When marketing health and wellness programs, package them as a 90-day 'Healthy Body Transformation' rather than simply 'weight loss' to create a clear timeline and tangible dream outcome that helps potential clients visualize their journey and understand the duration required to achieve their goals.
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Stop Selling Weight Loss — Sell a 90-Day Transformation!Added:
It gets really personal. Weight loss. If you going to package it up, that or the weight loss program, a healthy body transformation creates that idea that if I do this over the next 90 days, creating a timeline for it so that people can get an understanding of how long it's going to be before they get this dream outcome.
What's the timeline behind that? So, 90 days, my dream outcome is a healthy, transformed body.
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