Why Sales Feels Like A Drug

Added: 2026-05-17

[00:00:00]At a very early age, that's exactly what I wanted to be.

[00:00:03]Okay? I thought I was going to continue in the family business and that's what I would do.

[00:00:08]By the time I was 16, I was doing heroin with my dad. Um I was selling drugs.

[00:00:12]And that's what I thought that that I wanted to do. And that's what I thought was going to be cool cuz I obviously idolized my dad and the lifestyle that he had. I've been exposed to a very different lifestyle where people got to hustle every day. Now, when I lived in Brazil for the year, I really sort of got a bit of an awakening. And when I came back from Brazil, I had no trade. Um so, I didn't know what I was going to do.

[00:00:33]But I accidentally [clears throat] tripped over this job interview for a door-to-door company.

[00:00:38]And when I went out there on my first day and I started knocking on doors, all right? And I got my first sale, [ __ ] I got a rush. And I recognized that same dopamine hit that I had had as a as a teenager on drugs. I was like, "Shit.

[00:00:49]This feels good."

[00:00:51]And all of a sudden, when I realized and I learned the system at a very, very early age, I'm going to share some of it with you guys, that it didn't matter where I came from. What mattered was that I worked harder than the guy next to me. If I simply didn't even get better at sales, didn't even master that, if I just made and knocked on more doors than Bobby next to me, I was going to make more money than him. And all of a sudden, very quickly, I got this dream like, "You know what? [ __ ] I can actually have a normal life." I didn't want to live that lifestyle anymore and I thought, "Here's an opportunity for me to actually truly build something." You know?

[00:01:22]And what I was lucky enough to learn was a few uh a system, basically, that I lived and breathed by.

[00:01:29]Built these businesses up and been able to repeat that and teach that to literally thousands and thousands of sales reps over the last 13 odd years.

[00:01:37]Nearly.