In network marketing, sustainable business growth requires focusing on consistent daily activities (building relationships, hosting parties, sharing products) rather than waiting for new product launches or promotions; success comes from creating predictable momentum through regular engagement rather than chasing excitement, which leads to burnout and inconsistent income.
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Sad Little Business Energy I Is everybody in Scentsy struggling? #antimlm #scentsyAdded:
Hello everybody and welcome back to another antiMLM video. I'm Christina.
I'm glad you're here. Today we're going to take a look at a training call, a team call from a Sensei team in April.
Yes, that was in April this year with a training just with a superstar directors. Those are the people at the top rank in the company. I already have a similar video I uploaded for the members exclusively. That was the members exclusive video for this month.
If that is of interest to you and if you are a member of the highest tier then you can take a look at that one. That was their March call and this is now their April call. Thought it might be interesting also for the members and for myself as well to see is there progression. Do they always talk about the same topics? What is actually going on on the teams in Sensei now? So, if that is of interest to you, members have access to this training from March in the highest member tier. That's an exclusive video. You don't need to sign up for that. You can understand the videos individually, but maybe if this video is interesting for you. That could be an extension to that as well. It's a long video. I will move over. I will stop hopefully occasionally. I always tend to stop these videos too long, too many times, sorry, but it's an hour and 10 minutes. So, I will move over. We will get started with this sensei training call in April with the superstar directors. Let's hear their wisdom.
>> I'm going to mute myself, though. All right, y'all. Hi. First of all, Katie already kind of hit it, but um I just wanted to say I'm really proud of you guys for showing up tonight. Um we all know that you could be spending your time doing something else with your family, especially this late at night.
Most of us do have families. Um, my baby literally woke up two minutes before this call.
>> Yes, I will have to do a lot of blurring. I hope that nothing is on fire in her area because there's smoke in the background. I hope people are barbecuing. It's it's an infestation of nutcrackers in my opinion. Also in my area, the moment it is spring, the sun is out, people are out barbecuing because you cannot use your kitchen anymore. Anywh who, I have strong opinions about barbecuing. There's smoke in the background. I hope that that is because somebody's grilling something and not because something's on fire because then you shouldn't be on this team call. You should be somewhere else where it's not smoking, >> literally. So, I said, you know what? We are going to wing it and we are going to figure this out. So, bear with me, please. Um, this call really doesn't have much of an agenda. We kind of just wanted to bring the heat and, you know, be real and meet you guys exactly where you're at and where we are at as well. Because at the end of the day, even though we are all SSDs, we all have stuff going on in our lives. And life is hard. No matter where you're at in life, you have probably something really hard that you're going through or maybe you just went through. And there's no shame in admitting that no matter where you're at in your business. So, I just wanted to say thank you for being here. I'm really proud of each and every one of you for showing up. Um, and you should be really proud of yourself, too.
So something that >> that's already a bad start to something that is supposed to be a business call where they the SSDs those are the superstar directors the highest rank in Censey. Now not everybody has to be paid at that rank to be allowed to call themselves a superstar director. This is such a stupid name for a title or for a rank. If you ever hit that rank that could be your career rank. I do not know when Sensei removes that rank now. Maybe they don't ever do that. Maybe you're allowed to use that title forever, but it doesn't necessarily mean that you're being paid as and that you're at that rank at the moment. All could be at that rank. It could be that some of them are not. Just pointing this out because other people in Sensei also very openly spoke and said, "Well, I hit the highest rank. It was a thrill. was close to convention to their annual conference and I was walking the stage as a superstar director but at that time I had already dropped in rank and I felt like a complete fraud. So just as a background information people in Sensei apparently are allowed to call themselves superstar directors although they're not at that rank anymore. Could be that that was their highest rank. And this sounds like a nonsense call. We want to meet you where you're at and maybe your life is difficult. Yeah, that could be. But that can also be something you can just message people about. Those calls many times are such a waste of time, especially if they're an hour, if they're those regular calls each and every month. During that time, you could have sold, you could have recruited, you could have made money, you could have actually generated income generating content, income generating calls, income generating messages where you hopefully will be able to sell. It's already a bad setup. as somebody who works also in a very quick-paced, fast-paced, highly digitalized work environment in the media, in um compliance and in youth protection. I'm always annoyed when I have those long calls and I think this could have been a message. I don't need to stay up until 7:00 p.m. my time to talk to you with something. You could have just messaged me. So, it time is important. It's time. Sometimes you have time-sensitive things and you have to react quickly. But sometimes really from a business perspective to hold a lot of people hostage so that you can be on a call with them is something that is not necessarily beneficial for the company.
It can also mean that nobody was able to produce anything at that time that could have been beneficial and could have produced an income >> thing that Katie Okay, so Katie Lacier, let me backtrack. My name is Ray Ray.
Um, I've been with Cincy for eight and a half years now. I don't know how it's been that long, but Katie Lacier, who was just speaking right before we started um, this call, she is my SSD and my sponsor. And one thing that she does, gosh, every week in our team page is she asks us, "What is one thing you did this week that you're really proud of?" And that is what I want you to put in the chat. One thing.
>> Okay. I'm relieved. There's a fire behind her. Uh, it looks like this is is the fire that she wants. There looks like nothing on fire. It looks like it's just a fire. Okay, we're good.
>> thing. Come up with one thing. Whether that's business-wise or My husband's dancing trying to make me laugh. He just messed up my whole freaking thought process. Um, drop something in the chat that you're proud of, okay? It doesn't have to be business-wise if you can't think anything, but just one thing. Is it that you showed up in your team page. Did you show up on social media? Did you go live for the first time? Did you do a training? Did you recruit somebody? Did you meet your sales goal last month or maybe this month? Whatever the case may be. Okay. Um but I just want to um I need to walk away from him because he's really screwing me up. I'm losing my train of thought.
Um, I just wanted to say that wherever you are in your business, the fact that you are here on this call shows so much to not only to me but to your leaders on this call as well.
So, I just wanted to I'm I don't have much to say other than that.
>> Life is then maybe other people should have done that introduction. Being grateful that people show up. Showing appreciation is great, but this already would make me extremely angry because this will very likely be an hour wasted where I could have actually made money.
So, let's get this thing rolling. This is an hour and 10 minute call. Is hard and you just have to keep going. Consistency will win every single time. Even if you only have 10% to give, give that 10%. do that one incomeroucing activity and keep moving forward. Even if you keep even if if you right now I'm really trying to grow my team and um I will just be the first to admit I have sent multiple texts out asking my customers if they are interested in joining and I have been ghosted so many times guys. Okay, just this week I've been ghosted so many times. So, if you are in a similar spot, there's you know what at the end of the day, all we can do is try and keep going. Okay. So, I'm really proud of you and I don't I don't know who else is.
Who's next after me? Ariel, it looks like things are not going well in Sensei. That's also what I said in the members exclusive call they did in March. Spoiler alert, where it was about getting new customers in. So, apparently in Sensei, the number one talking point for a lot of people is still we need to get new customers in. a year and a half, the CEO or the interim CEO of Sensei said that, "Yeah, that's what we need to focus on. We've pretty much recruited everybody. People are leaving left and right and now we need new customers and you all failed at getting new customers in because you were so eager to recruit people and it looks like it's not going well. if you need to message all of those new customers now because that's always the ultimate goal to have new eyes on what you do, new customers coming in, people purchasing regularly and then you want to have those customers as team members. You recruit those people. I mean that's the natural progression in network marketing and it looks like at least this week it didn't go well for her. Network marketing in general is struggling. Sensei is a [ __ ] show in my opinion. I'm surprised they even operate. It's one of those MLMs where I think they will close down next.
I haven't tuned in with them or with Sensei in a while. So, I'm also interested in that, of course. But it looks like it is not going well for Sensei.
>> I can go.
>> I think I was going to say whoever >> Okay, I'll go last because I got a lot. I was going to say Katie's a good closer, but I am unlike Katie. If I don't have something written down, you ain't getting nothing. So, um, hi guys. My name is Whitney Heble. I am the superstar director of Simply Grace and Grit. Um, so we're going to talk about real quick. We're going to talk about some cupcakes. I know this is really random, but I put it in my email today and I just want to elaborate about a cupcake and how we're going to see our business as a cupcake. Okay. So, first off, I want y'all to tell me in the chat. We're going to be interactive.
We want y'all live. We want y'all. Well, in Let me pull up the chat. I'm here.
How many of you feel excited when a new release drops? Like, when we have something new in our business, how many of you feel excited? Yes. No. Maybe.
Yes. Duh. My Abby with the duh. Yes.
Exactly. It's gonna be excitement, right? That's so exciting. We have amazing products. the products really sell themselves. Um, on the flip side, they really don't because otherwise you wouldn't be there. Then they would just sell themselves. Thank you. How many of you feel stress when there isn't a new release or there's not a lot of new releases in a week?
Do you feel stress if there's not a new release or something that is being released that week? So, every Monday pretty much we have a new release. But when there isn't a release, what happens? Because, okay, I've got we've got some mix. 50/50. Yes. Not really. It worries me. Not really. Don't feel stressed. Um, okay. Sonia's Sonia's she's just leading me right in here. She said, "Nope, no stress. Focus on the catalog." Okay. So, um I have seen at least in my group that when there's not a not a lot of new releases or not a lot of or multiple releases going on, um I get messages from people and they're like, should I be worried that there's no releases or what should I focus on this week? We don't have anything new coming. Um I'm getting a lot of that as a leader. Okay. And I and it really has made me think of the cupcake business mindset, okay? Because if you are feeling stressed when there isn't one, and I'm not saying this is wrong feeling because you're feel your feelings are valid. We want to make sure all of our feelings are validated here, but that does show that we're focusing on the wrong things, right? So that shows where many consultants accidentally build their business because they're always chasing the next thing. They're always looking to see what can I share now?
What sense he gonna give me to sell?
What sense he gonna give me that I can focus on? Right? So, I want you to think your business like a a cupcake. Okay?
The cake is the partying. It's the events. It's the social selling. It's where you're booking parties. You're hosting parties. You're connecting with people. You're creating experiences. And you're meeting new people. That is the cake of your cupcake. Okay? the icing. I want you to see that as the catalog.
Okay? And this is we used to talk about this all the time about how what the sprinkles were. If you know what the sprinkles are, put that put that in the comment. But the icing is the catalog.
So that's going to be your everyday products. That's going to be your core products, your core fragrances, your consistent offerings that customers can always shop. We know they're going to be there. We have a catalog for a reason, right? And then the sprinkles. Did anybody put it in what the sprinkles are? Yes. Sonia, my girl. LTO's LTO's flash sales. Um, new collections, specials, right? So, like this fragrance flower special. By the way, if you want a challenge, sell four more. Sell one more bundle before it closes out tonight. That's what I Pringles to me are unnecessary and annoying. I really just prefer the the substance, the actual cupcake. I don't even need icing on top of it. Just make a really good cupcake. That is sufficient for me. I'm very basic. when it comes to my flavor palette. I think I don't like the sprinkles. I don't like the sugary toppings or any of that. It's not for me. Challenge my people, too. Um, and it's great. Those specials are awesome.
That gives us something to focus on. And that flower, I ran with it. I ran with it. And I sold more flowers this in the last week than I probably almost ever have to be completely honest with you.
But we have to change our mindset with our business because those sprinkles are the extras. Okay, that's building a business backwards. If we're waiting for launches to sell or we're waiting for launches to drop, um only posting about specials or waiting for uh specials to happen to post and share about and then we're also riding that emotional sales high. Okay, that's going to create that inconsistent income and honestly, you're probably going to get burnt out because you're going to always be in that chasing mode. You're always going to be looking for what's next. That's not building a sustainable business. Okay.
Now, if you love the high of it and that's how you want to do your business, awesome. But if you want to build a big business, which is what this is called, big business energy, we really have to build that um cupcake business mindset where the cake is the wholesome part, right? Um so the successful consultant mindset, the top leader is focusing on that consistent partying, that sharing the catalog daily, that building relationships. And honestly, like the cake is usually all covered up with the sprinkles and the and the frosting and all the all the fun glittery good stuff, right? But that's what makes it a cupcake. So, no, really not. What makes it a cupcake is that the bases, the batter, and the actual substance is good. I don't want the icing. I don't need any whipped cream on top of that. I don't need any sprinkles. Just focus on the core core product, which is a good little cake.
I'm going to have a cake later just because of that. Well, not an entire cake, but maybe a cupcake. Maybe a slice of cake. Maybe some cookies. No. No. But now I want cake. Actual cake. I'm not referring to Sensei. I want the actual cake without sprinkles, no icing.
Releases become a bonus boost and not necessarily the rescue plan, right? So, that should be a bonus in your business.
All of those specials, the candles, the flowers, the Mother's Day gifts, the things that honestly as leaders we highlight. Um, those are the extras in our business. But we got to get back to the the the meat and the the meat and potatoes of our business. So, I want you to ask yourself, how many parties do you want per month? And what would your income look like or what would your business look like if catalog sales were steady every single week? Um, I'm not sure if y'all's leaders shared this with you, but Jason shared with us last week, Jason Harwood at home office, that catalog sales are something that we can focus on right now. It's something where anything in the catalog that we want to focus on would be helpful in our business. Okay? And that's even more proof that a lot of consultants for their business, they're more on the chasing and more of the excitement of what special iss right where the bit the people who are really really building the successful businesses, they're not always looking to say, "Okay, what's Cincy giving us next? What's Cincy giving us next next?"
And and their business is not growing because of a new release. Their business is growing because of the consistency.
It's growing because of the connections.
It's growing because they're doing the things that aren't maybe as fun to be completely honest with you. So, the specials, the launches, the flash sales, they're all sprinkles. They're all extras. The sprinkles make things more fun, right? But nobody eats a cupcake made of only sprinkles, right? So, we got to have that cake. We got to have that icing. The consultants who thrive are not waiting for the excitement.
They're creating the momentum in their business every single week by doing those things that um honestly that you're not seeing. And I think maybe that's how we get misconstrued in our business because we're looking at other leaders and we're seeing, oh, she's sharing the whiff box or oh, she's sharing the flowers or oh, she's sharing whatever new releases that week. But what you're not seeing is the one-on-one conversations that they're having, the parties that they're booking, because those are done on a one-on-one basis.
And so social media, that's just another example of social media lying to you.
Your leader is not going to be putting up all the 50 conversations that they're having in a day to book parties, right?
But they are going to share a special release, right? So that's something to think about, too. Um, if you want predictable income, you need predictable action. And again, that's going to come in that everyday momentum of creating that you create, not that Cincy is creating for you. So, every single week doing those things. So, that means we are booking the party. We're sharing the catalog. Get your catalog out. Start sharing it. And I'm talking to myself, too. Okay? Because I also get caught up in doing that where I'm like, "Okay, we have this, this, this." And really, we just need this. This is gold. There is so much gold in here. Get your testers out. make them work for you and start focusing on what's in here. Um, let's see what else I got.
Booking the party, sharing the catalog, inviting the conversation. So, those one-on-one conversations, showing up um even when nothing new launches, and not waiting for the next promotion. I want you to be the reason that your business moves and not a special release.
And that's all I have. Well, I have something to say. All of that sounds great and the focus on products as well that was also getting new customers in and how to do that in that March call I referenced earlier. All of that sounds great. But unfortunately, her predecessor, first woman on the call already said, "Well, I mean, this week, uh, it's been a rough week for me because I messaged a lot of my customers because I want to grow my team and I got ghosted. So, it's not going well at the moment, which sucks if you put in a lot of effort. But all of this talk about cataloges and sprinkles and selling products. It kind of shows that it's really not that relevant. It's a first step to get people in, to have more to to widen your network, to have more eyes on your products, on your sales, on your business. But in the end, if the ultimate goal still is to turn your customers into potential teammates, then all of this is just foreplay to get to the actual meat and potatoes, to the actual cupcake of the business. And that is not the sales of the product. That is the recruitment point. Get the people in, recruit them into your team and not the actual sales. Because the basis of network marketing, the core of network marketing always is recruitment. Collect as many warm bodies on your team as possible and try to keep in as long as possible. Unfortunately for her, the other person already spoke at the beginning of the call and said, "Yep, I need to recruit a lot of people. I really want to grow my team."
>> I don't know who's next. Ariel, are you next? Are you speaking? I can't remember who's speaking.
>> No, I am monitoring tonight. It's either Katie or Maddie.
>> I can go because Katie wants >> It's me. Let me get Oh, do you hear me?
>> I see you.
>> You can't hear me at all?
>> No, I can hear you. I just needed to find you to spotlight you.
>> Oh, okay. You're good.
>> Hang on. Let me get to a place where you can't hear the dishwasher in the background because that's going to drive me nuts. Um, okay. This is supposed to be a business call. And the one is outside where the baby just woke up and things are going up in flame, but that's actually just fire. an hour going to find our spot. We prepared people. This is other people's times as well. Once again, this is an hour and 10 minutes.
Just the original team call is an hour and 10 minutes. It's not just you doing your knitting work or doing sticker work or doing diary stuff or some other crap.
You take up space with other people.
Those other people expect you to share something that is actually interesting and good for them to grow their businesses to sell and recruit. Let's respect other people's times.
So, uh, for those that don't know me, my name is Maggie Hensley and I'm a superstar director just outside Raleigh, North Carolina. Um, and I do every year for the last like five years now, I've been part of this online vendor event.
And I will be very honest with y'all. I have been burned bad in the past by online vendor events. Like honestly, it just gets they get really messy and like there's a zillion people in them and they can be really spammy. But I've been part of this vendor event that is so wellrun to the point that like Ariel has heard me talk about this many times before. like it it actually makes me a little bit crazy because it is so like cutthroat and um regimented but at the same time it works so well. Every single time I do this event I get well over a thousand sometimes 2,000 in sales just from the event. I have found team members. I have found new hosts. It has been huge for my business and so I do it. So part of this event, >> so what she's describing here is a vendor event she attends as a sensei consultant. And that's why that way she tries to sell and recruit. Whereas the other person before referenced parties, you throwing a party, not you yourself, but you getting potential customers who throw a party, who want to host a party, and then you connect yourself with that person and with that person's invites, with that person's guest, and that way you can also widen your network. So, those are the different kind of things they're talking about.
>> Um, and these are things that you can kind of look for, too, when it comes to an online event because I think that, um, part of like why people get pulled into these things, they're like, "Oh, I'm going to meet all these people."
Well, if you've got an event that has thousands of people in it and you have vendors that are just like dumping their entire friends list in there or not being selective or vendors that are just showing up and expecting to just get all these new people but they're not actually like bringing others to the event, that's a red flag. If you don't have a moderator, that's a red flag. If there's no um posting schedule or calendar, that's a red flag. So, um, >> what would also be a red flag, because I missed that before, it's an online vendor event, if you have products you want to taste and you need to smell in person, as difficult and as annoying as it might be might be better. Maybe another sign it's not really about the products because Sensei sells scented stuff. They have a huge product range of scented items. And if you haven't tried them before, if you haven't used them before, it might be worth smelling them before. Just like when you sell produce, maybe you want to taste them before you buy them.
The way this event is run is incredible and it's great for my business, but again, like I said, it is a lot. So, part of this event is that there's four posts that you get a week. So, to I have two time slots from 10:00 to 11:00 tomorrow. I can make two posts and then from 5 to 6 on Thursday I can make two posts and that's it. That's all I get for the whole week.
Now, there's like an album on the page where I was able to put some pictures, all of my info, like an about me, like a bio, like a whole thing, which is cool because people can go there and look um and people can kind of revisit things throughout the week. But really, it's very like clean and simple.
and I've got four shots to reach about 500 people are on this event. There's prizes and giveaways and all kinds of stuff. So, there's a lot of incentives for people to pay attention and to comment and to engage. And so, that's why I've been so successful at this event. So, I try to be very very intentional with my posts. If you have seen, I've done it probably the last five years. Um, I do like a Maggie the Elf bit over the holidays. That is one of the posts that I put in the holiday event. And I literally just pretend like one of my customers has called up Maggie the elf and I'm supposed to put together all of these gifts or like she has this whole my customer has a a list of people that she needs to buy gifts for and I help her find centy for each person. And so it's just a fun thing that I do. Um, the spring event, I don't have something like that, but this week I've got four posts and I've already decided what I want to put in them. What's wrong, Cal?
>> Okay, I'll be there in just a second.
Okay.
>> Never an uninterrupted team call. Never.
>> Bedtime went a little bit ary. Um, so I've got four posts. I already know what I'm going to say in them. I already have mine put together. But if you were to be captive or if you were to have like that many people captive and you only had four shots to tell them exactly what you wanted them to know about you, about Censey, about our products, about specials, about the opportunity. I want to know what some of your posts would be.
Um, spring gifts.
So, and I don't care if y'all want to unmute and like we can talk about this because fan systems.
I would love for this to be super interactive so that we can kind of give each other ideas because here's the here's the thing.
Right now, I have the opportunity to talk to this many people, but I have the opportunity to talk to people every day about this. And so I want to be intentional about all of my centy posts, not just when I have an audience.
So here here's my four posts that I'm doing this week.
Um my first post is Yep. One of them is going to be about the solo. I think that's going to be one of my Thursday posts. Um, Thursday I plan to do solo and maybe talk about some of the other like hands-free systems and that is going to segue into Censey Club which is my second post um and the whiff box. So I have two big boxes of Centy product that just arrived. So one of my post tomorrow is an unboxing and I'm going to do like sniff sesh.
um that kind of thing cuz people love to do like they love to watch people unbox things. And so I've got new solo cartridges. I've got candles. I've got flowers. I literally needed to do like a whole house restock and I closed like three parties that I had open. and I use a ton of rewards and so I have a huge amount of product that's just for me that I will like literally go around and put in my house live on there which is smart to utilize that also for social media to do the unboxing and the sniffing. I also like to watch these videos, but it's also or when people describe scent, but also it's it's not that satisfying because I cannot smell it myself. Yet again, it just shows although she got a lot of freebies and she attended a lot of those parties or she threw a lot of those parties for a host or a hostess, it just shows that the centy distributors are also the best customers as is typical for network marketing. get people on board who like the products as customers and then recruit them. I mean, that's the sales tactic of an MLM. And you need to widen your network. You consistently need to get new people watching you because otherwise that business will collapse.
If the money only rotates within your small team and people are dropping off or maybe it's not a small team within your team and people then fall off then the money flow within that team gets smaller and smaller and you need to get new customers in who then can become team members.
um my first post tomorrow, I like to do like a either a getting to know me or that kind of thing because the reality is they can choose anybody to buy centy from and most of them probably already know somebody that sells centy and if they're not already loyal to them, obviously this is not I'm not trying to like glean customers from people. Um and I always ask like tell me what your favorite scent is and so I I will ask like do you have a consultant that you buy from? because I want to be respectful. Um because I always appreciate when my customers come to me and they say, "Hey, I smelled this at this Lady Censey table. I want to buy it from you." So, this is not like trying to take customers from people. So, I do always ask. Um but I like to do a getting to know you because maybe they're a rollup to somebody and they their new consultant doesn't really connect with them in any way and maybe they'll find a connection to me. So, I do a little bit of a get to know you.
But a few weeks ago, Juniper. Oh, you're tangled up in your harness, girl. A few weeks ago, I was just in like a scent mood. Like, I needed a whole house refresh. And so, I put a new flower in the bathroom and I had to change out a purifier filter and I needed new wax. That's when I put my spring warmers out. Um, I put oil in the diffuser. So, I literally like filmed myself doing all of this. And so, my first post is going to be Cense is not your mama's wax, just your mama's wax warmer anymore. So, talking about like all the different places in my home that I use Censey and all the new things that we have. We have new, you know, I was lighting a candle.
Um, the fragrance flowers. People assume that we are just wax and warmers if they've not been paying attention. And so if if they haven't Juniper, if they haven't been paying attention, I'm going to let them know all the things that we have.
>> Yeah, Sensei has a lot of scented products. And ironically, Sensei also now sells candles, which is why I did light my IKEA candle or my little lighter. How do you say it? Tish tea lights. It's a tealight. Because in honor of Sensei also selling candles, although for years they promised, "No, no, we're never going to go into candles. We're not doing that." Well, now they also have to sell candles because they need more products to be interesting and to be enticing to their own distributors, I believe, but also to new customers. It's going to be pretty short because I also going to use it on my Tik Tok and Instagram. So, you'll see it tomorrow when it posts. Um, but I just like to be very intentional about kind of a full picture at first and then I kind of break it down. So, first post will be that like we're not just wax and warmers. Second post will be my unboxing.
The post on Thursday will be I'm going to talk about the solo um because I just got mine connected finally. Um, and I'm loving it by the way. Um, but I while I still love our wax warmers, I don't use them nearly as much as I use our other products anymore. I just don't. I I My kids are constantly spill spilling it. I love the pods and my air purifiers that I have in every room. I love the Solo, all the things. And so, I might just kind of talk about some of those other other products. The Solo cartridges last how long? Maybe three months. Flowers last for two months.
um pods.
I use like a one pod pack a week in my air purifiers, right? So, all of those things are refillables and so then it doesn't make sense to not get them through Cincy Club and then you can get your whiff box for half price, which they will see me unbox. I don't I haven't decided if they're going to I might use the whiff box as like my second Thursday post and kind of tie that into Censey Club because that's kind of like my gateway drug to Censey Club is the whiff box. So, um I might leave that out of my box tomorrow and just kind of do like a spring sniff sesh. But that is my plan. But I want to know what you guys would do. Like what would you say if you had only four chances? Because for a party, if you do like an online party, you've got them for a week, two weeks, whatever. you can kind of revisit it. That's not the case for this event. So, I have four shots to tell people everything that I want them to know about Censey. And hear me, they don't need to know everything about Censey.
They don't. If I only wanted to talk about wax and warmers, I could do that.
If I only wanted to talk about the monthly special, I could do that.
There's still plenty of things. I don't have to like word vomit on them.
Um, I am choosing to talk about the other products because that's what I use more of right now. And there's nothing wrong with that. There's nothing wrong with choosing to go toward a different fragrance direction rather than just wax and warmers because that's what fits my family and my life best right now is like a hands-off set it and forget it.
Set my little schedule on my phone on my app or throw one thing of pause in there a week. You know what I mean? Like I love filling I love the act like the the duplication of filling up my diffuser every morning when I get up. I do that every morning when I wake up. I I walk over, I start my coffee and I put oil in my diffuser and it like wakes us up. It is a total joy thing for me. And I will fill that thing like two or three times a day sometimes. So why I don't have a problem doing that, but like I really struggle to change my wax right now, I don't know. I literally don't know. I also have no trouble like lighting my candle every single night at like 7:30, you know what I mean? So, I I don't know why, but I'm just really enjoying the other products that we have. And so, I'll touch on the wax warmers because there will be people that I'll meet this week that don't know anything about Censey. They there will be because we find them everywhere.
um I'm constantly finding new customers through like um like local Facebook pages or marketplace or whatever. But this week, like I said, four shots. I Oh jeez, my chat. Okay, singing M&M.
You guys are Well, I don't know if how it's set. If you can unmute yourself, if somebody has an idea, unmute yourself because even though I already have my plan, somebody else might need some inspiration of something to post because, you know, haven't talked about.
>> I love how you the Maggie the Elf thing is like my favorite. Um, and so you could do that springtime, you know, like, oh my gosh, you've got all these people to shop for with, you know, all the things that were listed. But um I think using the products and showing how they're used removes so much of the guesswork which stops people from trying in the first place when they see how simple our products are to use. Um for the most part that that connection of the solo sometimes is a little little tricky be but our our products are super simple to use and I think sometimes people get in their heads. So I think just demoing the products is is key.
>> Yeah.
>> Yeah. So, this isn't about a post, but is that okay, Maggie?
>> Yeah. Go ahead. Okay.
>> So, I am reading this book and it's really good and I'm totally the teacher in me. I'm like writing things down as I'm reading it because if I don't, I'm going to completely forget and I want to write it down because that'll like instill it into my brain. And it's it's so good. So, our customers have burning questions. If we aren't and if we aren't answering those questions, they're going to move on to another brand. Okay?
>> Everybody loves fragrance. Everybody buys fragrance.
What is going to make them choose us?
And exactly what Ariel Ariel Ariel Ariel was saying. I don't know why I struggle so much. Um, the biggest mistake that marketers make, >> it's apparently a name of somebody on her team and she always pronounces that person wrong. Ariel or Ariel. Same in the March call.
Maybe get it together, please. At least try to pronounce people's names correctly.
is well this is the second mistake is we require customers to burn too many calories to understand the offer meaning they don't understand how it works or it's not simple we assume they know exactly so exactly what she said about modeling the products okay another mistake people make is they're failing to focus on the aspect of their offer that will help people survive and thrive You may think fragrance doesn't help people survive and thrive, but it does.
It helps people thrive by changing their mood, by helping them survive the day.
I'm going really deep into this book and it's really going to help you, but and I'm going to keep sharing later, but um when you're thinking about what to share, y'all, you need to identify what does your customer want?
What problem are we helping them solve?
And what are what is life going to look like after they use our product? So, what does Maggie's life look like after she fills her diffuser? What does it feel like? What emotion does it what emotion does it invoke?
Same thing when you're when you light your candle.
Those types of things are what are why customers are making buying decisions. Um, >> I understand the idea to show your customers why the products are great, why you want them, why they might help you in your life, get more positivity, connect whatever experiences you have with scent, yes, but let's not forget, we're selling smelly things. You haven't cured cancer. It's you're selling smelly things. So, to show people what their lives might look like afterwards might be a little bit of a stretch. I like my candles. I'm not going to listen to a salesperson who tells me how wonderful my life is after I light after I lit them. It's smelly things. I like smelly things. I like my perfumes. I like my IKEA candles. I have Bath and Body Works candles. I get regularly when I'm in a country where we have Bath and Body Works candles. We don't have them in Germany. So, that's last time I was in Canada. I picked up a bunch of those candles and I love them. But I don't need a salesperson to tell me what my life will look like afterward. I burn them. They smell nice. I like the light.
Love it. Move on.
Another thing is the essence of branding is creating simple, relevant messages that you can repeat over and over. Cincy says, "Fill life with fragrance."
>> And I don't think we say that enough because we've been waxing warmers for so long. And I think fill your life with fragrance has just been like something that It's like been said on the website or on our catalog, but I don't really feel like we've said that, but that is really like what we do.
>> Every part of Cincy can be filled your life with it. Anyway, >> there's so much science too behind um >> like your emotions and scent and um the way that it helps you like regulate your nervous system and all of the things.
And so we really don't even have to look that far >> to help people connect with what our products offer. Um, and I think part of me starting the event off with showing all the different places that I use Censey is just like we can literally fill our entire not just our home but our our life with >> Yeah.
>> like making things smell better and that makes literally everything better. I mean, the car um if you're, you know, the the solo, yeah, it might be hard to connect sometimes, but like how great would that be for a teacher?
>> Mhm.
>> You can literally set it >> I would be soloing it up.
>> Yeah. Just set it for your your school hours. I mean, I use the little smart timers on my warmers, too, because I don't want to waste my wax overnight.
And so, there's so many different ways that people don't realize that they can use our products. And we're not just, you know, that warmer that sat on your mama's kitchen counter forever. Like, we're not just that anymore.
>> Educate your customers on the products.
That doesn't have to be 10, 15 minutes on an over one-hour long team call that could have been an easy message, a paragraph in the chat, or just the one of the entry sentences into your presentation. educate your customers and your teammates what they can post about by educating your customers about the products next. And so there's nothing about us that has become like obsolete. We are still the the best fragrance company as far as like home fragrance, but people don't know what we have anymore. Like they they just assume that we're just wax and warmers. And so um and that's because I think we just don't talk about it enough. I agree.
>> We I'm talking about me, too. Like, I haven't talked about it enough. I I mean, I fill my diffuser every day, but do I put that in my stories every day?
No. Why? I don't know.
>> Well, and that's literally what this book was like slapping me in the face about.
>> Yeah.
>> Like your customers, your customer is the hero and people, everybody has a problem.
>> Mhm. And people um customers are attracted to brands because they want to solve a problem and that's going to solve it in big or small ways um that solves a problem that has in a big or small way disrupted their peaceful life. Your customer is your hero and everybody has a problem and we have something to solve your problems. But why is then your customer why does your customer then have to be the hero? What you sell smelly stuff? Just say, "Hey, candle smells nice. Try it. You want to try it? Wax warmers. Uh-huh. We have the solo. We have the pots. This is the product range we have." And I show you regularly on my social media. Or if you want to come to one of the parties, then I will show you a good amount, a good range of the products as well in person.
You sell smelly things.
>> By talking about the problems our customers face, we deepen their interest in everything we offer.
So, think about you walking into your chaotic house at 3 or 4:00 when everything's crazy because everybody just walked into you just walked into the house.
Everybody's throwing all their [ __ ] on the counter and everybody's asking you a million questions. One kid wants water, one kid wants Oreos, one kid wants everything. Everything's crazy. But I just walked in and it smelled like watermelon tangerine because I changed my wax before I left. Yep.
>> That solved a problem for me. At least it smells good in here.
>> Yeah, exactly. It smells nice in there, which can be worth a lot. It didn't solve your problems.
Your kids still want something from you.
I just imagine, especially one of my nieces and her daughter, it's like who is very active and very enthusiastic about a lot of things. It's like, "Mama has a problem. I'm going to solve it now. Let me just light a candle." And my great niece would be like, "What?
I need food.
I'm thirsty. I have to share a lot.
There are lots of thoughts and there are lots of feelings in me right now. But you light your candle first. Yeah, it smells nice. That doesn't solve your problems. Can you imagine that? I would feel taken seriously.
Hey, I had a really crappy day. A I'm not going to listen to you right now because I need to light a candle, but then afterwards we can talk.
Mhm. my h I just dropped dirt all over the floor, but it smells good. So, I think that when we're talking about it, we're making it way too deep.
>> Yeah.
>> Obviously, >> that I've kind of shifted in what I've been doing in sharing Censey is um you know, Whitney was talking about the sprinkles and the cupcake and all that and how how many like LTO's we had and it got so heavy for so long and now like Some people don't know how to sell without relying on that.
>> But so there's been this kind of trend on TikTok that I've noticed over the last couple of months I've been paying attention to and people do like empties videos and they show the pro like their empty bottles of things that they >> empties of the month.
>> Yeah.
>> I saved all my Cincy empties from last month >> and duh.
>> And I'm gonna like and I'm going to show all of the wax bars that I used. And >> that's also not new. It's maybe new for Tik Tok, but that was a trend like 10 years ago on YouTube where beauty YouTubers, they showed you their trash.
And that's what the videos were titled.
Look at my trash. These are the things I'm throwing out, but it was also a mini review. I used an entire bottle, an entire product, and I'm now going to tell you if it was worth it or not. And those were actually fun, although people were just really showing you their trash. And now, apparently, it's coming to Tik Tok.
and the pods that I used and um and I have all my other like skincare empties and stuff like that. But like >> I love that >> I use the end of some of my oils and um I've tried to be really intentional about like saving things because >> rather than sharing what I have to sell to you, I want you to see what I'm using, what I'm loving.
>> Like I want you I want you to know what my house smells like.
>> I know. But I want I don't want to look at it.
>> No, I need to hide it.
>> Throw it in a basket. That's what I did.
Like I have like a basket in my and I've got them in here like in a cabinet where I can't see it because I don't like clutter either.
>> That's so smart.
>> But I have just a basket and I just threw it in a basket and then like once I do my video, which I should have done it at the end of March and I didn't. So it'll probably be an April empties video by the time all this gets done. But um saving things though that we that I've used and it won't just be Cincy that I share. It will be the end of the lip gloss that I used the other day or like I I realized that I'm using like little bits of things instead of finishing it out. So it's also helping me to like finish things.
>> Oh yeah.
>> Because people want to see what you use.
Like they want to know >> and who cares if it's all pods that I'm sharing. Like maybe I only use pod. Who cares? like there's no pressure to use one, you know, product or another or whatever or like, you know, I don't necessarily use the centy laundry stuff.
I use a different laundry thing and so I'll sh who like who cares? I'll share that. Um, and so there's just like I think a different shift and rather than feeling like you always have to sell what since he's offering at that moment on that Monday and having that pressure like just share what you're using, >> right? Like maybe you just have grabbed something from your Sensei Club stash and that made you happy. Like that's an opportunity to talk about club, even if it's just using the word club. Like there's there's a lot of ways that you can um continue to inject censey into your marketing without it being censy censy censy all the time and without feeling like you're having to sell stuff all the time. Like just share what you're using and what you're loving because that's really what people want to know. Like I I don't know about y'all, but I have so many customers that'll be like, "I don't know what I want. Just put me something together."
>> Yeah. But it's not about genuinely sharing. Yet again, the ultimate goal is to attract people to your social media for them to watch you in her case on Instagram and on Tik Tok. And the goal is to sell. That's always the goal. So, it's marketing for the sales goal to close a sale to attract customers to buy from you. And that's a smarter way to do it. I mean, it's still also old. As somebody who watched YouTube a long time ago, and I also recognize those trends coming back now, it is smart to not just talk about Censey because that way people will fall off and they probably won't follow you if all you do is speak about your network marketing product.
So, yeah, of course, it's smart to also say, "Look at me. Look at the personality I am. look what kind of character I am. Maybe you like me. You follow me on social media and then you also might stumble across the information that I sell for Sensei.
Maybe you're interested. But that is not just sharing or being genuine or connecting with people because that's nice. The ultimate goal is to close the sale the sale, excuse me. The ultimate goal is still to sell stuff, smelly, scented, sensy stuff.
>> Or what do you have at your house? Can I give you 50 bucks and you >> and to recruit those customers >> give you 50 bucks and you just send me a box. Yeah.
>> Right.
>> You know, so sometimes people will get like analysis paralysis. Tell them what you're using.
>> Yeah. Yeah.
>> And people be like, "Oh, I want that."
>> I get analysis paralysis with all the stuff that we have, >> right? I have to look through the catalog and like be like, "What do I want?"
>> Yeah. Or I just end up using the stuff that comes in my club that I already know that I love, you know? So anyway, that's not a smart move. Let's imagine you're really just a customer and you like Sensei. You don't know what you want to buy. Why do you buy each and every month and say, "Hey, here's 50 bucks. Just purchase something from me."
Then maybe save the money and actually get stuff once you really want it or you need it. So there's a pressure to purchase if you're in the club, for example. If you don't push it out, if you're in Sensei Club, is there a pressure to regularly purchase for the distributors? For sure. Let's not kid ourselves, of course.
because it's important for you to also push your own sales and to incentivize your team as well to buy the Sensei products. It's kind of a mustave. Maybe the compensation plan doesn't demand you to buy your own products, but for sure it is highly incentivized. And I think in Sensei, in one of the top ranks, you have to buy stuff, right? I mean, that's for sure the case in some of the oily MLMs in DoTerra. At a certain point, you have to buy your own stuff. You have to buy a certain amount of product each and every month. I could be wrong. Could be that it's not the case with Sensei, but you will buy a lot of stuff regularly and you in a way have to have to get the products. You need to figure out what you like so that you can genuinely speak about it on your social media to then attract customers and new teammates. But why would just genuine customers say, um, just get something? That's not a smart choice. I I don't quite get that.
>> That's just kind of an idea. And that's really kind of what I wanted to talk about tonight is just like, yes, I have this captive audience and these four posts. Great. I have a plan for what I'm going to share. But there's no reason why I can't be sharing like this all the time. Because really, like we do have kind of a captive audience when you look at our warm market in our stories, people that watch our stories.
>> Um, I just got a ton of new followers because I posted my baby horse. And so you you know you're darn tooting. I'm going to start talking more about Cincy because people be like, "How do you afford to have two horses?" Well, I do have a job.
I do work even though like I spend half my day at the barn. Like that doesn't mean that I'm not also working and doing, you know, all these other things.
And so, um, but yes, I I am to any I am definitely a creature of habit and and I know like when I get out of my habits, I struggle. and fragrance is a huge part of that.
>> So anyway, that's all I had to say.
>> That is one of the problems though I also see on social media. You hardly ever have a post or a video that is not designed to show off some products to have an ad read or a sponsorship. I mean, that's how people make money naturally if their full-time job or their job is to be on social media. But also those kind of posts, I have a baby horse. But that's also a good route and a good avenue for me to speak about how I'm able to afford this horse and another horse. It always gets back to selling something and the market is really really saturated on social media and most people are sick and tired of being sold to. I am sick and tired of it. I don't even scroll on social media a lot at all. Instagram is dead for me.
There is so much crap that shows up. I just do it for research reasons. But on my my account, I'm not even scrolling there because it is so annoying because I don't even see much from the people I really care about. I see so much crap that is being advertised to me. And that's a problem on social media. And one of the difficulties also in Sensei, get more eyes on what you do. Don't come across as salesy, but you always have to have the ultimate goal to sell something.
Okay, I'm going to tell y'all like three more sentences from this book, and then I'm gonna let Katie finish us out. And this book is called um Building a Story Brand 2.0. It is actually a book that you probably should buy because he keeps referencing um some AI feature and some other thing on the website that you can only get access to if you actually bought the book. And I got the book from the library and you have to like pay for it. I tried to like work my way around it. There's no way to like get in there without having to pay for it and I didn't buy the book. So, and I don't know how much the book is, but and I'm just kind of going through it. Um, I make myself read it like 20 minutes a day and then stop because it's a lot.
Um, but it's good and it makes so much sense and it's not it it's really going to help you clarify that guys, you're more than just you're you aren't sincy.
You're more than censey. Cense is your vessel.
So, you have to remember that when you're thinking about stuff like that.
And that's something that I've kind of like not struggled with. I've known I'm not sensey, but you have to think about it. Okay.
So, anyway, let me tell you a couple more sentences and then I'm gonna let Katie finish this out. Um uh never assume people understand how Cincy can change their lives for the better.
Don't assume. Tell them. We have to tell them. And we have to tell them over and over and over again. Not blasting it in their face. That can be subtly.
That can be subtly. Like Maggie talking about getting her horse and stuff. Um, we must tell customers how great their life can look if they buy our products and services. For instance, I filmed um this morning my living room looking like complete chaos with dirt on the floor because I knocked the plan over and pillows everywhere and everything was a mess, right? And I'm um I filmed all that being a mess and then I centyreshed the couch and me cleaning it up. And I'm going to do some type of voice over or something of something about like your house can be a [ __ ] show or chaotic mess or whatever, but it doesn't have to smell like it. And I'm gonna do that and then a picture of my me changing the wax with it, too. I don't know exactly what I'm going to do, but it's going to be something like that. And that's not salesy, but it doesn't have to smell like it. And I'm still referencing our products, right? But that solved a problem. And overstimulated moms or overwhelmed moms or whatever can feel that way. and putting that kind of stuff into your content. Um, people can be more talented, but they will never outwork you if you don't let them.
And that is something that I struggle with because being on the internet and watching everybody who you feel like is so much better than you and are has so much more talent than you or you see that they have so much more success. It can be very um it can make you freeze. It can make you just you know women struggle with self worth selfworth but they can never outwork you if you don't let them.
Anyway, I'm going to get it together. Um I think this is something like as a group project that we can do. We need to define something our customer customer base wants, feature it in our messaging and marketing and that's going to open up a story gap that's going to drive engagement and action. So basically, you're defining a specific desire that your customers have and become known for helping people achieve that specific desire. That's more than just fragrance.
It has to be something more than that.
Um, don't assume people know what you're offering. Tell them in plain, simple, repeatable language. For Censey, fill your life with fragrance. And that's exactly what popped into my head.
Filling their life with fragrance.
Filling their life with fragrance.
Um, figure out what problems our products solve.
That is where I feel like it needs we really need to focus. It's more than just wax and warmers.
It's the emotion. It's the feeling. It's the cozy vibes. It's the decor. It's all those types of things. And I feel like that's something that um and that this is kind of where I have stopped. But there's three types of problems.
external, internal, and philosophical.
External is obviously your environment.
We can fix that with warmers.
Um, and we can sort of fix that um with smell as well.
Oh, this one to discover internal um by assuming our customers only want to solve external problems, we fail to engage the deeper frustration that they are feeling. Everybody's feeling internal problems. to discover internal problems.
Ask your yourself or your customers. My handwriting is awful. Are they feeling tired, overwhelmed, the more you talk about that with I can't even read what I'm saying.
What is going on in that team? She is close to tears. She doesn't get her [ __ ] together. Speaking on a team call with superstar directors where they want to talk about big business energy. this is actually giving little sad energy. And the other one said, "Hey, at the very beginning, I tried to recruit my customers. I got ghosted. It's not going well. What is going on on that team?
What's happening there?" Apparently, scent doesn't solve all of your problems.
The more you talk about how their how their problems making you feel with how your product's going to solve that, the more you can resolve their frustration.
So, what does this problem make our customers feel like and what is how is Cincy going to solve it? Anyway, I'm done talking because I can't even read my handwriting.
Love y'all. I hope I didn't bore you to death. This book is really good. I'm done.
>> Hey, I wanted to pop on in. Sorry.
Sorry, I'm going to say something real quick. Um, and then Katie's turn.
>> I have been going through a season right now of grief and shifting. Um, like as Katie said earlier, life is life in and it just sometimes feels like we are trudging through quicksand that we were all made to be terrified of in our childhood. But really, it isn't a problem, right? So, I'm just going to say like this is the quicksand of my brain. It's like, you know what I mean?
Never- ending story at our tax. Anybody?
Okay, great. Am I just showing my age here? I'm almost born.
>> No, no, no, no. I thought quick sand was always going to get me. I literally thought I was going to walk in all the time.
>> All the time.
>> It's never happened. I don't understand.
>> No. So, I think that all the problems that we we build up in our head is it's like quicksand. Like, it's not they're not real. It's not even there. It's not even there. Um, so Anyway, that's what I was going to say. No, I just wanted to let you guys know that we are people who go through [ __ ] too.
Like, this is this is a a season for me where I didn't expect to be here 13 days ago when I found out my grandma passed away. And so, I'm riding a grief wave right now. And my husband is is traveling for work 90% of the week. And it's it's just a different season for our family. And so I have been struggling. So tonight I needed this too. This isn't um I know I know Ray said at the beginning and Whitney said it too, like we we don't we're not Oh my gosh, you guys. I think I'm in the part of my cycle where words are really hard. Um I we are not removed from experiencing issues because we're leaders.
Life is still happening to all of us and we each need to find a way to get out of that damn quicksand.
Okay. Oh, I'm okay. That's all. Okay.
Probably. Okay. Katie, your turn.
>> I mean, that is such an obvious statement. Of course, when you are a leader or when you lead a team, you're also a human being and you go through loss and you go through illnesses and you go through hormonal cycles. As a leader though, especially if you're responsible for other people and other people's incomes, and that is not necessarily the case in network marketing. I mean, nobody's reporting into them. They're not managing anybody, but they call themselves leaders because they're at the top of the compensation plan, at the top rank in the company.
You have to pull yourself together. And that doesn't mean that you need to fake that you're happy, but this is like a sad little business energy call. I wouldn't call this big business energy.
You can be honest with your people as well and say, "I'm not in a good mood.
I'm going through personal things, but I'm here for you. I might not be as attentive as I used to be. There is a private reason for that." Or you explain it. If you're close to your people, you can be honest and you can be open about it, but I'm here for you. If you have something, please message me. I would like to keep these meetings short for whatever reasons, but you still show up and you still have to do your job and you still have to be responsible for the people who work for you with you or who report into you. That is what being a leader means. Not setting up a sad call for over an hour. I would argue that most people on that team probably do not want to listen to people's sub stories.
Maybe it is just me, but to me it sounds like a waste of time. If you have a good connection to your upline, to the people on your team, to the people you work with, you will exchange your private thoughts as well and your emotions. And that can be very helpful. But as a leader, showing up means that at some point you have to take a step back for yourself and you have to be there for others. Although you currently struggle, that's why you're a leader. That's why you have in the hierarchy of a company a higher position. And that is why you need to support people. You're getting paid to be a leader. Not in censey. I mean, let's be honest here. Censey struggles and I think people struggle as well. But of course, as a leader and also as a network marketer, you go through personal stuff and it sucks. We don't need to have a call about it though. Sorry. I don't think that's necessary.
Oh, I I cannot look at myself spotlight.
Let me move to some people. Oh no.
Surprise, surprise. because I have a lot to say.
I also having so much to say lately and I just don't know where to start. I did take notes. Kind of took notes. I don't know where I'm going to go with this.
I'm going to let it lead me. That's what we're going to do. So, the first thing I want to say is your circle of control.
Especially if you're a leader. If you're a leader, comment in the comments that you are a leader.
There are certain things in life that you are just not in control over. I'm a control freak. I like to be in charge.
That's no secret. I like to be in charge. I like to know what's going to happen. I like to predict my future and I like to be in charge. If you've been in this business for a day, a month, a year, one thing you're going to have to be really, really okay with is that you are not in control. There are only certain things in your business that you are control over. Your work ethic, your enthusiasm.
What is the three E? Your work ethic, your enthusiasm, and I don't know what the third one is, but I'll get back to you on that. It's in my notes section. And I don't >> So far, we've only heard one because work ethic, it's also not an E. It would just be ethic, but work ethic is a W.
I don't have my I don't It's on my phone right now. Work e your work ethic, your enthusias enthusiasm. And there's another one. You're only in control over that. You are not in control over if your customers aren't buying right now.
You are in control over finding new customers. You are not in control if your team is working or if they're not working. You are in control over showing up still.
You have to be okay with still showing up even when you don't feel like it.
Even if you're going through a hard time. Everybody, every leader that spoke tonight talked about going through hard times. You're going to go through hard seasons in your life. I'm going to share a few little tidbits and then I want to share with you guys how I've been working this month that I have found to be very, very successful because it's been a very overwhelming month, two months. And sometimes you have to pivot.
Sometimes you have to really reflect and say, "Am I doing things that matter?"
One of my biggest pet peeves, and I'm speaking to myself because I was one of these people for a few years. When people say, "I'm so overwhelmed." When I have people that come to me in my team that say, "I'm so overwhelmed." I say, "Why?
Why are you overwhelmed? Tell me why you're overwhelmed." I'm just so overwhelmed. Well, why are you overwhelmed? You're not even active yet.
You haven't sponsored and you have one team. So tell explain to me why you're overwhelmed. You know why you're overwhelmed? Speaking to everybody on this call, you know why you're overwhelmed? Cuz you worried about what everybody else is doing.
And we got to stop. And I'm speaking to myself because for a few years I got into that I was paying so much attention to what the far everybody else was doing on the interweb that I was not living my life.
And I'm going to go here for a minute and then I'm going to let it pass.
But until you have a truly lifealtering thing happen in your life that really makes you open your eyes and say, "Wow, I need to reset my priorities." And scrolling Facebook and looking at other people living their best life is not a priority.
I have this taped here and it's been taped here. where my mom passed for those that you don't know and I'm going to harp on that every call because that was a lifealtering eyeopening experience for me and share the shift in a minute.
What good is it for someone to gain the whole world yet forfeit their soul? And I have this to take to my computer and I say this I promoted to the top of the company in two years. It's a huge accomplishment. I've made 10 20 30 $40,000 paychecks. amazing accomplishment, right? That's amazing.
That's wonderful. A lot of people want that, right? But what good is it if I am not living my own life?
What good is it if I'm worried about, "Oh my god, Cassid's posted the flowers.
Buy three, get one free. I need to do it, too. I need to do two. Oh my god, I'm overwhelmed. I'm overwhelmed. Oh my god, I need to send an email. Oh my god, this is coming out my Oh my god."
Freaking myself out if I'm not enjoying my personal journey.
What point of this b this business brings joy. This b business brings my joy. I'll be here for the rest of my life because the product brings me joy. But I had to really reflect after my mom passed and said, am I living my life or am I stalking the news tab every second to see what's coming out? Or am I looking at what Stacy Edwards is posting or what Ray Ray is posting or what all these other leaders are posting and I feel behind in my own life. I'm overwhelmed.
not with my own life because I'm looking at everybody else what everybody else is doing. So, here's a little tidbit.
You can have a very successful business and live your best life.
People can read through [ __ ] They can read. And I had a close friend of mine really look me in the eye and say, "You always talk about how much this business blesses you, but then you always talk about how overwhelmed you are." That does not sound fun. You're always stressed and you're always overwhelmed. That does not sound fun and it's not fun. You can have a very successful business if you are focused on the things that truly truly matter.
So, here is what reset for me and I'm going to share this with y'all. Number one, you have to take care of yourself.
You have to take care of yourself.
That's going to look different for every single person. For me, it's getting up before my family gets up and moving my body. It's feeding myself a nutritious meal instead of pounding five pounds of coffee.
I don't like to work out. I don't enjoy it. I'm not like some of these people that say, "Oh my god, I love to work out. I hate it. I hate it. I hate it."
But I love the way I feel after I do it.
I sleep. I go to bed at a decent hour. I disconnect from social media after 5:00.
We We done here. we done. You will not see me on social media after 5:00. You will not see me on social media on Saturday and Sundays. There are ways that you can still work your business and not be working your business. Case in point, every time I have a bulk order come in, I sit down and I spend a good hour taking a million pictures. A million pictures. That way I have content to post every day. I post on Facebook every single day something censy related, something business related because I gather new customers every single day. Today I posted a whiff box, an old consultant reached out to me to order because I stopped selling it and I need a new consultant. I post every single day because I get customers every single day. That's not all I post, but I post something every day. That whiffbox post I posted today, I took last week. I sit down and I bulk take pictures and then when life is crazy like now like Mondays I have content to post even if I'm not present in my business. I was even home all day today but it looked like I was home cuz I took a picture of packaging I did last week, a story I did last week. I did all that last week.
You can still work your business and live your life. You have to have a joyful, fulfilled life because you're going to become so overwhelmed at some point that you're going to want to quit.
If you do not find joy in the journey that you're in and stop the comparison game and stop looking at what everybody else is doing, you're going to want to quit eventually. No matter how successful you are, no matter how much money you make, you're going to get to a point where you're burned out and you're overwhelmed and you think that that's what it's supposed to feel like to be successful. And it is not.
I think setting boundaries is a very very good point. The issue I have with this or the risk I see is that a lot of people on this team who are not leaders, who don't have a team, we're not at the top rank, who don't have hundreds of people or maybe thousands of people under them, they feel the need to do more to get into a situation like her where she has people working for her while she can take a step back. That is not the luxury of somebody who just joins a network marketing company. So I'm afraid it is not really re relatable for people who don't have a lot of customers and for people who don't have a lot of teammates. And then on top of that, they very likely also don't do sensei full-time. They have a full-time job. And most people in network marketing promote something very unhealthy and very toxic. hustle work every single day and you need to get new eyes on what you do regularly because otherwise you have a dying business. And as somebody who also lost her mother and I lost both of my parents years ago, that is a very important redefining moment in your life where you really question do I live the life I want to live? What changes do I need to make in life? Am I really happy? What is the essence of what I am doing? And that can be very very helpful. It can be very good. Losing a parent sucks. Losing people close to your grandparents or siblings or whoever it is, close friends, it sucks. But it's also a moment to really reflect and to think, am I living the life that I'm currently living? So, I completely get that. I'm just afraid that the scenario she described, which sounds very reasonable to me, I'm not working certain days. I'm not working after certain hours and I make the most of the time when I decide to work. That that is not something that most people in network marketing and on sensei can follow and can relate to because they haven't achieved her level of success yet and they're joining at a really really bad time and they're not able to grow their teams in a really saturated market for network marketing companies and also for Sensei.
>> It is not. My PRV is over 5,000 right now.
And it's the 13th. We still got a lot a month left.
My business is more success. My leaders may not be leading.
My team may not be growing the way that I want to do, but I work touch my business every single day. I'm not in control over what other people do. What I am control over is working my business and showing people how I work my business, showing my team, showing my leaders how I work my business, >> which is a smart move. But yet again, if your leaders are not working, if your team members are not working to the degree that you want them to or you need them to, you will also not live a happy happy life because you consistently stress because your success in a network marketing company is based on the team on the efforts your team does. And if your team decides one month or the other month or things are not going well in general that they cannot work or they do not want to work their businesses the way they used to before, she is right.
You have no control over it. You can only do what you do and have control over how many people you reach out to, what you post, how you are on team calls, but you're not in charge and you're not in control of your team. Your team, on the other hand, is in charge and is in control of most of your income. If you have a big team, that's where the money is. And if your team is not able to perform, that will be very stressful.
>> I'm not in control over. I am control over my effort.
You have to focus on your effort and not the result. Stop focusing so much on the result and focus on your effort.
Touching your business every single day last week.
Um for those that don't. That was the third E. Carly. Effort, enthusiasm, ethic, and effort. There you go. There you go. Um, my parents have custody of my niece. So, I have custody of my niece pretty much. And she was supposed to be with her mom last week and her mom decided she wasn't going to get her. So, I had an extra kid that I weren't expecting to get last week, which is fine. But internally, I started freaking out. And I said, Katie, what do you need to get done this week? What's the priority to you this week? You need to sponsor and you need to get some parties booked. That's all I did last week. I spent 15 minutes every day and my to-do list was done before 10:00 every day.
And then I had the rest of the day to spend with my niece and my kids.
You can have a very successful business if you're focused and not worried about what everybody else is doing. Uh, no, I disagree. She has the luxur the luxurious excuse me situation that she has a big team apparently lots of team members who can still although she might not make 20 or $30,000 according to her anymore maybe she doesn't have those high monthly paychecks but for somebody who might still make five six or $7,000 occasionally in a month it is better for her she has something better to fall back on to because her team's efforts than maybe other people who just start out. So if you fall back from $30,000, $20,000 monthly checks to let's say 10 987, that is still way more comfortable and allows you to not worry as much as people who do not have that luxury because they maybe make $3 or $300 each and every month. And that is not sufficient for them to survive.
>> A very very successful business. Work your business. Mind your business. Find joy in your journey. Find joy in why did you join? Why did you start this to begin with?
This shouldn't feel like a burden. This should feel like a blessing. And it really didn't hit me until after my mom passed when I sat down and I reflected on my personal business. You know, when you're in the [ __ ] you just think your whole life is [ __ ] You just do.
When one bad thing happens, you just start thinking everything is wrong.
And that's where like I I sent a whole almost to my spam a resignation letter to Cincy to cancel my account because literally when my mom died, I felt like everything was gone. I like it was ridiculous cuz people are like that, right? One bad thing happens like, "Oh my god, my marriage is crazy. My kids are crazy. I just don't think I'm good at this." we just start to like unravel in a really crazy crazy crazy way and I had to reflect and say what would my life look like without this business this business why did it become a burden at what point because at one point in my business I prayed for a team member just one it was person to join me I prayed for one host I prayed for 500 PRV I prayed to get at one part in my business I prayed for what I have now. So, at what point did it become a burden? This shouldn't feel like a burden. And if it is, you have to re-evaluate because it shouldn't feel like a burden.
It should feel like a blessing. And once I got to a place where I said, you know what, Katie, you need to live your life joyfully. Do the thing I if I'm overwhelmed, why are you overwhelmed?
Because I'm all over social media. I'm doing all these things. Then you need to disconnect. And people know, don't even try to text me on Saturday, Sunday because I ain't responding to nobody. I sleep in on Saturday cuz I get up early to work out that I don't want to do Monday through Friday. So, I live my best life totally unplugged. And you know what the beauty in that is? People say, "Katie, you look so happy."
And my happiness has radiated to finding a brand new customer base because people see me happy when I am on social media.
It's not because I'm overwhelmed or because it feels forced or because I have to. They see me authentically traveling with my best friend or going to dinner with my husband or playing with my kids. It's authentic happiness.
And people are drawn to that. They are drawn to happy people. And it's not a force happy. It's an authentic happy. And I've gained so many new customers. So, which leads me into how I've been working my business because I have Make sure I got it all. I have gained a lot of new customers in the last two months and I I couldn't figure out how I was doing it.
I really I really did not know where all these people were coming out the freaking woodwork. People randomly comment on my post and then like one customer commented that she wanted something. I messaged her. She goes, "Girl, I've been watching you for years.
That Brinley gives you a run for her money. This girl ain't never liked or commented on nothing. I didn't even know how we were friends. I never heard her name from Adam. And here's the cool part. When you start really authentically living your life and people feel that it's authentic and it's genuine, it's not forced and it's not AI generated and it's not some app creating a post. It's natural. People can feel the natural. They want that. You attract the right people into your business. So, this is how I work my business. Now, this is silly Willy, but this has been working for me, and I hope this works for y'all. So, I have five bags of testers at home. I know that's extreme.
Um, and I had all five bags out last month, and guess what? They all came back with not hardly no orders. Like, one came back with a hundred order with $100 in orders. One came back with a $60 order, but it didn't matter. I was really bummed at first. I'm like, how are these all not qualifying parties with the new catalog? Then I had to change my mindset. said, "You know what, Katie? It don't matter cuz 100 PRV is 100 PRV. $60 PRV is $60 PRV you ain't had before." So, just change your mindset. So, my mindset changed that I am determined to never have a bag at my house ever, ever, ever. And I have got so good at this the last two months, I'm almost proud of myself. Do y'all see me up here prepping bad parties while these other ladies were talking? Because I got two bad parties back today. Both of them brand new customers that commented on my post the last couple weeks they commented their order came in and this is what I said to them. I said, "Hey girl, your orders in. I can drop it off." These are local people. I can drop it off for you whatever day. And they say, "Yeah, okay.
That's good." I'm like, "Do you want to smell the new stuff? Do you want to smell the new stuff?" I have a whole bag of new stuff. And then when I take Everybody says yes to smell the new stuff. Let's be for real. That's all I tell them. I take them this bag and when I give to them, I said, "If you have like friends and family that want to sniff the new stuff, if you let them sniff them and collect a few orders, you get some free stuff, too." Okay, that's all I tell them. Then once a week, I let them keep it for two weeks. I check in with them. Hey, how's it going? And one girl said, "Oh my god, I feel so bad. I only got two people to order, but they each place a $70 order. Party wasn't qualifying, but that's two new customers. I don't care about qualifying anymore. I can give them a bar of my set of the month as an incentive for toading my bag. It don't have to be no grand gesture. Don't make them feel bad about it. Don't make them feel any type of way. They're literally introducing new people into your circle, right? It It's not hard. And for a while, I would get so bummed like, "Oh my god." And then I would keep these bags right in my house cuz I didn't want to ask no more because what what felt worse? What felt worse, a flopped party or a no party? So then I just stopped asking because I'm like they're all coming back for flops.
Everything I'm doing is not working, right? Cuz you go down little I just suck. This isn't for me anymore. I used to have all the qualifying parties. I used to get a million parties booked a month. Now I I can't even get a party booked. And if I do get it booked, it's not qualifying right. So I'm just not going to ask nobody no more. And that's where I was for a while. Okay? There's danger in that. There's danger because I wasn't growing my customer base. So guess what? I wasn't sponsoring.
I wasn't sponsoring. There's danger in that. So now I don't give a fart if it's qualifying or not. I don't care. The bag is getting out my house. It's getting out my house. So it's they getting I got five of them now. I picked up three today. And guess what? All three are going back out the mall. I got an order that came in today. This is how smart I've gotten with it. I'm not going to say I'm lazy. I'm just crunched for time. And I do my best work when I'm crunched for time. I truly do. I do my best work when I ain't got no time. I didn't have no time today. I'm going to pick up at these bag parties. But I messaged all the girls. Two of them said, "Yes, I only have one or two orders. I didn't It's I'm so sorry." I'm like, "Girl, it's fine." And I popped up at their job with a borrow of the month.
I said, "Thank you for sniffing all the new scents. Here's a gift for you." They gave me two brand new customers. It's not upstairs. Okay. So, I had an order come in today. I also prep my Let me just show y'all. This is cuz this how we are with time. We ain't got time. We ain't got time to be playing around.
Anytime I have an order come in, I go on and prep their bag with their name.
Okay, it's prepped. All the bags are prepped. Okay, this lets me in my mind know my delivery system. Okay, that's how my mind is. So anyway, I had an order come in. I had to package. So when I picked up the three bag parties today, I have to make deliveries tomorrow. I messaged the new ones. I messaged the new ones and I said, "Hey, do you want to sniff the new stuff?" They don't know me from Adam. They're a brand new customer. I'm trying to give them superb customer service. I want them to sniff all the new stuff. So, this is my new way of good customer service. Thank you for choosing me to order from. Next time I drop your order off, I'm going to bring this bag to you. You can sniff it.
Bonus if they work somewhere. Bonus.
They're around people. I'm going to drop this bag off with you and I'll pick it up next week. Just let some of your people sniff it and then when you collect a few orders, you get some free and half off stuff. I don't care if it qualifies or not. It doesn't matter to me. They get one person to order to sniff it. That's a brand new customer for me. I'll do the rest. I'll build the relationship after they order. I'll I'll do all that. I don't worried about it qualifying. What I'm focused on is never having a set of testers at my house ever. If that means I already have a bag ready for the gas station lady cuz I see her every day. Every day. She got I comment on her nails. She got different nails every day. How you get your nails done every single day. That's not my business. But I be commenting on her nails every time I see her. And she asked me what I was doing in the gas station. Why I haven't been there in a week. I said because the kids had spring break and I wasn't coming all the way to Rapids. That's 40 minutes away. She said that's me. Girl, what do you do? What do you mean you were off for spring break?
I said, "Oh, I do a It's a business called Censey. Have you ever heard of it?" No. She's never heard of it.
There's literally three superstar directors.
She's never heard of Censey before.
Ever. So, guess what? Home girl, get in the mall. A bag. We're not playing around no more. Okay? You get an order.
If you're delivering, book a party. We We don't have time to play around. It's not hard. Don't be nervous. Don't get discouraged if it doesn't qualify. It doesn't matter if it qualifies or not.
We're not looking for the result. Stop looking for the result. We're not looking for the result of a of a qualifying party. We're looking for the result of one new customer cuz we need to get back to one. Not a whole pie. I don't want a $500 party. I would love that. Yeah. But that's not my goal right now. My goal is one new customer.
Not a $500 party or $1,000 party. one new customer that I can build a relationship with.
That is the focus. We have got to stop thinking about the whole pie and break that down because I have 5,000 PRV right now. It's the 13th. You know why? Cuz these bags have been going.
These bags have work are working. Post every day. Post every single day. Go look at my post. Some of these people ain't never comment on none of my stuff ever. But I get one order. The girl named Jessica or I posted a clearance sale. Do that, too. Go to your clearance section. Do your own sale. I had a new girl named Jessica order for me last week. I took her her order. She reordered already. She reordered. So, guess what? Homeg girl's order came in today. Her second order in two weeks.
Homeg girl's getting in a bag tomorrow.
So post every single day something something. Sometimes I just take a picture of my paws in my car. New scent.
That picture was taken two weeks ago.
BTW. None of my [ __ ] is current. Y'all look at my stories. I'm not home. I packed up an order today and I won't even home. Does that sound like somebody who is happy who exudes exudes happiness?
To me, it sounds like the Sensei distributors are truly struggling. This is now the third person where I have that impression and they need to lower their expectations because Sensei made it harder for their own distributors to make money. They made the compensation plan more complicated for their own distributors. It is harder to sell the products. It is harder to recruit. And that is why you need to settle for not a qualifying order but for having a new customer and you were able to sell something for se 70 bucks or a second customer. And a lot of people cannot even relate to that. So it does sound to me that this is a struggle. People in Sensei are struggling and they're trying to tell themselves it's fine. It's okay.
I will push through this. I will work through this. It sounds more desperate than anything else to me to be honest with you.
>> That video was done last week. Take a million pictures of products. Take pictures of you with a product and post it. Post a sale. You get one new person to comment on your post. Yeah. Personal page. Okay. Personal page, not VIP page.
Side note, I have a VIP page. Mine is very successful, but I post the same exact thing on my personal page. It's the same thing on both pages. you get new people commenting, get a bag of testers in their hands, it doesn't matter if it's a qualifying party or not because that it's going to overwhelm them. Just say, "Do you want to sniff stuff?" So, that's my challenge for y'all to never have a set of testers at your house. And I'm going be very, very honest with y'all. This fall, I could have done better. I let my whole section of my house have five, six bad parties.
The whole fall.
Why? because I didn't want to ask because I didn't want to hear no and worse. I didn't want to hear yes, do the work of delivering it and then it not even being a qualifying party. My mindset had to shift that it doesn't matter if it qualifies or not. It's the effort that matters. One customer, even if just that girl orders, that's one order I didn't have before.
We have got to go back to small efforts because it doesn't matter how extreme you are. It doesn't matter if you go big in your business one day a month. It doesn't matter.
You're better off doing one thing a day every day than doing a million things in one day.
One thing a day. Make you a little checklist tonight. What you going to do tomorrow? Are you going to book parties, have sponsoring conversations, or show up for your team? If it ain't one of those three things, stop doing it.
That's why you're overwhelmed.
If it's not one of those three things, following up with customers, booking parties, sponsoring, showing up for your team, you are wasting your time because those are the only things in this business that's going to grow your business. And if you're skipping it, no wonder you're overwhelmed. No wonder you're frustrating. And no wonder your business isn't growing because you're skipping all of the things that truly matter because you're trying to keep up with the Joneses who are thinking. You think they're doing all the things, but then you ask them what their numbers are and they ain't even active. But you think they're killing it in life because they are doing a million hundred million reels and you think they're doing all the things when in reality people that are really hustling ain't even on social media cuz they too busy talking to folks at the gas station asking them why their nails done every day.
Okay.
Okay. That's all I got. And that was >> Yeah, but that's also not true because she admitted herself that she is not thriving the way she was did before because she doesn't get qualifying parties or qualifying orders anymore.
And that's why she's happy with a customer here or there sending out her bags and people just purchasing something for 50, 60, or 70 bucks.
>> A lot. I don't There was no There was a lot and it didn't even go together really. It was a lot of nothing. So hopefully you got some out of it.
I actually don't call it.
>> I for one am excited to listen to the replay of that because I'm I was sitting here still eating my dinner talking with my daughter, but there were so many nuggets in that in all of them honestly.
Like I love the trainings that we have done, but I think tonight is what I needed most. And so I can't wait to go back and listen to the whole thing again. So thank you guys all for sharing tonight and to everybody who showed up.
Thank you so much. And if you're watching the replay and you weren't able to show up live, thank you for watching the replay. Um, you're just freaking awesome and we are so grateful for you.
We are so glad you are here.
All right, dudes. We are over time. Um, so if you have any questions, >> no, I am so concerned. Uh, reach out reach out to your team. Like start these conversations. Ray said it felt like listening to a podcast tonight. So, like have conversations with your friends, too. Your teammates, your upline, your sidelines. Have these conversations.
Encourage each other. And just can't stop, won't stop, you know? All right, dudes. Have a good night. Bye, y'all.
This was the team training she needed most out of all of the team trainings they have done so far, or out of a lot of team trainings they have done so far.
Maybe you should really just have a conversation with people in private.
Speak to your family. Speak to your friends. Speak to your teammates why you currently struggle and how you can get over that. This was an hour and 10 minutes for nothing. We all struggle.
We're all failing at the moment moment.
We're all not really happy, but we're pretending to be happy. That's what I read. That is actually discouraging and it's an hour and 10 minutes out of my work day where I could have sold or recruited. That is my perspective. Let me know your thoughts. Maybe you see it differently, but this was rather depressing and not uplifting to listen to. Have private conversations with people. That can be helpful. Doesn't have to be aired out on a team call where you pretty much take away an hour and 10 minutes from other people's lives. I always find that extremely disrespectful. But yeah, let me know your thoughts. Maybe you have different opinions. Maybe that's just how I saw this call. If you liked this video, then please subscribe. Give the video a thumbs up. You can comment something down below. You can share the video. You can also hype the video. I don't say these things a lot, but if you want to share this video and if you want to support this channel, then these are all of the things you can do. Thank you for your support. Thank you for listening in into this really, really long video. The next one will be a little bit shorter because it will take forever to edit this one. Uh-huh. If you are interested in the March version of this thing, then you can also sign up as a member at the highest tier. You can take a look. There are lots of members exclusive videos available also. So if you just want to sign up for a month and take a look at everything, that's also something you can do if that is of interest to you.
Thank you for your support. If you don't want to sign up as a member, then maybe you just tune in next Friday. Those videos are always uploading Fridays at 100 p.m. if I don't forget them or if I don't schedule them wrongly at the moment. That can happen occasionally.
Lately too often for my liking. That's why I need to check every time I upload something that I set everything well and that I actually saved the changes I wanted to do. Those are things that are probably not that relevant for you, but they are sometimes upsetting to me personally. So, I will have to watch out for these things. So, hopefully I will see you at the next regular upload on Friday 100 p.m. Central European time.
And yeah, hopefully I will see you then.
Until then, cheers.
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