This video provides a comprehensive exam preparation guide for BBA third-year sixth semester students studying Buyer Behavior, covering the five-unit syllabus structure (Introduction to Consumer Behavior, Perception and Learning Theory, Impact of Culture on Buyer Behavior, Consumer Decision Making and Buyer Attitude, and Models of Consumer Behavior) with specific important questions for both 4-mark and 8-mark sections across all units.
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BB| BUYER BEHAVIOUR | IMPORTANT QUESTIONS | SEMESTER-6 OSMANIA UNIVERSITY @shivanipallelaAjouté :
Hello students, welcome back to our channel. So, here in this video we are going to discuss the gunshot important questions of the subject buyer behavior of BBA third year sixth semester, okay?
So, this is not second year a small editing mistake. It's a third year sixth semester, okay? So, gunshot questions I'm discussing in this video. So, without getting late let's get started, ma. So, coming back to the syllabus point of view there are five units into your syllabus, yes? So, unit number one is introduction to consumer behavior.
Unit two is perception and learning theory. Unit three is impact of culture on buyer behavior. Unit four is consumer decision making and buyer attitude and unit number five name is models of consumer behavior. So, these are the five units you are having into your syllabus part, okay? First of all, we are discussing the short questions for four marks, okay? So, each unit gunshot questions I have given, ma. Each unit only four questions for part A I have given. So, from first unit these are the four questions. Consumer behavior, motivation, motives, personality, that one. And coming back to the unit number two, ma.
Perception, limitations of perception, conditioning theory, information processing theory. This is the second unit, okay? So, this is the two units most important, ma. Coming back to the unit number three, again four questions as usual. So, whatever the four questions I'm saying, that will be more than enough to cover four marks, okay?
So, unit number four also four questions. Here also information search, consumer attitude, post purchase behavior is most most important. Unit number five is consumer behavior models, Howard-Sheth models, and consumerism.
These are the four questions from unit number five, okay? So, whatever the questions I have given for four marks, it will be more than enough, okay? Now, coming back to the part B, which is for long, okay? So, from unit number one, only three questions I have given. So, be perfect with these three questions. Definitely, one question related to the topic, it will be in your question paper.
So, consumer behavior, importance, concepts, motivation theories, market implement, everything, whatever the three questions I have given, no? Just be perfect with the three questions. So, I have analyzed the previous year question paper along with your syllabus also. So, these are the most most important questions, ma. Unit number two also, again three questions. And one more thing, keep remember, if you want to score O grade also, these questions will be more than enough. If you want only passing marks, at least prepare three to four units, okay? So, unit number four also, these three questions I have given.
And attitude, compulsory, there will be a question from unit number four. And unit number five, uh this one, these three questions, okay? So, be perfect with these questions, ma. Definitely, you will attempt each and every question in the question paper. And this is all about the video. Still, if you're having any further doubts, do let me know in the comment section. All the very best for your examination as well as your preparation. See you all in the next video, students. And notes PDF is available in our Telegram group for free, of course. See you all in the next video. Bye-bye, everyone.
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