In sales, understanding that success comes from competence rather than luck builds confidence and reduces the emotional impact of rejection, as sales professionals learn that 'no' simply means the prospect is not their customer rather than a personal failure.
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Competence creates confidence. | Fenix Consulting GroupHinzugefügt:
The more competent you get, the more confident you get. Where in sales is in a lot of things where people get screwed up is some part of their brain still thinks sales is luck. And as long as you think sales is luck, you're going to behave accordingly. Once you understand the game you're in, you realize no, this is not luck, then you get way more confident. And you don't freak out when somebody says no, they're just not your customer. Versus if you think it's luck, you're like, "The universe is cheating me today. God hates me. It's not my day.
It's 4:00 in the afternoon. Ah, it's just going to be one of those days."
Like it's 4:00.
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