Hermes AI SEO Workspace: New FREE Mission Control!

Added: 2026-05-15

[00:00:00]Today, we're going to be looking at how to do AI SEO with Hermes Workspace. Now, Hermes Workspace, it just got a brand new release. This is like an awesome free mission control for your Hermes agent. You can control your agents, you can create agent swarms. There's all sorts of cool stuff you can do. And it just had a new update for the latest version. So, Hermes version 0.13 just dropped. And now, Hermes Workspace has created an update out of the back of it, right? And this is a free open-source project. Now, what I'm going to show you is basically how I'm using Hermes agent to do AI SEO. You can see some examples of it here. Here's another example of a website that is popping off in terms of traffic. Look at this website. It's growing from zero clicks a day all the way up to 346 clicks a day. Here's another website that is growing since we started using Hermes agent. Previously, it was getting one click a day. Now, that's growing to 78 clicks per day. And here's another website as well, right?

[00:00:57]They're all following the same trajectory because Hermes is so powerful as an AI SEO agent. Now, if you're watching live, feel free to ask any questions as we go along. Otherwise, we're going to get straight into this.

[00:01:10]And if you want to set up Hermes Workspace, then it's free to set up with this GitHub, right? So, basically, you can install it using this, and this will work directly with your Hermes Workspace. So, you can check it out on GitHub directly, or you can get it from their webs- website, which is, as you can see, right here. And once you've done that, you can actually get Hermes to run it locally, like you can see. And then, if you already have this installed, what you want to do is just make sure that you have the latest version and the new update, right? and that it's connected. So, that's what we're doing over here. Let me show you an example. All right, so we've installed Hermes Workspace. We've just updated to the latest version. And what we need to do now is just connect our Hermes agent to the Workspace connection over here. And then, these will work nicely. All right, so this is Hermes inside the terminal. This is Hermes inside Hermes workspace. And if you want to get access, you can go over here and get it for free. All right. So, what do we get with the new update and why is this so powerful? It's pretty interesting. So, Hermes workspace is a new release, so this is V2.30.

[00:02:18]And they've actually got this interesting game or AI agents that you can play inside here, too, which is pretty cool. We find this. So, here's an example, right? You can have your AI agents in this game, this real-world game playing together, which is pretty insane. These are all AI agents just going off and doing stuff, which is pretty crazy. And then they've added a bunch of patches here, but also they've got a new dashboard with widgets as well, which is pretty cool. And there's an agent view panel, right? Now, there's some other really cool stuff for Hermes agent. Like, for example, what you can actually do is you can create agent swarms. And with agent swarms, you can basically create and build a full website using this. And you can switch between models and providers pretty quickly as well, right? So, if you just want an easier way to manage your agents, this is one of the best ways to do it. If you have any issues connecting, like you see I have here, I'm just going to paste in the GitHub documentation over to Hermes and just make sure that it gets that fixed and then we can go from here. Boom, and we have that working, right? So, we just have to paste in the documentation from GitHub, give that to Hermes, Hermes fixed and connected it directly, which is great. Now, say, "Okay, why would you use this?" Look at this, right? Unless you're a coder or developer, look at the terminal compared to the workspace here. This is the terminal and this is Hermes workspace. Which one is nicer to use? Of course, it's this one, right? This is way nicer to use, right?

[00:03:41]And so, that's why I'd recommend using this. It's just way easier and way better to use. Now, we've got some good questions here. For example, Kenny asked, "How about paperclip? Can these two work together?" If so, I would recommend that if you have a choice between Hermes Workspace and Paperclip, I would go with actually using Paperclip directly. And the reason Sorry, using Hermes Workspace directly. The reason for that is like it's built It's literally built for using Hermes directly, right? It's custom-designed for Hermes. Whereas, you look at something like Paperclip, and it can be a bit buggy sometimes with Hermes. It It's just not as useful. And also, you just don't It doesn't feel the same when you use something like Paperclip. I would say Hermes Workspace is a lot nicer in my opinion I've seen. Cobra says, "Are you real?" I certainly hope so, my friend. I really hope so. Yeah.

[00:04:28]All right. So, we're going to carry on that note, and we've got Hermes Workspace right here. Now, just going to go inside my settings and paste this into So, we It's set up and it's connected here, but you can see there's, you know, authentication required. So, I'm just going to get Hermes Agent inside the terminal to connect that as well, right? I think it's good for you to see this, cuz you can see, okay, what are the issues, what's going on here, blah blah blah, and what's going on.

[00:04:53]Now, one of the really cool things about Hermes you can have different profiles.

[00:04:56]So, you can create a new profile for your agent. You can set up the details here. So, you could put like SEO, for example, and then you can change your default model. So, we can, for example, use GPT-3.5. If you're actually using it for like content writing, then I would use something like Sonnet 4.7. From there, you can create the profile and then just manage it from here. Now, if you go to details here, we can actually manage like the config, the setup, and how it works, etc. Which is pretty cool, as well. We can also activate that, so we can click on activate here and get it running. So, SEO is now the agent that we're talking to, or we can switch back to the default one over here, or to our other agents, like we can activate that one, right? And now, what's pretty cool over here is you can manage everything in one session. So, you can see, okay, what are the sessions, what are the messages, how many tool calls, etc. Gwen says, "Hello." Good to see you. Hello to you, too. And then, over here, we can set up to-do lists, right? So if you're using this for SEO, you could explain what needs to be done and then you're going to assign it, right? So over this side you'd say, "Okay, what needs to be done? We need to build an AI SEO blog post." Something like that. You can put in a description here of what you want it to do exactly and then you can put in the to-do list or in progress or review, etc. What priority it is, who you want to assign it to, the due date and the tags, right? As you can see. And then you can actually get your agents to go off and start working with these directly. So they can start actually implementing this. This is a Kanban board. So you can switch between to-do, backlog, in progress or review. That's a nice little way to manage your agents and so you can give it tasks from there.

[00:06:27]So it could be like keyword research. It could be, for example, building an SEO tool, that sort of thing. So what we've got here, Kenny says, "I'm still not sure about Open Claw versus Hermes. Can you explain a bit more?" Yeah, sure. All right, let's compare these now. So here's how I would look at them. I'm going to put a little column here and we can just compare the two between them.

[00:06:45]All right? So when you're looking at something like, for example, Open Claw and then you've got Hermes, some of the biggest differences are number one, Hermes self-improving. So it gets better every time. Open Claw doesn't get better. Actually, after every update it tends to get worse, right? It's getting worse after each update. The other big issue, both of them are like open source, so they're both open source projects, which is pretty cool and also free, which is great. So unlike, for example, Claw Code or something like that, these are both open source free projects. The other thing I would say here is like more updates daily. So Open Claw release updates daily, whereas, for example, something like Hermes, they update weekly. And also if you look at the updates, with Hermes, recent updates are all about becoming more autonomous, right? So, for example, you look at Kanban boards that they've released recently, goals. You look at stuff like that and you think, "Wow, they're really trying to create something that's super autonomous as an AI agent." When you actually look at something like for example Open Claw, they're just trying to stay stable. They're really and they're struggling. That's the big issue here. And also if you look at Open Router and the usage of both, if you go over to Open Router and we have a look and we see okay, what's trending here, what apps are using which app? So we can have a look at for example Open Claw, we can have a look at Hermes. Top two most popular agents on Open Router in the world. So if we have a look at Open Open Claw, you can see the trajectory here is going down, right? It's going down quite a lot, look at Hermes and you look at the trajectory of Hermes, okay, that's a project that's getting better all the time and more and more people are using it.

[00:08:22]So Open Claw is getting worse with each update, Hermes is getting better with every update. Right?

[00:08:30]And then also big difference in the owners. So Peter Steinberger plus OpenAI are both behind Open Claw along with the open source community, right? There's a lot of open source contributors. If you look at who's behind Hermes agent, basically you've got News Research, which one of the most respected AI labs in the world plus have their own models, right? Whereas you look at something like for example Open Claw, they don't have their own models behind it. You could say OpenAI have their own models, but OpenAI are more like behind the scenes and have really just hired Peter Steinberger. It's not Open Claw themselves have got a model called Open Claw. Whereas Hermes actually has models called Hermes, right? So that's the difference is here.

[00:09:13]So just to recap, Open Claw is getting worse after each update, open source plus free, more updates daily, trying to stay stable and Peter Steinberger and OpenAI behind it. Hermes self-improving, gets better every time, open source, updates weekly, not daily. Recent updates are all about becoming more autonomous and powerful. Hermes is getting better with every update. And also if you look at the trajectory, more people want Hermes as we saw with Open Router's chart before, whereas Open Claw is declining as a project. Right? Less and less people are using AI agents like Open Claw. So, those are the big differences between them, I would say.

[00:09:48]But, I would If you have time, try them both. See what you think. But, that's what I would say between them. They're the biggest differences. Those are some crazy-looking headphones. Thank you very much, sir. I appreciate that. So, that's basically it. So, we've talked about how to do AI SEO with the Kanban board here.

[00:10:02]We've also got something called Conductor. So, this is like um an office, as you can see here. I want to also see where is the Something I want to check out here, which is Hermes world integration. How do we get to that? I'm going to go inside Hermes and ask it.

[00:10:17]So, let's take a look here. It's going to give us some ideas. You can see our agents working around here, by the way.

[00:10:22]These are office or Hermes agents working together. He's real because he can say "Ollama." There we go. Thanks, man. Happy to help. Hermes is best. What about the update? Uh it's working pretty well for me so far. And we're using it with GPT 5.5. Just want to look at the details here. So, then what we've also got is Swarms, right? Now, with agent swarms inside Hermes workspace, you can give it a mission, and then it'll go off and build that, right? So, as an example of this, we actually built out this example right here. And this is a full website that we built out with a mission inside agent swarms, right? And it's built out the blog post, built out all the design, it's added the internal links to CTAs, etc. throughout the website, optimized it for all the keywords, planned out the strategy before I actually built it, etc. Now, the way that you could do that is you can go into agent swarms like you just describe a mission. So, you would say, "Okay, go off, build me a website. Go off, do my keyword strategy. Go off, do do a full SEO strategy for my website."

[00:11:19]And it's pretty powerful for doing that.

[00:11:20]You can see an example right here. So, that's basically how it works directly.

[00:11:25]And then, you can also add knowledge, you can add memories, etc., which is pretty cool. But, there's so much cool stuff here. Even the fact that you can build out a whole website is pretty amazing in itself. Pretty crazy stuff.

[00:11:35]You see it's nicely designed and everything else. What do you use for AI avatars? I have a lot of training on that inside the AI Profit Bot in. So, I definitely recommend checking out. Link in the comments description or go to the AI Profit Bot in.com. How do you find in Omni Omni Yeah, it's really good. I like Omni. It's really powerful. It's If people watching this are not familiar with it, basically Omni is like a way of It's a powerful way of like recording everything that you do and then it'll create to-do list this for you. It'll create a lot of context for you, add tasks, or add memories and that sort of thing. As you can see right here. And then what you can actually do is the way that I like to do this is I will export that into Obsidian, right? So, I can export that to a memory file inside Obsidian. And then yeah, it stores all my memories, right? We literally got a thousand memories inside there, inside Obsidian, which is crazy. And then I can give that memory MD file to my AI agents so that they have a lot of context on exactly how it works and what I'm working on, what I do, etc. And I think that's one of the most powerful ways you can use AI agents is just giving it a lot of information and context in terms of what you do, how you do it, what you work on day-to-day. Because the more context your AI agents have in terms of what you do and what you work on, the better they're going to be at understanding how to help you. And that is the goal, right? That's what we're all focused about. So, I really love it and that's what we're really about. So, you can see here that it is now fixing some things. Good job we got Hermes here to help us set this up, to be honest with you. But yeah, that's another powerful way of using this, right? So, if you For example, if you use Omni and you sync this to your apps, then the cool thing about this is when you sync this to Obsidian and you plug that inside AI agents, like for example Hermes, the content that you create is going to be hyper relevant because it's going to be written from first person and it's going to have unique details about the project that no other AI has, right? So, your content becomes better for AI SEO, it becomes better for ranking, it becomes more interesting, right? It's better for personal branding because the AI understands you, who you are, what you do, etc. day to day on a level that maybe even you don't realize, right? Because it's just understanding everything. So, this is just checking the page. Let's have a look here. We should be on the new version now.

[00:13:46]And we're just going to log into this.

[00:13:48]Boom, we're in. There we go. Ah, look at that. So, we've got this new setup here.

[00:13:53]This is pretty cool. So, our AI our agent is not related to SEO at this point, right? This is just something fun that you can check out yourself.

[00:14:00]But, if we put in, for example, our name here, this is our Hermes agent in a game, right? How cool is that? I've never seen any I've seen like I've seen interesting setups where you can use Hermes agents like running around or using the office like we had before and I showed that earlier on screen. But, this is next level. Look at that. That is wild. And there's 39 humans on here. This is crazy stuff, right? There's even a chat here.

[00:14:25]Yeah, and then you can post. This is crazy. This is wild, right? So, you can just play this game. You can run around.

[00:14:31]I think you can talk to people as well.

[00:14:33]And your Hermes agent is having a great time. That's a cool little thing. You can actually speak inside there as well.

[00:14:38]So, it actually gives you missions and then you can go off and speak to them and that sort of thing. But, it's wild how you can use this, right? Now, another cool thing that you can do is you can create videos inside Hermes as well. So, we can go inside here, for example. We can say, "Okay, create a video with hyperframes short animation about AI SEO." Something like that, right?

[00:14:59]And so, that's using a skill that Hermes now has with the latest updates that can generate videos. Now, why would you want to create videos for AI SEO? Let me show you some interesting examples. So, if we create a video, it will typically rank inside AI search engines like this inside Google overviews on the sidebar, inside the actual AI overviews, as you can see right here. And it can rank within like sometimes within hours, within 10 to 12 hours. You can also see us ranking here multiple times. And if we go to AI mode as well, let's just double-check this. Yeah, you can see that our videos come out top, right?

[00:15:34]They come out top for SEO. So, if you are thinking about using Hermes for SEO, video is one of the most powerful ways that you can use it, right? Crazy stuff.

[00:15:45]And you can see here is I'll create that video, generate it, and verify it. You can even link that to HeyGen, and then you can use HeyGen for after videos. And again, like you just target your keyword, you publish it, you post it on social media, boom. You could rank with AI SEO. So, there's multiple different ways that you can use Hermes in Hermes Workspace for AI SEO. So, just to recap, we built out a full website with Agent Swarms. We created videos with HyperFrames inside the chat. We played a little game inside Hermes World, not really related to AI SEO, but it's pretty fun to just check that out. How amazing is that? And then also we talked about the differences between Open Qwll and Hermes as well today. Top of that, I showed you the Kanban board and how you can create websites directly from that, too. So, there's so many different ways you can use this Hermes Workspace for AI SEO. I absolutely love it. It's super powerful. And you can go back to your previous chats here. So, you can actually see your previous sessions and that sort of thing. That's it. Let's see what we got in the chat here. That's cool, having a 3D world we can all interact, swap skills, etc. Absolutely.

[00:16:43]Yeah, it's really awesome. I gave my Hermes HyperFrames an open design. It works pretty well. Yeah, 100%. It's really cool. Pretty cool. All right. So, thanks so much for watching. If you want to get all of my best trainings on Hermes agents, how to use them, how to automate your business with AI automation, an amazing community with 3,000 business owners who are also interested in AI, and you can ask questions inside it, and connect with me personally. You can get all of my best trainings. You can join our weekly coaching calls, share your screen, ask questions, etc. You can go inside the map here, connect with people in your local city, and we actually add new trainings on Hermes all the time. So, for example, if we go inside here, I've got a beginner to expert course there, but if we go inside the new daily updates, we actually add new tutorials all the time on exactly how to use the new updates, right? We update this daily. So, we're very active and we show you the new advanced stuff as well if that's what you're into. And then also, we have a full training on Hermes workspace, how to use it, how to set it up, some of the best use cases, a 30-day road map for this stuff, and a full section on AI SEO as well, which you can see over here. So, feel free to get that. Link in the comments and description, or go to the AIprofitbomb.com.

[00:17:54]And if you want a free one-to-one SEO strategy session that shows you how to get more traffic, how to grow your website, and it's a custom-tailored game plan showing you how to outrank your competitors, plus you learn how to build backlinks for your website, then you can get that on a one-to-one call via goldie.agency. Link in the comments and description, and you can get a free SEO strategy session there. We'll just website, we'll show you what works for us, and then we'll give you a custom game plan on exactly how you can rank with it. Thanks for watching.