Social Selling - Profile Funnel

Added: 2026-06-01

[00:00:00]all right so the very first thing that you really need to make sure that you have in order to be able to start selling things on Facebook is what's called a profile and funnel alright so I'm going to show you several different examples of profile funnels some that are good some that are not so great all right and just know that before you do anything before you go I know some people like to skip around in different trainings and stuff before you do anything at all well I want you to do is first set up your profile funnel it's a very first thing that you should do so your profile funnel is is kind of like a sales funnel it's a way for you to funnel people in from social media into something that you actually want to funnel them into so I'm going to show you my profile funnel here and then I'm going to show you several other different profile funnels all right and if you could just give me one second hey can you set that door you guys half as well thank you so this is my profile funnel here and I'm going to show you the the different aspects that consist of a profile funnel the very first thing is your profile background image here your your cover photo and then there's your actual profile image as well then there's your intro alright then there is your featured image and then there is a link in your featured image so you can see my profile funnel here it says you know I'm not a marketer so I don't have a profile funnel hashtag not a marketer scroll down to supercharge your business with my software never you scroll down you see my intro here it says I help businesses leverage technology to gain competitive advantages and it has a link to a free gift right here and then you can see right here my featured image says boost your business with tier five software get three get three months free access to powerful tier 5 software and grow your business has a link to where you can get it and then it has another link here that actually just takes you to be able to actually claim this this free prize here this free thing that I'm actually giving alright so I'm going to show you a couple other examples now that you've actually seen mine here's another example this is from Stefan he's got a profile image up here it says a man who stops advertising to save money as like a man who stops a clock to save time Henry bored Harry's got an intro I'm a digital lead generation and conversion specialists a business entrepreneur helping people online he's got a featured image here if supercharger Facebook groups with free software today I'm giving it to you value 297 uh and then he's got a link right here all right here's another one Catelyn BETT Ridge featured speaker making solo ads worth ninja Affiliate Summit live virtual summit March 25th through 28th he's got an intro affiliate marketing coach CF dream car winter solo ad vendor join my facebook group below some little emojis pointing below featured image click the link below to join my free Facebook group and then a link to go into his actual group here's another one this is blink new barb Lake new bar digital marketer - comma Club I build high converting sales funnels that grow your business fast intro I help entrepreneurs start and grow their online business using sales funnels here is his featured image Blake noubar outrageously grow your business with sales funnels let's discuss your next project some arrows pointing down to these links that he has right here here's another one this is Glenn glued Glenn Gould he's got some time I'm not sure what it says it says come win with me and then it says something else there I can't really read it entrepreneur investor and small business consultant join our affiliate marketing community all right here's he's got a featured image join marketing secrets Facebook group and then a couple links here here's another one this one is Mitchell do free the millionaire coach he's got a couple books here he's got something right back here that you can actually see I help businesses and real estate investors veteran of Iraq for five and then here's a speech of image interested in real estate real estate property warriors join group and then a couple links right here there's a naveen crafting attractive designs aiming to help 100-plus businesses and entrepreneurs from Chennai in 2019 here is his featured image click the link below to get 50 free leads per day and then a week I'm assuming to go in and actually get this thing so hopefully you guys can actually see now a kind of the different aspects of a profile funnel and you know what is actually what is actually happening here okay a few things that I want you to notice here and some of these guys in there and their profile funnel is some of this stuff is actually unreadable like this part right here is unreadable some of this stuff right here is unreadable nothing here is unreadable which is great I think Blake probably has one of the best profile funnels that that are here because there because you can see there's a correlation on Blake's profile funnel there's a correlation between this image up here this image up here and his call to action the only thing I don't like about Blake's profile funnel is he has these two different links right here if you look at Glenn's claim this is kind of an example of a bad one because and he hasn't actually formatted this to where you can actually see it so and this was another one so if you if you don't actually go in and format things on your profile funnel where people can see them and they're legible and they can clearly read and understand what they are then it's it's kind of like a waste but the whole concept here the whole concept here and you'll this will really begin to resonate with you as we get through the rest of the course why you're wanting to actually do this but the the main reason that you're wanting to do this is because whenever you go through and you engage on Facebook people are going to do this people are essentially going over your name and look at a little bit of information about you and you can see what what's visible here whenever you hover over somebody's name well you can see their their cover image and you can see their profile image so this is essentially like a free advertisement for you okay this is essentially like a free ad that you don't have to pay for you have to pay for in your time to get people to engage and get people curious about you and what you do but once you've done that you don't have to pay any money once people go through and they start hovering over your name to kind of see a little bit more information about you you have a you have a free you you have a free advertisement right here okay so I just kind of want you to notice like on this one there's no call to action here so there's nothing that's going to tell you hey what's the rest of the profile oh no you can't see the rest of the profile funnel unless you actually come check out this guy's page all right same thing here you're gonna hover over this guy and I just want you to notice the the formatting here okay so in the bottom of the section what I'll do is I'll put a couple links to where you guys can go in and you can find the correct resolutions and the correct image sizes to make all your your photos on Facebook but it's really important that you go in and make your images a good size so that on all resolutions on a mobile device and when people hover over it they get to see your full message because what you want to remember is this is a free advertisement for you all right and another really big thing that I want to stress to you guys that you really want to do is you want to do something just like this whenever you have your link in your profile you want to use some type of link tracking software now to your five offers a link tracking software called link wizard which is what I'm using here but you really want to off you really want to use some type of link tracking software so you can begin to actually measure engage how much traffic that you're getting from your your profile funnel if I was to go in and look inside my link wizard account and then go find this linked here I'll show you exactly how much traffic that I have actually got for free how many clicks I've got to this link and how many people have came and actually seen this link just from my profile funnel so let me check real quick and then I'll go in and show you pretty good all right so here we go here's my link wizard account and you can see here's that link right there it's link wizard Co free gift you can see I've had thirteen hundred and fifty people click that link from my profile funnel okay so literally I've had almost fourteen hundred pieces of traffic for free now you can you can understand if I'm if I'm doing sheep traffic and I'm doing street cheap track traffic has a solo ad vendor like if I buy traffic from a solo ad vendor a cheap reliable traffic is gonna be sixty five cents so I've saved essentially almost nine hundred dollars by not having to pay somebody to send me that traffic by getting that traffic for free from my profile bus alright so hopefully you guys are actually understanding the importance of your profile funnel and how it can actually relate into sales and free traffic for you so this is something that you really want to go in and you really want to set up and everything should correlate okay everything here should actually should actually correlate with what it is that your main goal is a lot of people what they do and send their profile funnel is they funnel people into their free Facebook group and you can do that if you want me personally I went to what I'm focusing on is I'm getting people to sign up for this 90 day trial of our software because then they're gonna convert at $1,000 a year or a hundred dollars a month afterwards so I'm going to funnel everybody to that free offer I'm funneling everybody to that free offer if you have some type of lead magnet where you give away a software you give away a PDF or you give away something in exchange for an email address or in exchange for somebody to subscribe to your chat bot that's what you're going to put there you're going to to that thing so that you can actually collect your leads and your image up here and your image down here should all correlate with the thing that you're trying to drive traffic to and so should your intro I mean an example of this would is if you look here if you look here you you've got Glenn and his interest and he's an entrepreneur if he's investor and he's a small business consultant but he's putting people into a group for marketing secrets okay so this doesn't really actually come inside what he's talking about here in his intro really doesn't have anything to do with what he's trying to funnel people in and you want to make sure you do that you want to make sure and your profile funnel that all the aspects of your profile funnel are going to be something that all relate to each other you don't want to have a bunch of like up here he's talking about this I think he's talking about some type of free vacation is what he's giving away here so this free vacation doesn't really have anything to do with this marketing secrets Facebook group and his intro doesn't really have anything to do with this up here and that appears and although he's going to get some clicks you know he's got way too many decisions here for a user to click you know there's too many things which one of these takes me to the group I'm not really sure which one takes me to the group you want to make it really easy for people visiting your profile to know exactly what to do and funnel them into one thing if you have multiple different options they may not get every single option and they may not go to the option that you want them to focus on the most all right so I've showed you on I've showed you on mine I've got over 1,300 clicks and pieces of free traffic from my profile funnels and a lot of those people have actually went in and they've taken me up on my offer for 90 days free and then they end up paying me either $1,000 for a year or $100 for the month actually used tier 5 software so like I said in the bottom of this lesson I'll go in and I'll put in the information where you guys can know exactly what sizes to put your to put your cover photos but then whenever you're done and you upload your cover photos you want to make sure that they look good kind of on three places you want to make sure that they look good on your desktop and they're completely visible on your desktop and you don't have things like like this that actually aren't visible or you don't have things like this that actually aren't visible naveen for for you you've got just a little bit down here that's not visible so you can go in and actually you know shrink this down a little bit so it actually fits or you know move it up a little bit so it fits because you want everything to be visible for the people that are actually looking at it so you want to make sure that it's actually visible on a desktop you want to make sure that it's you want to make sure that it's visible whenever somebody comes in and hovers over your image because that's how you're going to get people to actually enter into your profile funnel most of them are gonna start just like this they're gonna hover over your image to see a little bit more about you and if they're intrigued by that then they're gonna continue farther down into your profile Cardinal so you want to make sure that it actually looks good here alright and then the last thing that you want to do is you want to check it out on your mobile device and make sure that it actually looks good on a mobile device as well if we go in and actually load most of these up on a mobile device you'll see that on a mobile device most of this is actually going to get cut off and most of the traffic that you're gonna get is going to be on mobile most people nowadays on the Internet are you know scrolling around and they're doing everything on their mobile devices so you really want to make sure things are actually optimized for your mobile device so this is the very first thing that you're gonna want to do you're gonna want to figure out where people start and you're in your funnel like I said your your best bet is to try to get their email address by giving them something free or get them in your in your chat bot by giving them something free or get them into your paid groove or your free group so that you can begin to actually market to them and and start providing them value and sell your stuff inside your crew all right so you need to figure out where exactly you want to funnel people at once you figure out where you want to funnel them at then you need to go in and create these different aspects you need to create your cover image that talks about exactly where you're going to funnel them out and kind of this is kind of kind of serve as your hook here to get them cure because this is going to be the only thing that they see when they're hovering over your name is that hook to get them curious to then click on your on your name and then go check out the rest of your profile you want to have a nice picture that correlates to what it is that what it is that you're trying to you're you're trying to protect portray yourself as if you're trying to portray yourself as some you know huge high professional corporate type person you need some corporate type professional image if you're trying to portray yourself as you know set somebody who just makes money online and lives an easy life you need an image that actually is going to resonate and reinforce that you're going to need your your intro and your intro needs to actually mess what it is and this one does a good job this one says I help businesses and real estate investors and you can see that's what he's trying to do here he's trying to see if you're interested in real estate then going and actually join his group so this it coincides and he's also adding another layer here where he's saying that he's a veteran which is going to help him actually connect with his audience so you need to come up with your with your intro you can also put a link here in your intro and then you need to come up with your featured image here which is actually going to be the part that pushes somebody somewhere and then you need to have a link to get them wherever you want them to go alright so this is gonna be the very first thing that you want to set up you don't want to do anything else until you first get your profile funnel setup all right