She Earns Ksh 300,000 Every Month… But She Is Always Broke

Hinzugefügt: 2026-05-23

[00:00:01]Today, I want us to have a very, very hard conversation about you and your money. Ladies and gentlemen, Alex Mungai is my name and I'm here to help you manage your money, invest it wisely to grow and also protect it to ensure that it leave it gets to your next generation. Now, the story of today is about a lady called sorry.

[00:00:24]Let let let's call her Joy.

[00:00:27]Yeah, just to hide the the name. This is a true story. Now, Joy earns [music] 300,000.

[00:00:35]That is a net salary that the take home.

[00:00:39]When they she gets paid [music] 300,000 hits her bank account.

[00:00:43]But, here's the truth.

[00:00:46]Uh this lady Joy is always distressed, financially distressed.

[00:00:52]She doesn't have money in her pockets.

[00:00:54]By 20th, she is struggling just like common mwananchi out there. But, something is amiss here. Yeah, from outside, people think she has made it.

[00:01:06]Nice apartment, good car, decent lifestyle, vacation here and there. Hmm.

[00:01:14]Think about that.

[00:01:16]Is that your lifestyle, too?

[00:01:19]That people think that you have made it.

[00:01:21]People think that you are comfortable.

[00:01:23]People think that you are wealthy and you're living the life that they would like. In fact, some are making even fasting prayers to be like you. If only they knew that behind the curtain that you are suffering, oh oh, things are [music] terrible, man.

[00:01:39]The picture that we see versus what is happening behind.

[00:01:43]Now, but behind the scenes, Joy was constantly anxious because every month, salary got into her bank, bills attacked, bills here and there. You see, when you're funding lifestyle, busy and [clears throat] there.

[00:01:59]Random spending happen. Oh, you have to see that I have money.

[00:02:03]Mhm? You know, I want to prove a point.

[00:02:05]Joy want to prove a point that she has money. So, she goes spending when she goes to the mall, she buy dresses at the door she doesn't need to impress who?

[00:02:15]People who don't even care about her.

[00:02:18]Her wardrobe is full of shoes that she never wear.

[00:02:21]Right? Her children, look at them.

[00:02:23]Right? Emergencies disrupt plans.

[00:02:27]Right? Every time debt consumed cash flow [music] because she's fighting life on debt, which we call bad debt. There are two types of debt, bad debt [music] and productive debt. Bad debt is consumer debt. You buy things that are not appreciating value. Things that you cannot substantiate the value they are giving you.

[00:02:48]Productive debt is debt that you apply on assets that continue generating passive income for you or income for you or assets that appreciate in value.

[00:02:58]But for Joy, she's using her money to take debt for consumption, going for trips, buying furniture, >> [music] >> buying new cars.

[00:03:11]You see? That is the concept. And I hope we are together. If you are together, just like this video and also subscribe to this YouTube channel because this is the kind of conversation, hard conversation that we'll be having with you. Now, by 20th, pressure has started building again.

[00:03:30]Then she's back in the cycle. Now, by 20th, if you don't have money in your pocket, you don't have an emergency fund, in case anything comes up, you are back into debt, mobile loans, borrowing friends, struggling with advances.

[00:03:47]And the cycle, that is what we call the rat race. You earn You You may work hard hard working hard every day every day for 30 days you get paid you get paid you fertilize or you pay debt then no savings the cycle rotates again.

[00:04:04]You are not going it's like a hamster wheel you're just cycling cycling cycling [music] but you're not moving forward. So after 5 years you are reaching out to Alex and telling him Alex I've been making a six-figure income but I fear I don't have anything to show for it.

[00:04:23]Um everyone thinks that I'm doing well but I'm financially struggling. Every person has high expectation for me. In [music] case it's a fund raising they are calling me they expect me to wear like this they >> [music] >> even the church expect me to contribute to every development activity. Even the tithe they expect me to give bigger tithe. [music] They don't expect my children to go to this small little little school they expect them to go to a private or an international school.

[00:04:54]And yet I'm struggling. When I look at my savings and investment there's nothing.

[00:05:00]I'm distressed Alex.

[00:05:03]But you see you have been building your house on sand.

[00:05:11]Right? Immediate contentment without the sacrifice or without understanding yourself. But something happened with Joy. When Joy met something happened then now instead of spending blindly she build a structured money plan. This is what we call deliberate and intentional plan.

[00:05:33]Guys here's what I usually say.

[00:05:35]When you receive your money even before you receive your money you should have a plan even before you receive it because if you don't have a plan to tell your money where to go.

[00:05:47]You'll always wonder by 15th, by the 10th, you'll always wonder where your money went to.

[00:05:53]And here is another truth. If you don't have a plan for your money, everyone else will have one for you. And that is why we are talking about over expectation.

[00:06:04]Immediately that money hits the bank, it's like people are significant. Hey, >> [clears throat] >> you receive a text message. You know, Alex, Joy, uh I'm struggling with an emergency.

[00:06:14]Send me 20,000. Your money, everyone else has a plan for it. But here's the thing.

[00:06:21]Joy had to intentionally create a plan which I helped structure.

[00:06:28]And we looked into very, very important things that I usually say these are the must-have. If you have followed me enough through my social media, you see you know the [music] the eight pillar system that I usually advocate.

[00:06:41]And this one covers retirement, emergency fund, which is the first fund even before you think about uh retirement and even investing, whole life insurance to protect your children's legacy, education fund because you need to protect your children, you need to protect your [music] income, you need to protect your investment against the future obligations of you having to pay for your child's education. So you have to plan it now, right? Then investment.

[00:07:12]Why do you invest? For financial freedom. You want to buy back your time.

[00:07:18]And you have to create that portfolio now. Part of the income that you make is yours to keep.

[00:07:26]That is where the concept of pay myself first comes in.

[00:07:31]Pay yourself first. Take a portion of that income [music] as a seed. Plant it so that you can have the state in the future.

[00:07:40]Allow it to take care of you in the future. Now, the other one is sinking fund. Oh, some of you take Christmas like a surprise. It's like an emergency. Oh, wow. I've just woken up. Tomorrow, next week is Christmas. Where do I get money? You start borrowing. You go into your investment. You start crashing [music] crashing into them.

[00:08:01]It means that you are disrupting your investment. It It looks like an emergency, but you knew Christmas happens once in a year, in December 25th.

[00:08:10]Birthday parties. You knew that you have only one birthday. Your children have one birthday. Why didn't you plan for it? Furniture upgrade in your house.

[00:08:19]Your laptop upgrade. All these things should be planned. And the sinking fund is where you look at [music] what is the projected spend for these all these activities. Then you divide [music] with the timeline that you have. Then you secure this amount of money in a fund that we call sinking fund. In a money in in a money market fund.

[00:08:43]Right? Then debt repayment.

[00:08:45]If you do have consumer debts that are struggling you, pulling you down, what you need to do is to pay them off.

[00:08:55]That is the first point. Any bad debt that you have, you have to eliminate it ruthlessly.

[00:09:02]Because if you don't, it is taking away from your income, which [music] is the greatest asset or wealth building Without an income, you can do nothing.

[00:09:12]Without an income, there's no strategies that you can make.

[00:09:16]>> [music] >> You cannot move forward. You cannot remake your life. You cannot achieve financial freedom without an income. If you continue paying for consumer things through debt, so the first point is we attack that to create a good a money plan. So, you stop only enjoying your income and funding your lifestyle, but you strategically [music] live a comfortable life today and also take care of tomorrow.

[00:09:46]So, that a good budget should be able to give your current best lifestyle, comfort, you are enjoying life. [music] At the same time, you should look at the sustainability of your future. How will my future look like? Am I saving for my retirement? Am I saving for my children's school fees?

[00:10:07]Am I >> [music] >> doing anything about my future income?

[00:10:12]Because when you retire, you don't have energy to work. You need to support yourself. Now, many people I want us to face this truth because you might say, "Hey, Joy.

[00:10:26]Joy, this must be a sick woman. She doesn't know what she is doing." But here's the truth. Joy is me and you.

[00:10:33][music] Many people earning six figures are not broke because they earn little.

[00:10:39]They are broke because their money has no direction. Directionless. And we say it, if your money is not following a specific path, it means it's scattering all over. And that all over, you're not able to see where that money is going.

[00:10:53]That is why you wonder, "Where did my money go to?" Right? Their future is not budgeted for. You're not catering about your future.

[00:11:04]You're not looking at things like retirement, your children's our future.

[00:11:08]Then emergencies are not planned for.

[00:11:10]Guys, you don't have an emergency fund and you're upgrading your phone to iPhone 15 or 17. [music] And when you look at your emergency fund, zero. In case anything happens to you, you'll sell that phone to attend to your emergency.

[00:11:27]You start borrowing from friends. You start borrowing from families because you don't have anything kept aside or set aside to take care of your emergencies.

[00:11:39]Protect your dignity and the dignity of your family by securing an emergency fund, so that in case life throws [music] at you some curve balls, you're just dodging them, right? An emergency fund just reduces all those mountains that you might face in life, things like a job loss to more hills. Just a small thing. Um you know a temporary disruption as you go.

[00:12:09]An emergency fund cautions you against all those things.

[00:12:13]Now, another one, your lifestyle [music] keep expanding faster than your income.

[00:12:19]Anytime you have a small increment, you expand your lifestyle. A small increment, you shift your children from one school to the other. You know, a small increment, now your clothes are no longer beautiful. You need to dress more. A small increment you are here >> [music] >> buying things that do not add value, but you want to show everyone that now you went chief. You have a good salary. So, you are going to buy things that you want. Anyway, YOLO. You only live once.

[00:12:48]My friend, you're going to live up to 90 years and you'll be broke. 90 years and you don't have anything in your pocket.

[00:12:55]So, you are not only living once, you only die once. You live every day and you'll be living in the next 10 years, 20 years and I don't want you to be broke, right?

[00:13:05]>> [music] >> So, now that is where we call a budget, which is a plan. You have to strategize and plan for your next course of action.

[00:13:15]It's just like building. You cannot build without an architectural plan. It just allows you to know where everything will fit, [music] where everything will go into. Now, a budget is not a restriction, right? I usually say now, big companies and even corporates, if they use a budget to run the corporate, you are an enterprise [music] yourself.

[00:13:41]Your family is Joy Enterprise, [music] Alex Enterprise. You should have a budget to run that company. Without a company, you're going to do bad. You >> [music] >> you start making losses and you're going to grab or financial distress will be your portion.

[00:13:59]Right?

[00:14:00]So, when your money has a structure, emergency stops shaking you.

[00:14:06]Goals becomes achievable, your financial goals, both short-term and long-term.

[00:14:11]Debt reduces faster because now you're intentional. You are crashing it every day.

[00:14:16]Investments become consistent because in case of an emergency fund, you're not going to into your investment. You have already protected your investment. [music] You are not disrupting them.

[00:14:29]Are we together? If you're together, hit that like button and also subscribe to this YouTube channel because this is the type of conversation that we usually have here. Then also, lastly, financial anxiety. Now you can breathe [music] in, breathe out because now you are comfortable. You are in charge. You are in control. [music] You are the commander general of your money. Now, wise people budget for their tomorrow, risks, retirement, their children, and wealth creation. That is the difference [music] and that is why your budget must optimize the eight pillars of wealth creation.

[00:15:10]Right? Now, because if you miss one pillar, it weakens the whole foundation and that is why I'm here to do that. I'm here to help you structure your money so that you can come up with a very, very solid plan that will take you from point A to point Z. Z being your destination, the place that you desire. These are the things that I desire. I need a home. I need my children to go to these schools.

[00:15:34]I need to retire when I'm, you know, I have enough to sustain myself. I need to [music] do these projects. I need ABC.

[00:15:42]Competing needs. You need a structure around that. And that is why I developed the eight pillar system, which I usually [music] share freely. You can access it even in the comment section of this video. Go see what are these pillars that I need to work on to structure my money. Apart from that, I have created a very very simple budget template for you. Just to ensure to help you budget your money very effectively. So you go, these are my income, these are my expenses. Everything is prepopulated.

[00:16:17]The formulas are working. All you do just need [music] to put your figures and the budget template will do the rest for you. All right, I'm going to leave a link under the description of this video for you to access that very nice tracker. And if that is, you know, hard work for you, I'm going to leave a WhatsApp, my WhatsApp number here. Just WhatsApp [music] me budget template. Or just tell me, Alex, this is where I am at. In fact, I usually have very detailed sessions with my client. If your money is in havoc, your plans, you don't even have a plan.

[00:16:54]You have no idea what a plan is. We sit down with you through an online session, then we cover and we structure your money. So that by the time we are done with you, you have structured your money from pillar one to pillar number eight and you go home comfortably, >> [music] >> happy, and with that confidence that now your money is working for you and you are in [music] charge of your money. So, Alex Mungai is my name and I'll see you on the next one.