Landscape Lighting A Game Changer

Added: 2026-05-21

[00:00:00]The landscape lighting industry changed my perspective. It changed my life cuz I was able to sell $10,000 jobs in an hour. [music] Like get in front of someone in an hour, sell them a $10,000 lighting system, and then my crew crew could install that in a day. That's awesome, you know? It's a lot easier to build a million-dollar business when your average ticket's 10 grand instead of 250 bucks. Right. There's the example all over the place of like 10 * 100 versus 100 * 10 to get to a million mark. That's the wrong math. Don't quote me on that.

[00:00:30]>> [laughter] >> I should be better at math. I was back in the day, but yeah, it Well, now I >> matters what you're selling. And now like I'm telling my clients because like we're in a different era, and I also know more now than I knew then, and so I'm able to help them collapse time.