The Brain Chemical Trapping You In Cocaine Addiction And It's Not Dopamine

Added: 2026-05-16

[00:00:00]There's a chemical responsible for keeping you trapped in your addiction to nasal ingestion of you know what. In fact, this chemical is responsible for activating the neurotransmitters.

[00:00:13]It's the brain's primary excitatory neurotransmitter.

[00:00:18]Let me put it like this. Imagine an electrical network. This chemical tells the neurons to fire which communicate and connect together.

[00:00:31]It's the brain's learning and habit chemical. You see, whereas dopamine is a pleasure predictor, it's a neurotransmitter that seeks pleasure.

[00:00:43]This chemical, this neurotransmitter, is a pattern searcher. It looks for patterns. Let me explain how a habit is formed. A habit is formed by glutamate.

[00:00:56]That is the neurotransmitter.

[00:00:58]I've let it out of the bag now. The neurotransmitter chemical sends a message to link places, people, emotions to the action of doing a line and the reward the pleasure it brings. Let me break that down. So, glutamate is a neurotransmitter chemical.

[00:01:23]It sends a message and it links. It encodes patterns of behavior. So, any people who you use with, it sets off glutamate immediately and I'll come to what that does. Any places you go to, any emotions you're feeling, feeling upset, celebrating, had a bad day, had a good day, and the action of doing a line and the reward of escape momentarily what happens is this.

[00:01:52]Biologically, neurons fire together.

[00:01:56]Glutamate strengthens that connection, makes a faster pathway that activates in the future. In other words, you now have an automated pre-programmed neurological, not logical, response. In other words, your brain doesn't have to sit there and go, "Oh, I'm just at the pub with such and such." Or, "I'm just going here."

[00:02:17]Or, "I've had a bad day." All of that is bypassed now with that neurotransmitter and the pathway that it's set up is much faster.

[00:02:28]And that's one of the major reasons why you're still addicted to nasal ingestion if you know what, because one of the neurotransmitters, glutamate, is keeping you stuck. In order to break that, in order to deal with glutamate, you have to recalibrate the brain. I use rewiring techniques with all of my patients to recalibrate dopamine dysregulation and glutamate neurotransmitter.

[00:02:55]What's that about?