook isn't something that's difficult to do. If you just go back over to DigitalMaker AI, you're going to see over here that there's an AI ebook writer. All you need to do is just fill out the information as to what type of ebook you're looking to make. As an example, let's say if I wanted to start a brand new Instagram account where I'm posting content educating people on how to build an eBay business. This is actually how my first ever Instagram account started. So, what I could do if I wanted to write a brand new ebook using AI is that I could just put the title in there just like this.

[00:11:52]How to sell on eBay in 2026. Click on continue. It's then going to take me through some other questions that I can now select just like this. I can tell it exactly what color scheme I want. I can also give it the author name. I'm just going to put success with Sam. Click on continue. What's the writing style going to be? I'm going to say creative and storytelling. And what's going to happen is that it's now going to start the process of generating the ebook. And what it should come back with is an ebook that looks similar to this. So, as you can see, it's well structured. It's got the eBay color scheme. Everything is there. chapter 1, chapter 2, chapter 3.

[00:12:28]And this is going to be one of the first ebooks that I'm going to be able to list on my website, similar to what they have been able to do. But let's move on to one of the next Instagram accounts, which is this one. And they're mainly focused on posting content to help them drive traffic to the different spreadsheets that they're selling. And I do want to let you guys know that yes, posting content on Instagram is something that you should be doing if that's what you want to do and that's the audience that you want to target, but it's not the only way of being able to get traffic. And the reason why I say that is because this site in particular, if I just go over to their URL, this is what their site looks like. They've got a variety of different spreadsheets available, various different bundles.

[00:13:06]You know, they're doing quite well within this space. And I'm not just saying that because their website looks nice. I'm saying it because they're definitely bringing in some sort of traffic. the last time I checked anyway.

[00:13:15]But you know what? Let's check it together. I'm just going to copy their store URL. And then I'm going to make my way over to Digital Maker Competitor Analyzer once again. I'm going to put the URL in there, just like that, and then click on analyze. And right there, as we can see, the estimated revenue is looking pretty healthy, as well as the daily revenue that they're potentially bringing in as well. And the way that they've been able to get this traffic and get this estimated revenue, it looks like it's mainly through meta ads. Right here, we can see that they've got 30 different active ads at the moment where they're using both Facebook and Instagram. So, if I just click into it, it should then take you to a page that looks similar to this. If not, you can always go over to the ad library and type in the name of the store that you're looking for. But right here, we can see all of the different ads that they're running. So, yeah, you can click into any of these different ads. You can get an idea of exactly what their video ads look like, and you can also click into the shop now button and see exactly where they're sending the traffic to.

[00:14:12]But the main point that I'm trying to make with this is that yes, they're definitely posting organic content on Instagram and it's something that once again you should consider doing, but they're also running paid ads on Instagram as well, so that they're able to take a little bit more control and scale things further. And if you wanted me to make a detailed step-by-step video breaking down exactly how to set up your first Instagram ad campaign, just put in the comments down below, do the Instagram ad digital product video, as well as your specific location, and I'll be sure to get onto that video ASAP. But let's now move on to one of the next digital planner stores that's using Instagram as a way to get traffic, which is this one that is sending traffic to a digital planner website. So once again, this is another page where no one is showing their face. And that's been a common theme with the majority of the Instagram accounts that I've shown you.

[00:15:01]The reason why I've specifically focused on these Instagram accounts is because a lot of people use the excuse of them not wanting to show their face on camera or use their voice when in reality you don't need to, especially when it comes to promoting a digital product. The best way to do it, honestly, is just to get your camera record your screen showing exactly how your digital product works.

[00:15:23]And there's also ways that you can use AI to assist you with this as well. So yeah, let's just check out their website quickly just to see exactly what type of digital products they are promoting. So right here, this is the site. As you can see, they're focused on 20 26 digital planners. No specific niche, but again, they seem to be doing really well. And for those of you that are thinking right now, but Sam, how exactly am I going to build a website like this? Isn't it a difficult thing to do? Well, the thing is there's a few different AI website builders out there that you can use. Eg.

[00:15:54]Within Digital Maker, there's a AI website maker. If you're thinking about selling a simple digital product, you can definitely go onto the website maker, simply select what type of digital product you're selling. It's then going to come back with a few different questions. Eg, what color scheme do you want? It's going to also ask you to register for a Shopify account. All of this is going to be integrated directly in the website maker and it's only going to cost $1 for you to use. So yeah, you just need to sign up to Shopify, click on the basic plan, make your $1 payment, go back onto the website maker, confirm that you've completed that, and then from there, it's now going to start the process of building out your custom website. And if I haven't already mentioned, it's completely free for you to use. So you don't need to pay anything to access the website maker. This isn't really something that I've seen on the internet anywhere else where you're able to use AI to build a custom website without having to pay. But if I just click on view store, let's see what it came back with. Okay, so this is a site for this digital product, which is this personal finance budget tracker. Everything has already been done for me. Everything has already been customized. And if I just click on the about us page, everything is already there as well. The only thing that I'm going to need to do or what you need to do if you also wanted to use this website maker is simply do the back end of your Shopify account which is going to be things like signing up to your payment processor. Also making sure that you get your domain as well as signing up to something like Omnisense so that you can build up an email list.

[00:17:23]But don't worry, this is another video that I'm currently working on right now and it should be out in the next few days or so. But let's move on to one of the final faceless Instagram accounts that I came across not too long ago where they're posting content as a way to drive traffic to their notion templates. So if we go over to Google Trends, we can see that notion templates is a search term that has exploded ever since 2020. More and more people are going onto the internet to search for Notion templates. And that's the reason why Instagram accounts like this are doing quite well. They've tapped into a trending niche and they've also done a good job of building digital products around it. And the main thing that they do on the Instagram, just like with the majority of the Instagram accounts that I showed you today, is that they are showing exactly how their notion templates work. So, to give you an example of a video right here, we can see that they are opening up their laptop. They're showing their notion template and they're also using Many Chat as well. We can see that they're asking people to comment the word planner. And as I mentioned earlier, that is going to trigger a sequence in the DM where people are going to receive a link directly to this notion template.

[00:18:29]And this is what their website looks like. They've made it quite simple.

[00:18:32]They've only got these five different notion templates available for finance, productivity, student, travel, as well as a life planner. And the thing is, it used to be quite difficult to build a notion template before. But by using tools like digital maker AI alongside AI tools like Claude, as long as you give Claude the right prompt, it can build out a high functional, high valuable, sellable notion template just like this so that you can now move forward and build out a website. This is something I actually showcased on a previous video that I made not too long ago. I may link it towards the end. But yeah, as long as you know exactly what goes into using Claude, not only can you build out notion templates, but there's so many different digital products that you can build and sell. But yeah, as you can see, Claude has come back letting me know that they've built out the entire Notion template. And you can also connect Claude directly to your Notion account if you didn't know using something called an MCP. I'm not going to overwhelm you with that, but this is the template that it was able to come back with for a finance tracker where all I needed to do was give Claude a specific prompt. So yeah, I'm going to be able to package this up, create content around it, post that content on Instagram if I wanted to, and people are going to be able to click into any of these different things and use this as they need to. But yeah, guys, those are the different Instagram accounts that I came across that send in traffic to a wide variety of different digital products ranging from apps, ebooks, spreadsheets, digital planners, notion templates. I've got more videos just like this where I'm going to be showcasing real sellers, real stores, real faceless YouTube channels, real Instagram accounts that are building up their digital product businesses so that you know exactly what you can do to replicate them if that's the type of direction that you're looking to go into. If you've enjoyed this video, you've learned anything, you got any sort of value from it, don't forget to press the like button. I really appreciate that. Don't forget to subscribe as well. Hit the bell notification so that YouTube can let you know once a new video has been released.

[00:20:24]And if you want to watch another YouTube video that I made not too long ago where I show you step by step how you can use Claude to build out an entire digital product store, ranging from a custom blueprint to building out the digital product to being able to help you get traffic. Everything is going to be included in this video. You're going to be able to watch it by clicking the link on screen right there. Be sure to watch that straight after this because that video's already helped out so many people and I'm sure if you're able to watch it from the very start all the way to the very end, it can also help you out as well. But as always guys, I'm going to catch you on that next video.

[00:20:55]Make sure you stay safe out there.