The music industry frequently uses surprise album releases as a promotional strategy to generate immediate audience engagement and excitement, as demonstrated by the simultaneous release of Spirit Adrift's final album 'Infinite Illumination' and Enter Shikari's 'Lose Your Self' on the same day.
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FEATURE ALBUM(S) // APRIL 13 💿 #albums #musicrecs #newmusicAjouté :
For feature albums this week, we've got a twofer. Two surprise albums from friends of the show, American metalers Spirit Adrift with their final ever LP, and UK rave punks Enter Shikari with a surprise album drop. Let's go.
>> [music] [music] [music] [music] [music] >> Cuz we are all one.
>> [music] >> And if we don't realize it now, we're going to find out the hard way. [music]
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