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Global Colorism: How Shade Became a Social Currency

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150 views0likes24:21TheWillisPodCastOriginal Release: 2026-07-21

Colorism is discrimination based on skin tone within and across communities, distinct from racism which targets race. It originated from colonial-era associations with whiteness and has been perpetuated through media representation, beauty standards, and social messaging that favors lighter skin. Colorism affects mental health, self-esteem, relationships, and community unity, with solutions including teaching accurate history, building confidence independent of appearance, and supporting diverse media representation.