Service businesses can increase revenue by offering additional services during existing customer interactions, such as a carpet cleaning company sending a text message three days before pickup to offer hardwood floor cleaning, which creates an upsell opportunity to increase the average ticket size without hiring more staff.
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Turn One Job Into Two with This StrategyAdded:
I'll give you another really, really cool one that we did. This is a carpet cleaning company and they do rug cleaning. So, they had jobs scheduled for rug cleanings. So, we went [music] and picked up the rugs, but before we did that, three days before we pick up the rugs, we send them a text that says, "Hey, while we're going to be picking up your rugs, do you want us to come in and clean your hardwood floors?" Mhm. So, basically we're creating another opportunity while we're at the home.
>> upsell opportunity, cross-sell.
>> upsell, yeah, it's works.
>> Upsell, increase your average ticket size, too. That's what I'm doing.
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