In leadership, adding too much value to employees' ideas—even small improvements—can actually reduce their commitment and ownership of the work, as the employee feels their original contribution has been diminished or appropriated.
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Don't Add Too Much ValueAdded:
Are you out of your mind?
>> And here's Don Draper with a textbook example of how to crush the soul of your best employee. They bring you an idea and instead of saying great idea, you add your two cents. Maybe you improve the idea by 5%. But here's the problem.
You slashed their commitment by at least half.
>> It's a colonel, >> but you changed just enough so that it was yours.
>> I changed it into a commercial. What?
Are we going to shoot him in the dark in the closet? That's the way it works.
There are no credits on commercials.
>> Then you got the Cleo.
>> It's your job. I give you money, you give me ideas.
>> You never say thank you.
>> That's what the money is for.
>> Stop adding too much value.
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