CEOs Gamble When They Plan for Just One Future

Added: 2026-05-25

[00:00:00]Scenarios are always precisely wrong, but generally right. Very often clients tell me, "Well, scenarios are a qualitative description of the world, but that doesn't help me if I want to derive strategy from this." And so, together with my team, we really spent time on saying, "Can we describe the scenarios not only in a qualitative verbal way, but can we quantify it?"

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