Successful real estate investing requires building a solid foundation through boring, consistent work rather than chasing trendy strategies or doom-mongering content; this foundation must be strong enough to support whatever investment structure you choose to build upon, whether it's a pyramid, square, or inverted pyramid approach.
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Is AI DOOM the New Way to Print Money?Added:
All righty folks, people in my world, I want to let you know about something that's going on right now. Real estate investing is not sexy. It is not top of mind. In fact, it is quite boring. In fact, the only thing that's probably getting headlines is big gurus losing millions of dollars.
What is top of mind? AI doom. So, we're going to talk about that. See what y'all are thinking. What's going on, Mark? How you doing? Been a while.
>> Yeah, good. How's it Hope your trip was well. I didn't want to say vacation and get you riled up right from the beginning.
>> Come on, man.
>> [laughter] >> Bad words.
>> Um but yeah, I I noticed, you know, while you're gone, going through a lot of the comments, you know, kind of seems like views are slightly down on a lot of videos. Um even even in my feed, I don't see as much real estate content. It just seems like everyone is talking about AI right now. But um Punekar commented on your video why doomers keep you broke.
Uh he does say um I've successfully removed real estate from my feed, real estate doom. But I haven't been able to remove AI doom from my feed. It's everywhere.
>> Yeah, you know, I think humans um are very predictable.
I It it in mass psychology. You can't really predict what any one individual do, but mass psychology is is pretty easy to figure out as somebody who's been studying the consumer for 30 years.
And yeah, I mean, I think right now AI is the latest thing. Is it going to Is it going to be what Elon Musk promises, nirvana, not working and free money and wealth? Or is it going to be what some of these idiots at Anthropic and whatnot are saying and at 50% unemployment?
And you know, all of those are scary.
Right? So, um and again, you know, I mean, just real life, there are very few people, Punekar probably being one of them, who is, I would call an AI expert, right? Who's in the weeds. There are very few of those and and most of those don't talk publicly.
Uh but there's a lot of armchair quarterback AI experts just like there was a lot of armchair quarterbacks about the Strait of Hormuz and then there was an armchair quarterbacks about this or that. Right? Everybody's got an opinion of a phone and a camera. Um so it in in the last thing I'll say is is doom pays.
If you If you want to get a lot of views, preach doom.
It's it's just unfortunately what works. Um however, if you want to have impact, you have to preach, you know, do the work, sacrifice, all of that. But uh most people want to preach doom because most people want to get paid. That's why I keep That's why I think I think all doomers are evil. I think they're evil human beings that are willing to tap into a human condition for their own benefit. Um so I will keep calling doomers evil and mean every word of that.
>> Um yeah, I think you know, like you talked about doomers out there preaching certain things, but I think what a lot of people relate to this community and they they got a lot of takeaway from your video with Cody Davis about uh your first 5 years suck. And I think a lot of people related to that and I think that's why uh we can dig into it later.
There's There were some comments about school, people not really sure what school provides them.
Um but this video um that you had with Cody had some some great comments on it.
Uh so like this individual, Alejandro Areola, says, "Hearing this conversation literally calms me down. I'm 10 years deep into this and it's awesome to hear that I'm not the only one going through it.
I also want to add this. Every time you buy a property that isn't turnkey, you're starting a 5-to-10-year journey with that specific property. The key thing, once you start scaling, is that the systems you create will help you through the journey of the next property. Every property you buy is going to be a journey.
>> Yeah, I agree with all of that. Maybe not quite 5 years with a new property, but I get the gist that he's trying to share there and I approve of that the message.
Um that's why I think, you know, just to go back to school is so important cuz for I mean, I've admitted it many times. My first 5 to 8 years, I tried to do it alone.
And that is idiotic, right? I'm just so broken that I was able to fight through that mess and mud and pain, blood, sweat, and tears cuz I'm broken. Most people aren't as broken as I am.
And will eventually give up after trying three or four times. I'm willing to try three or 400 times.
And that's why school is important cuz if you just know that other people are going through it also that oh, by the way, some other people have already been through it and and you could see you're not alone, it just gets easier. It's like, okay.
It's you know, it's like that image I I'm thinking of that image where you're you're digging for diamonds and you're like one dig away from seeing them, but you give up.
If you had 600 people around you saying, "Hey, I was there too. Keep going. It'll It'll happen for you. It's just a numbers thing." You're going to stay down there and keep digging and eventually hit your diamonds.
Um so, that's why I think, you know, you've got to watch who you who you socialize with, right? Well, who are your five closest friends? And I'm trying to give you a platform in school that can give you some new friends. But, I want you guys to realize this device I am considering as one of your friends.
And back to Punekar's first point, you got to block doom. You don't need poison, right? Evil doomers, even if you just consume one video, it's like a little drop of poison. It may not kill you, but it's going to make you sick.
What are you doing? Block these morons.
They do not care about you. They are evil evil evil people.
>> I don't know if you saw the most recent episode on Ice Coffee Hour with Meet Kevin was on Graham Stephan and >> Oh, I have not.
>> Oh, somehow it came up, yeah, their algorithm. And Meet Kevin said, "Yeah, all these certain videos are popping up on my feed." And Graham said, "You know, you clicked on something, and that's why they're showing >> [laughter] >> I haven't seen that though.
>> Yeah, it was it was so actually Meet Kevin is actually really high on real estate right now. He said >> Really?
>> Yeah, so in that video he was talking about how he likes to buy when everyone is scared, and he said it's time to buy. Um, but yeah, >> Wow, I got to respect Meet Kevin. He's saying something, yeah. I mean, I again, I I mean, you've heard me say this. I think 2026 will go down as two things.
One, it's the year of the operator, right? If you already own properties, it's time to tighten the screws, get the systems right, right? You're not doing as many deals, so look at your portfolio and improve it somehow. Like, every month do something. Like, maybe go get insurance quotes, right? I have a relationship with Steadily. Go get a quote from Steadily one. Next month, you know, go evaluate all your your rents.
Go look for, you know, this. Go look So, year of the operator. The other thing 2026 is, and again, I've been saying this for a while, got plenty of receipts, write disrespectful offers, follow up, follow up, follow up. They're the only people that are going to win 26 are investors.
It's just how it is, and he's right. I Meet Kevin is right.
>> Uh, you know, maybe talking about winning and and losing a little bit. A lot of it, big stuff in the news right now is Brandon Turner, his syndication that had some struggles, and you know, he posted some things on Instagram. And if you are on X, there is a lot of memes, and he is he is taking a beating on on X.
>> Oh, yeah.
>> Um, but this person uh, commented on your video that you did with Casey Brick by Brick Syndications versus One Rental at a Time.
Aaron Murphy 8796 says, "This will be an unpopular take, but if you're going around sticking your money in a deal because you like somebody as a podcast host. Host, I don't have much empathy for you losing your money. I would have more empathy for the for people actually in the arena trying to do stuff and accepting responsibility for their decisions.
>> Yeah, I mean, yes. You know, I I I mean, I remember a conversation with Thach Nguyen. It had to be 3 years ago in San Diego, maybe even four. And he said one line I can't forget. The big Michael never forget. The bigger the name, the lower the return.
And there are And it's funny, I just got done before you and I started talking with Jonathan Twombly and we talked about this this loss of his. And And Jonathan's like, "Dude, you see nothing yet."
The losses that are He's like, "Almost every deal done in '21 with floating rate debt is going to blow up." And he's like, "We've just started seeing the losses."
And I'm like, "Oh my god, it's going to be ugly, but also awesome." Because I didn't, you know, I sold into that environment and I warned people that this was coming. And now it's here and, you know, now for the people that have capital like me, the people that have raised millions of dollars like me, we're going to go shopping and [ __ ] get filthy stinking rich. It's going to be awesome.
>> Well, um yeah, or or they have blown up already. Like already I told you about this indication that I was in and like you said you did talk to Jonathan Twombly. That's the one thing I also uh got a great takeaway from was when you guys mentioned that he basically didn't buy anything.
>> Yeah, yeah, he tried, but he tried.
>> So, yeah.
>> nothing made pencils down.
>> Yep.
Um let's see.
Let's go with this one right now.
Actually, you talked about one liner from Thach, right? That you took away.
This one was from your uh Three Amigos video, the pyramid. They're talking about building the pyramid, the David Green video at Real Wealth.
But a lot of people was the ending of it. The last zinger from Dion is so good. I don't know if you remember that.
So >> remember. Do you remember?
>> So it was uh your investing needs to be boring and your life can be exciting.
>> That was I think I had him repeat it because it was so good.
>> Yeah.
>> Yeah, we need that needs to become I I I don't I don't know how Deion does it.
His His brain operates differently than most of us.
Right? It's kind of like he's playing chess and we're just mere mortals playing checkers. Which is awesome to be around cuz I try to keep up and sometimes I'm there and sometimes he completely outplays me. But that was that was a great That was that was great. We need to push that more. Because if because that's the thing, right? I mean just think about the stuff that has blown up the last 5 years, right? We've been recording stuff for 8 years now. Airbnb was the hottest thing, blew up. Syndications were the hottest thing blowing up right now.
Guys, stop chasing momentum.
Right? Uh you get in the arena. Get one rental at one rental at a time. It just works. It's hard. It does. It's that. I get it.
But you don't blow up. It's like come on, guys. What's up?
>> Yeah, while you're on your trip uh I did do some recordings with Deion and the Lumberjack. And that was a lot of fun.
There There was Land and Stock First Real Estate.
>> Oh.
>> Man, M- Matt likes to just engage on social media. Man, people were pushing back on Instagram and he was Yes, he just goes at it. I know when he wakes up in the morning cuz all of a sudden I get all these texts.
Yeah.
>> [laughter] >> Uh but this So this is a this is kind of a long comment. It's a little long. It's from Puna Car. It's also from that Three Amigos video on talking about the pyramid uh David Green. Um but it says "Great clip to bring here, Deion." It says "I agree with starting with high probability success bets to build a base. I don't agree that the shape needs to be a pyramid. It could be that you build a base so you can try something more risky and potentially more rewarding. When that is successful, do more of that and so the shape begins as a pyramid but then transforms to a square or even inverted pyramid. Here we are talking long-term rentals and short-term rentals, but that concept applies to business or other investment vehicles, too. For instance, in stocks, I started with ETFs, then it was ETFs and some individual stocks, and now it is mostly individual stocks.
>> Yeah, again, I think Pooh Bear you know, he's he's a unicorn. I've said it and when I say unicorn, folks, that's a compliment, not a diss. Absolutely a compliment.
Um and you know, he has the financial discipline, uh the non-emotional, right? It's all it's all financial discipline to do that. I think his I think his point is valid. Uh both actually I think both are important, but the key is it has to start with a foundation.
But the thing about a foundation is it has to be able to support whatever structure you put on top of that.
So, I agree it could be a pyramid. I agree it could be a square. I I agree it could be an inverted pyramid, but realize if it's going to be an inverted pyramid, it's the foundation is going to need to be stronger, deeper.
It's just it's just I I think you know, architecture would prove that out. Uh but I think I think you know, for me I just want people to have that foundation. And then then, you know, at that point you're elite and go go do what excites you.
But please don't try to skip like don't build a shaky foundation with sticks on the mud and try to build something big cuz you're going to you're going to blow up.
I think the key to both both of their opinions is build a foundation that will withstand whatever you choose to do next.
>> Yeah, and a lot of that, if you build that great foundation, can help you, you know, build real wealth and put you on that path. And you did share this post by the FI couple on on X.
They said real wealth is never fancy cars, mansions, or big boats. Real wealth is golfing at 10:00 a.m. on a Thursday without asking, working out midday because nobody else is there, taking family trips without time off request or approvals. And I don't know if you remember what your you reposted it with a little tag on it.
>> I think I said 2:00 p.m. at the grocery store.
>> [laughter] >> That's where I was.
Yeah, again, I want this for all of you.
It's it's it's Sometimes I have to remind remind myself that you know, we have an amazing life.
But it was you know, now it's almost been It's been 25 years, right? And and 20-ish of that was in the mud.
And you know, now we've chosen to sit on the foun- you know, sit down and enjoy the view, which is awesome.
But you know, it I'm I remember going through it. I mean, I remember all the hard days and and all the losses and all the stress.
And I just want people to know that it's part of the process. You're you're going to get stronger for it and you too could eventually get to a grocery store at you know, 2:00, take a nap at 3:30, you know, whatever you want. So, just just keep going.
>> Yeah, Dion talks about that too. Just you know, kind of avoiding people to some extent, you know, having the time to do things at parking stalls. There's more parking available and and things like that. So, um this one This was a great question actually. I don't think anyone has ever asked you this, but this one was on your video Jerome Powell warned us pain was coming.
>> Mhm.
>> So, it's kind of a There was a follow-up to you. I don't know if you saw this.
So, Baron Von Awesome Yes, this is Prices can go down and in fact, prices in Phoenix during 2008-2011 dropped 50 to 75% depending on area condition, whether it's a condo, house, etc. You Your initial reply was my market went down 75%. Note, I sold everything at peak. And then they followed up with a question to you saying, "Did you do this Did you do the same thing and sell most of it after the 2022 peak? If not, why not?"
>> My No, I'm >> [sighs and gasps] >> Everybody thinks today is going to be like the GFC.
It is not, for the hundredth freaking time. We're not going down 75%.
We It's It's No, so no. I sold a In fact, I sold apartment buildings. I didn't sell houses. I did the exact opposite thing because all these stupid syndicators were buying deals with 3-year IO, and they were buying my crap eight cap at a four and a half cap, so I sold.
So yes, I did sell, but I sold apartments, not houses. Why? Because there's not the same problem. It wasn't the same debt structure. It wasn't a 51% arms. It wasn't going to be this death and destruction. So I'm sorry, dude, or woman, or whoever the hell you are. It's not the GFC.
You're a [ __ ] for thinking it is.
I just just frustrates me.
>> Um I don't know I see. So this person, I don't know if you want to dig into any of them, uh but they well, no, they um they It was on your Daily Financial News, Get Ready for Rate Hikes. Toby Khan, who always puts in good comments also and questions, says good stuff. Brandon Turner just released Seven Deadly Sins of Real Estate Investing. He mentions he has 14 million portfolio, but making zero. Would love Would love to hear what the Three Amigos have to say about the deadly sins of investing. Have you seen that post? Oh, okay.
>> I haven't Well, I I saw his post, obviously. I responded to it, I think, but I've not seen the video.
But But Dude, you got to I don't know if Brandon I I really don't know if I hope that's not true.
You have a $14 million portfolio and you're getting zero cash flow?
You're not a good operator. Your debt structure is horrible.
Your your costs are out of control. And if if that's true, you could lose it all. I mean, I I can't imagine that's true.
I just can't imagine. I can't imagine having $14 million and I mean, how are you paying the bills? I guess you're selling books and guru guru stuff? I I mean, I I can't I I I hope that's not true. I just hope it's not true.
>> Well, so So, he posted the the seven sins on on X and then the the kind of like you're saying, you know, he's trying to make money in other places, I I think also. But, the the final part of it on X was the cure is boring, but powerful. You know, pick one strategy, define your criteria, build deal flow, run honest numbers, make offers, track the scoreboard, improve every week.
That's how real real estate wealth is actually built. And then it says, "New comment." Oh, now comment 3 DC for the 3-day analysis.
>> [laughter] >> Yeah, I you know, I mean, I think I don't think it's a secret. I mean, Brandon Turner's posting himself out there. I I got to tell you for watching this video, you're going to probably be bombarded with Brandon Turner ads for the next 6 months. It's coming. He's he's I mean, to his own I mean, he he wrote it down. I can't believe he wrote it down. He's got to raise he's got to try to find $30 million inside of 2 years and I'm guessing he's going to He's going to go out and try to do it.
>> And I believe everyone stay tuned cuz I think you guys have been in communication maybe >> We'll see. I I you know, we're texting each other. I got his number. He's he's saying the right things, but I I just don't know if it's going to happen. I just don't It doesn't feel like Why I mean, why would you come on?
I I, you know, we'll see. Hey, if it happens, great. If not, not surprised.
>> So, I kind of want to wrap things up with this. I said I wanted to get back towards the school topic. Um but I just want to We are recording this What is it? May 28th, Thursday. So, it is after the Wednesday call that goes on in school, the longest running call. And I don't know what time they got off. I I jumped off probably at around 9:10 p.m.
my time, Hawaii time.
>> Geez.
>> And they were still going. So, I don't I don't know There's, you know, there's but >> That's a fun group, man.
>> Yeah. It It really gets deep conversation. And I I This was last week, and this is what I think really makes the community special. And every call has their own kind of unique vibe to it. Um but last week, there there was an individual who was felt comfortable enough to speak on some personal things that they're going on with in their life. And And I I really think that's what makes the school community different is is someone was able to come there and people that he hasn't even met in person. And they were willing to speak openly about some something that they're dealing with right now and just get people's um takes and just to kind of get some stuff off his chest. And I think that's what makes the community special. But So, this this comment was from your daily financial news on May 17th or get ready for rate hikes.
>> Mhm.
>> Um Blue Wookie says, "Hello, Mr. Zuber.
I subscribe to your videos and watch probably 50% of them due to time constraints. I haven't looked into your school until today because I don't really feel I have an understanding of what it really is or what value it brings. You mention it in every video, but it's usually in passing and not really explained fully. The way I figure it, I've been watching your channel and Dion's channel for years, and now you guys consistently give the milk away for free. Then why buy the cow? I'm probably your target demographic.
I'm built Oh, yeah. Oh, go ahead. Uh I'm built I built up a fair amount of cash ready to to deploy into real estate.
I've been doing the work and analyzing properties and I've narrowed it down to one zip code or neighborhood. It's trigger time for me. I just don't have a clear picture of how School would help me beyond what your YouTube content already offers. Thanks.
>> Yeah, I mean that's fair.
Right? So, I don't do marketing. I don't do ads. I don't have a I don't have a funnel. I don't do all the I don't do all the stuff I should be doing to to build I to build the largest real I like I honestly believe if if I spent some money and and did some deep thinking, we could have the biggest real estate community on School.
That's not That doesn't excite me, right? I I I I want to have the most impactful School community and when you you know, you you And then that's why it's 20 bucks, right? Come try it out.
Do all of that. But but why School?
Um I I think a couple of things and it starts with what you just talked about earlier. It's It's the 600 people that are a part of it. It's not me. I am nowhere near the most active person in School.
What what my job is or what I do is I welcome every new member, right? With a with a with a direct message.
Uh I reply to every new member introduction, right? When they write a post, I make sure I do that.
Um I don't run a single accountability call. I don't think we have 11 of them.
I'm I don't join a single accountability call. I think we have 11 of them.
Uh I've given away thousands of dollars in education. My 10-week boot camp is in there. The buy box is in there. All that stuff.
Um But it's it's about the community, right? And if I was this person who's now done the work and has a buy box and is going, you got to get around other people that are doing it. Don't make my mistake.
Don't don't try to do it yourself.
You're going to you're going to run into walls, make mistakes, and you're not going to know what to do. It's all this this community, as you said, will be your lifesaver. And what it'll probably help you it will, I'll say it will help you avoid mistakes and go faster safely.
Because again, there's 600 people, and there's probably people in your buy box, right? 600 people around the country.
There's somebody close uh that can give you relationships or introductions or or all of those things.
So, um I think the School community will go down as the thing the best thing I've ever created.
Uh it will likely never be the biggest because I don't throw a thousand dollars in ads at it every month, which I easily could, but I think it would be I think it would change I think it would change the group, right? If if I go out and I start bringing in people cold that don't know the story, that don't know the vocabulary, that it would it would it would change what is special about it.
That is why I I only talk about it on YouTube because you're probably going to have to hear me talk or Deion or someone talk five or six times before you're willing to give me 20 bucks, but you'll you'll know who we are, and then you'll be around other people who know who we are, and you know, so this comment is absolutely correct. I I do a [ __ ] job of of marketing it, so it they're right. That's on me.
>> Yeah, I think all your points are valid, and I think hopefully this person will at least come and check it out, and like I said, I'm you know, I'm still offering the free month, so people can reach out to me, uh test it out. But, yeah, like I said, every every call is unique. You'll probably find one that's, you know, may relate best to whatever you're working on. There's a short-term rental call, there's out-of-state investing, there's even a stock stocks one, and there's a real estate agent one. So, just the just find the one that that works best for you, but I think it's just the the community, the what people can talk about. It's not always real estate, and I think it just makes most people that attend is they realize that they're normal, you know.
>> Yeah. We're not weird. We're not weird.
>> talking to their other friends and and they're not being questioned all the time during oh yeah, that's normal, you know, I've been through that and things like that. So Um but yeah, that's all I really got this week. Uh but there is something big on I don't know when this video is going to come out but Sunday, right? Isn't there a special >> sessions at school.
Yeah, so so I'll make this come out probably tomorrow, maybe. What is today?
Friday? No, today's Thursday.
I'll make it come out tomorrow. Yeah, Sunday's a big day. We've got two school things going on.
Uh one is I'm going to give the presentation or talk I gave at Jason Hartman's group around the 54-year spreadsheet, so come for that at 8:00 a.m. Pacific. And then at 9:00 we're going to have uh you know, half of the PTO for life crew Jeff uh talk about his 10th house hack and and ask him about that financial freedom via house hacking. So uh It's going to be a lot of fun. I I still need to post those Zoom calls, but yeah, I got >> Will Lumberjack be there to hand the the trophy over to him or >> I don't know. We might want to create a trophy so we can give it to him in Vegas. That'll be fun. That'll be fun.
All right. Thanks, buddy. Where where can they find you?
>> Financial Firefighter YouTube and yeah, Instagram message me if you want to check out the school community.
>> Yep. He will reimburse you for the first month. I can't believe it. You can join school for free for 1 month if if and only if if you work with Mark the Financial Firefighter. Thanks, buddy.
Take care.
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