NYC CAUGHT THIS HONDA DEALER DOING WHAT WE WARNED YOU ABOUT 🚨Kevin Hunter

Added: 2026-05-23

[00:00:00]New York City just caught this Honda dealer in the Bronx doing exactly what we've warned you about. Folks, it was Eddie's Toyota out of Wichita, Kansas, and now this. Here is one of the biggest things we've warned car buyers about for years, and it just got confirmed by New York City about Honda of the Bronx. And this story, it should scare every car buyer in America because because according to New York City officials, Honda of the Bronx was accused of hundreds of consumer protection violations involving advertised prices changing, sound familiar? Hidden fees, sound even more familiar? Missing disclosures, contract problems, and customers allegedly paying thousands more than they expected. And before we go any further, this is exactly why keep telling people, if you do not control the deal from the beginning and do it from home, the dealership controls you.

[00:00:54]I could pretty much guarantee you that every customer who got ripped off had it done to them sitting right in that dealer showroom. According to the city investigation, officials reviewed dozens of deals and allegedly found many buyers paying above the advertised vehicle price. Think about that for a second.

[00:01:12]The entire reason people shop online today is because they think the advertised price means something. We know it doesn't, but dealerships know something most buyers don't. The advertised price is often just the hook.

[00:01:25]The real money gets made later. And folks, this is the dealership's like psychology buyers fail to understand.

[00:01:32]You see the car online, you get emotionally attached before you even get there, you drive all the way across town, you test drive it, you picture it sitting in your driveway, and then the numbers suddenly change. Now the dealership starts introducing protection packages, appearance packages, reconditioning fees, dealer prep, financing products, warranties, gap, nitrogen tires, wheel locks, theft tracking, and other required accessories just to name a few. And suddenly, that great deal online, it isn't so great anymore. In fact, it's likely to be a terrible deal by now. But by that point, most buyers are mentally trapped because emotionally, they already bought the car in their mind, and dealerships know this. That's why I keep telling people the most important number in a car deal, the out-the-door price. And you know, this story gets even crazier because New York officials allegedly said some buyers were charged thousands above the advertised pricing. I'm talking about thousands. Folks, that's not a rounding error. That's not a mistake. That's life-changing money for many families.

[00:02:39]That means larger loan balances, years of extra interest, higher monthly payments, negative equity, financial stress. And this is why I get so frustrated when people say, "Kevin, all the dealers do this." No, not all dealerships operate this way, but there are dealerships that build entire profit systems around confusion. Why? Well, confusion is profitable. The more confused the customer is, the more money the dealership can quietly move around.

[00:03:05]And that's why dealerships love talking about monthly payments, trade payments, down payments.

[00:03:12]"What do you want to stay under?" they ask you. Because if they keep you focused on the payment instead of the total deal, they gain control of the transaction. And once they control the conversation, they control the profit.

[00:03:23]Now, here's something really important.

[00:03:25]This isn't just one dealership. That's the bigger lesson here. This story matters because it exposes how the system works. The emotional pressure, the worksheet games, the add-on loading, the bait-and-switch feeling buyers experience, and "You're already here" pressure tactics. Folks, we have built this channel around exposing these exact behaviors. And now you're seeing regulators publicly describe the same tactics buyers have complained to us about for years. That's why I tell people never walk into a dealership unprepared and never assume the advertised price is the final price. It never is. Many buyers don't seem to realize a dealership can advertise one number online and make the real profit later in finance. That's why so many people leave dealerships feeling exhausted, confused, and very manipulated. And listen carefully here, if a dealership refuses to provide clear out-the-door pricing, that is one of the biggest red flags in the car business because transparent pricing should not be difficult to accomplish. If someone truly wants to earn your business honestly, they will be willing to show you vehicle price, taxes, government fees, dealer fees, total out-the-door number without the games, without the confusion, without the emotional ambush.

[00:04:40]This is exactly why thousands of people have hired our car buying service at The Homework Guy because we help people avoid these traps before they happen. We help people control the conversation instead of becoming victims of it. And if you've already had a bad dealership experience, drop your story in the comments down below. We'd love to read them because the more buyers speak up, the harder it becomes for these tactics to survive in other dealerships. And if you want more videos exposing what really happens inside dealerships, make sure you follow right now because trust me, we're just getting started.