Brand trips are sponsored travel experiences where companies provide comprehensive perks like transportation, accommodation, and event access in exchange for content creation and brand exposure, but influencers still face significant responsibilities including content editing, accounting, and managing jet lag while balancing professional obligations with the opportunity to explore destinations and network with industry peers.
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Deep Dive
what REALLY happens on brand tripsAdded:
You guys, we're going on a brand trip.
Holy.
So, brand trips. I feel like a lot of people are curious. What is it really like to go on a brand trip? The concept of a brand trip used to seem like a very far away dream to me, but today we are boarding our flight with YSL Beauty to go to Madrid. It's crazy. Is everything scheduled? What's done for you? What do I have to do? What do I have to provide?
What is the vibe? How are the people on these trips? like, are they nice? Are they mean? Are they chill? I just want to give you guys the tea, basically. And I want to bring you guys along on this trip with me. Basically, my morning started off by leaving the house at 10:30. Wise Beauty gave me a Uber voucher, which basically zeros out all the options. So, everything is free. You can pick whatever Uber you want. I picked obviously the fanciest one. I picked the premium one. And I got picked up in a nice electric SUV and it drove me 1 hour to the airport. And now we're here. I'm checked in. I am flying premium economy today. Usually brands will give you business class, but this time since it's international travel and this is a really big brand trip because all the people from all around the world that work with YSL are coming to this event. It's a welcome dinner for their year-long program. They could only do premium economy for this. But that being said, even with premium economy, I did not have to wait in line at all. The line was huge. Like huge. So I got to skip that whole thing. And now I'm here.
I'm It's so early. My flight leaves at 2:30. It is 12:13, so we got tons of time. I just basically filmed my beginning intro vlog clips for my travel vlog that I'm doing. I lowkey have a lot of work to do today cuz I have a lot of things like outstanding from accounting and stuff that I need to get done. No one talks about that when you're influencer. There's that stuff is like a whole another thing like taxes you. Um, thank God for accountants. But anyways, I have a lot of stuff to do with that. I have to edit my video from this morning getting ready for the airport and post it in real time. Anyway, so now I got two hours to kill. I'm probably going to edit a little bit. I'm going to charge my phone. I'm going to go eat breakfast cuz I haven't eaten anything today. I mean, I guess it's kind of lunch.
Anyways, I'm going to probably film the rest of this on my iPhone because my camera's already dying. Stupidly didn't charge it. It's 3%. I forgot to mention I am traveling solo this trip. This is probably the farthest I've ever gone traveling solo to be honest. But I'm actually really excited. And that's on your frontal lobe developing because I'm not actually scared at all. I'm actually so excited to do whatever I want. I gave into the hype and I got this intimacy top that I'm wearing today. I'm not gonna lie, it's pretty worth the hype.
It's just so comfortable and it matches everything. And then I'm wearing pants from Kukai in Australia. They're just dress pants.
Then I might be worse. But yes, I decided to wear dress pants on a freaking 16-hour travel day. But anyways, okay. Going to get breakfast and then I'll see you guys in a bit.
You know, I just >> Okay, guys. We're sitting on the airplane now. It's so loud in here and I don't want to talk too loud. But what I'm going to say is that creepy method is definitely nice. It's definitely a privilege. It's definitely amazing.
>> Bro, say hi to the YouTube vlog.
>> Hi, guys. Oh my god, Kim's back on YouTube. Uh, maybe this is my comeback.
>> Okay, guys. We just landed in Madrid. I was about to say Paris. Why is there so much going on?
>> We've been traveling for ages. We have our makeup on still from the morning.
And we just can't wait to wash our faces.
>> I was like, I have energy. I could go to the gym.
>> I know. I feel like even though I didn't sleep, I don't feel as tired as I should be.
Wow. Holy. This hotel is insane.
Like, where are we? There is no choice.
I have to shower immediately. Ignore my face mask. But I am finally in the room.
And guys, this hotel's crazy. Like, it's so cute. I need to show you. It's even cute with my mess. You know, it's a good one. We got the bathroom here. And then it goes into the shower, which also happens to be viby. Wow. We got our own little bar here. And when you walk into the hallway, ignore my stuff. This is what you're greeted with. And guys, I mean, look at it. Look at her. She's beautiful. I'm so scary right now. I'm so sorry. But this is what made it hit for me that I'm in Europe.
This view. Like, okay, buildings. Okay.
cobblestone. I got my little lounging couch here. I immediately ordered room service. I got myself steak just because I don't know, I was really craving it and I was like, why not? Special occasion. But guys, I can't believe I'm here. I'm so excited. Thank the Lord.
Dinner's at 8:00. So, it is 1:45 right now. I'm going to take a nap. First of all, this mask keeps falling off cuz I'm talking. What I need to do is close the blackout lens, but I really don't want to cuz it's so pretty outside.
So I can have energy for tonight and then energy for tomorrow. We got to get ready, baby. Yo, this is a pinch me moment. Like I understand why people who live by themselves like want to have music on or something cuz it's like lowkey. It's too quiet. It's kind of freaking me out. Okay, we got our lunch.
I'm so excited. Let's do a little Diet Coke. Sorry, Diet Pepsi.
Oh yes, it's also very hard to eat with a face mask.
Perfect. Once I have my first bite, I must continue watching Love Story because I've been hooked ever since the planes. It's my new obsession. That or Emily in Paris? I don't know which one to watch. What's more of a vibe right now? Good morning, friends. I just slept an hour and a half. Like, I'm so tired.
I had to prime myself from that bed because that wasn't even a sleep. I slept in the middle of the day here cuz jet lag is so real. I'm going to get ready right now. I prolonged this as long as I could. I have an hour and a half to get ready. But I'm not washing my hair and I just I already have my outfit set. So, I think we're going to be good. I do want to film Tik Toks, though, so that's the concern. We keep on going, guys. I just filmed the first part of my transition for my Tik Tok, so I'm going to do that. And the lighting is amazing in here. Let's go film our video. So, this is the current lighting.
I feel like we just need to be a little bit better. So, I'm going to take this light, screw it on.
Oh my god. Screw it on here, and then we'll see if that is any better. Okay, I think the setup is good. How I look at it is just through the mirror on that side. And I feel like it looks pretty good. This is what we're working with.
I'm half asleep. I wish I brought like a second device to play music on. Let me see if the TV we can do anything with it. Like, it'd be so much more fun with music. So, I just got a delivery at my door from YSL. And please, the first gift, this little pink camcorder. So cute. Yeah, they they get the vibes. And then let's open up the makeup bag.
All the goodies. We're going to do our makeup after with all of this, >> guys. Fully ready now. Um we're heading up to dinner. Where are we going for dinner?
trauma.
>> We're not sure the name right now, but >> it's somewhere yummy.
>> This is our >> Everyone's looking beautiful.
The outfits are killing it.
>> Could it be this breezy?
>> Yeah, maybe that.
>> That's like 5 ft. I mean, I don't think it's >> I can't believe we don't have to wear a jacket right now.
>> Feels incredible. You're cold, though. I am a little happy.
>> Oh, thank you. Thank you. Thank you.
>> Smells so good.
>> Is that egg?
>> Yes.
>> It looks really good.
>> Green cola. Caffeine free. Sugar free.
And it's pretty. Okay.
>> I'm nervous.
>> Is it the same? Is it different?
>> Yes.
>> It's not as fizzy.
>> Take a bigger sip.
>> No, no, no. I know what you're saying.
It's kind of like a flat uh 2 L bottle.
>> Yes.
like maybe 4 hours.
>> Try the sheet buttercream by the music YSL.
>> I like it.
>> Day two.
>> Day two. Today's tour day. So, I took a break from doing Tik Tok content today.
We're on the DJI. Yeah, we're on the >> You guys are getting a vlog.
>> Yep. We're going to the museum. We're going to be a little tourist, which I'm happy about.
>> Yeah. Let's see what crazy [ __ ] happens.
>> Wait, show them your outfit. Show them your outfit.
>> This is the outfit. We did a little outfit change. I tried to hem my pants this morning with a sewing kit. It did not work. So, now I'm wearing this skirt. I forget the brand.
>> It's so cute.
>> And then this is [ __ ] And then this is Zara. This outfit.
>> We're like completely opposite here. I went spring. I was like spring. Love it.
>> The jeans are cost. Cardigan's Elsa.
>> Jacket is Zara. Zara.
>> Yes.
>> And then bag is mine and yours.
>> First water of the day. Water count.
>> Water count.
Look at us in a museum and [ __ ] >> Yeah. My mom's like, "What have you done to her?" I'm like, "I'm going to a museum."
>> She's probably like, "Oh my god, painted. This is insane."
>> We went to the museum. We weren't allowed phones in there. So, you're just going to have to go there. You're just going to have to go there. But, it was really nice. It was so cool. It was really cool to learn something. It's been a minute, honestly.
>> Yeah. We were like, "This is nice."
>> Like, I'm like I feel like my brain is working for once, and I kind of miss school.
>> We were like on our scholarly vibes.
>> No, but honestly, the paintings were insane. Like, I can't believe that they like painted that by hand. We were saying that they didn't have phones back then, so they weren't able to like take pictures and then like refer to the pick. Like they just had to do it >> and it was like in the moment stuff. So it's like a scene of someone in the moment, but how do you remember their expression and like >> I know it's insane.
>> It was crazy. And just like looking at the painting up close, like the strokes and just like how did they do that?
>> Yeah. And it's crazy how they restore it like the look so good. Anyway, we were sold on deciding if we should eat outside of >> We had to We had to get a photo first to see.
>> We took a video.
>> It's a little harsh.
>> It's always that serious.
>> It's actually really nice inside.
>> Yeah, it's very very cool. Wait, what's this restaurant called?
>> De Leon.
>> What she said?
>> De Leon.
>> We'll put it in the description.
>> Yeah, we'll put it here.
>> We're going in trips. I don't know.
>> It is.
>> Oh, it is a tuk tuk. So, the team had a little surprise for us. They got us VIP tuk tuk.
>> Tuk tuk.
>> Tuk.
Wait, >> did you get a picture of me?
>> Yeah.
>> From the back. From the back.
>> One, two, three.
>> Okay, you go first.
>> Ready?
>> YEAH.
I thought that was real.
>> Yeah, >> that's fully authentic.
>> Good morning. It's day three and today we have a makeup artist doing our makeup, but I did my own makeup because I was a little bit nervous cuz we're taking photos. Um, but I have to run.
I'm always late for some reason. So, we got to leave the room like right this second. But this is the dress. I'll show you guys fully out there and do a proper fit check. But, I'm obsessed and I can't wait. Okay, I'll see you guys there.
>> Hi.
>> Hi.
>> Nice to meet you, too. I'm Kim.
>> Hi, >> I'm Leon.
>> Leon. Okay. Yeah. So, I wasn't sure what we were exactly doing, so I did most of my makeup, but I saved eyeshadow. I do eye shadow.
>> Oh, just the eye shadow.
>> Yeah, just the eyehadow.
>> Oh, okay.
>> I'll be doing the transition because my English.
>> Okay. Okay.
And also anything else you think we could use some more because we're going to take photos after. I just did my makeup on.
>> But it looks good.
>> The brows is beautiful.
>> Oh, thank you.
>> The lips are done.
>> I'll I'll add some.
>> Okay.
Thank you, >> Lyla.
>> She's like 13.
>> No, she's not.
>> She's a grown woman.
>> No, she's like 20.
>> She's like Connor Story.
>> Love.
>> So cute.
It's been a long day. We did a couple shoots, I guess. Uh, and now we're heading to the party. What's it called?
The block party.
>> The block party.
>> The block party. And we're going to have a couple.
>> Jenny's favorite party.
>> Jenny's favorite party. Like Jenny.
Jenny.
>> Jenny from the block.
>> Ah, yeah. I'm like I'm like Jenny like K-pop. Like >> guys, we're at the party.
recording. Hi, we're here and everybody looks beautiful. I want to do the piece of everyone's outfit. The top is low.
The skirt's long. The shoes are these.
>> Yeah. Yeah. Cute.
>> This is cute.
>> And then >> Oh, love.
>> It looks so good.
>> The top is from LA.
Oh, okay. The face and I would like anything.
I agree. Skinny vanity skinny vanity short.
>> I love the shoes.
>> We're doing a shoe camera.
I never Good morning, guys. It's my last day in Madrid. Um, I feel like I didn't even really get to recap with you guys and really give you an idea how tired I was this whole trip. Um, because I didn't really have a chance to sit down with you guys and chat. There was time. We had time for breaks, but we were so jet-lagged at the same time that when I had a break, I'm like, I just really need to like sit here and eat and watch my show. But anyways, it was such a fabulous trip. It was so fun. Everybody on this trip was amazing, so sweet, so kind. probably like one of the kindest groups of influencers I've ever been around. The YSL team was so detail oriented and really like planned this trip out to the tea. The hotel was beautiful. Everything was amazing.
Yesterday we had two shoots. So, first we got our makeup done in the morning.
Then we went straight to the event venue where we got to take professional pictures before the guests arrive. And then after that, we went straight to the hotel, did a little touch-up, had a little lunch, and then we had another photo shoot in the Love Nude suite.
Basically, it's going to look like the same shoot that Dual Lia had for the Love Nude lipsticks, which I'm wearing right now, by the way. I've actually been loving them. Did that then right away from there went to the party and we had a couple drinks. We had a good time.
Everybody was dancing and then we said goodbye to everybody and that was it.
We're like, "Bye guys. Miss you. I'll see you in like 6 months." But truly, I will miss them. Anyways, on the first night, I literally had an hour and a half sleep. The whole day. Not the whole day. Like I think I didn't sleep for almost 36 hours. So that's probably my longest stint of not sleeping, but it was worth every second. It doesn't hit you in the moment because in the moment you're just so go go go that you don't realize like how tired you actually are.
But that's okay. You sleep when you're home. So day one, hour and a half sleep.
Went to dinner. Had a fabulous dinner.
Day two toured Madrid. Got to see the beautiful city. They got us tuk tuks which is so cute and so fun. I love the tuk tuk ride. We had tapas. We went to the museum. I actually really loved the guided museum tour. Like talking about the art and the history. Wow. Like it's actually crazy how art is so connected to history. It has such an effect on what's going on in the world. It was amazing. And you weren't allowed phones or cameras in there, so I didn't film anything. And honestly, it was nice. It was nice. It was our little break. We got to walk around the city a bit. And then I went to Zara and and Berska at night. Went to the hotel after editing my video. Stayed up till 3:00 a.m. Woke up at 8:00 the next day because that was shoot day and that is when we had our makeup done. Had two shoots, then went to the party and then it was done. It was so quick, but it was jam-packed and it was the best experience. Now I'm checking out of the hotel. I'm actually late to check out and I'm going to go to a flea market and find some Coachella outfits. So anyways, I guess stay tuned for those. I'll be vlogging my shopping on Tik Tok, but stay tuned for the Coachella vlog. So yeah, hopefully I filmed that. I don't know.
Okay, I love you.
I hope you guys enjoyed this video. I tried my best, but maybe I'll get better at this. It's also crazy because I spent 3 days here already, but I did not see Madrid the same way that I am right now and yesterday walking around. It's so beyond different from what I saw for those 3 days. So, I definitely recommend always taking a couple extra days just to have free and do whatever and walk around and eat the local food cuz it really just like now I've seen Madrid.
If I were to go home yesterday, I wouldn't have seen it. I will say last night I went to dinner by myself. Well, not really. I was kind of shy to go to dinner by myself. So, and I didn't want room service, so I went to this market and got some snacks.
But anyways, it's been really fun being alone. I actually don't hate it. I kind of love it. I do love having people to call though throughout the day. Feel like it makes you feel like you're with them. But yeah, it's been great. But yeah. Okay, I'll see you guys at this market. Love you.
If I see food before I get to this market, I'm definitely going to stop.
Cute.
This is really reminding me of Turkey.
Like this little area specifically.
>> I think we've begun cuz look at the belts, guys. 5. This cat painting.
So cute.
You guys, this is the craziest flea market I've ever been to.
>> Okay, that was so crazy, guys. That was the biggest flea market I've ever been to. I'm going to purchase my stuff now cuz I did buy a bag. I bought a lot of belts.
It is so hot now, too, by the way.
Thankfully, I hate being cold. Let's continue back into the market. I just wanted to put my stuff in one bag cuz my arm was breaking. But now I'm good.
>> It worked.
>> Yeah. Amazing. Thank you so much. Have a good day.
>> You too.
>> So, we're done with the flea market now.
>> And I'm going to go to Honest Screens, which is the best bowl place. Like, if they brought this to America and Canada, oh, all hell would break loose cuz it would be so popular. Like um low key, should I do it? Cuz it looks it's so good. It's like the best. I'd say this is one of the best parts about going on brand trips is that I would probably not come to Madrid. I would probably not choose to come here. And here I am. And I get to extend and go explore. I think it just takes you places that you wouldn't otherwise go to.
More shoes that are cute, guys.
And they're €19.
>> God, I just got two more pairs of shoes.
I don't know where the hell I'm going to put these, but they were €19 each. Like, how can I reject that? They're really cute flats. These are also €19. Like, what the heck? How could I not? Left with one pair of flats. They didn't have my size in the brown. Um, but left the fringe boots.
Every city I go to, I have to get cocoa bubble tea. This is what I crave every time I'm on vacation.
>> Exactly.
Fun fact, this is the only drink I like.
Like, I'm not a coffee person, not a matcha person, but what I am is a bubble tea person.
Okay, guys. I'm at my favorite place now, Honest Greens. And I just learned how to skip the line. The lineups here are so long. Like literally, it's out the door for this place. Both locations I've been to, it took me, I think, almost 45 minutes to get to the front of the line yesterday. But I realized if you just get the app, you can go straight to the front of the line, pay out with your Apple Pay, pay with your Apple Pay, and cut the whole thing. So, I just did that and that was so easy. I want to go tell everybody in line that they should do that. It is 2:11. My car is picking me up at 3. No, my car's picking me up at 4:30. So, I have quite a bit of time. So, you guys, yum. It looks so good.
You guys, I am so full. I cannot breathe. I want to go to bed now. And I have no bed. I'm going to head back to the hotel. If I see any souvenir for Bjon, I'm going to grab him one. Been on the hunt, but I can't find him anything.
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